Accommodation and Travel Stats
Åre: Tourism in a nutshell
45,900 registered bed nights
In December 2019, 45,900 bed nights were recorded in Åre (-13.3 %), of which 38,400 nights were spent by domestic visitors and 7,500 nights by foreigners. Domestic bed nights decreased 14 percent and foreign bed nights decreased 11 percent. In total, bed nights decreased 13 percent from last year's December.
15,200 rooms (+6.7 %) were booked by leisure visitors and 2,300 rooms (-2.3 %) by business visitors.
Between January and December, 522,000 bed nights (+5.5 %) were recorded for domestic visitors and 117,000 (-6.6 %) for foreigners in Åre, in total 639,000 (+3.0 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
13,500 tourists arrived to accommodation
Arrivals to registered accommodation decreased 22 percent compared to earlier year. Of all arrivals, 83.6 percent were domestic, and 16.4 percent were from foreign countries.
During December, domestic visitors stayed in registered accommodation in Åre on average 3.4 nights (+0.24) and foreigners 3.4 nights (+0.83).
35,100 air travelers
The airport received a total of 35,100 passengers, which means air passenger arrivals decreased 14 percent.
Of local passengers, 10.7 % arrived from abroad, thus the share of domestic passengers was 89.3 %.
In addition, there were 34,900 passengers departing the airport (-17.3 %), therefore the total number of trips via the airport was 31,600 (-11.4 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 24.0 million SEK
Registered accommodation sales in December were 24.0 million SEK (-2.1 million).
Registered January-December sales were 293.3 million SEK and they increased 40.3 million euro from the previous year.
|Adr (Registered)||1,400 SEK||-12.7 %||1,300 SEK||-6.5 %|
|Revpar (Registered)||570 SEK||-21.3 %||530 SEK||-10.6 %|
|Bed Night (Registered)||520 SEK||6.2 %||460 SEK||12.5 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
51 accommodation establishments (-3)
1,500 rooms (+130)
4,600 beds (-750)
Room utilization 41.9 % (-4.6)
Unsold rooms 900
Bed utilization 37.9 % (-0.96)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "åre"
Global Google searches for "åre + keyword"
Google searches for "åre" by search region
The occurrence of hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in December was 8.47/10.
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden, Swedavia