Accommodation and Travel Stats
Borgholm: Tourism in a nutshell
2,400 registered bed nights
In March 2020, 2,400 bed nights were recorded in Borgholm (-34.6 %), of which 2,300 nights were spent by domestic visitors and 155 nights by foreigners. Domestic bed nights decreased 36 percent and foreign bed nights increased one percent. In total, bed nights decreased 35 percent from last year's March.
800 rooms (+41.0 %) were booked by leisure visitors and 220 rooms (-62.0 %) by business visitors.
Between January and March, 4,600 bed nights (-42.9 %) were recorded for domestic visitors and 580 (+37.6 %) for foreigners in Borgholm, in total 5,200 (-38.9 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
630 tourists arrived to accommodation
Arrivals to registered accommodation decreased five percent compared to earlier year. Of all arrivals, 94.5 percent were domestic, and 5.5 percent were from foreign countries.
During March, domestic visitors stayed in registered accommodation in Borgholm on average 3.8 nights (-2.1) and foreigners 4.4 nights (+2.0).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 865,000 SEK
Registered accommodation sales in March were 865,000 SEK (-228,000).
Registered January-March sales were 1.6 million SEK and they decreased 815,000 euro from the previous year.
|Adr (Registered)||850 SEK||-11.2 %||760 SEK||-44.4 %|
|Bed Night (Registered)||360 SEK||21.1 %||300 SEK||7.5 %|
|Revpar (Registered)||121 SEK||-0.7 %||100 SEK||-26.6 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
17 accommodation establishments (+1)
320 rooms (+0)
850 beds (+0)
Room utilization 14.1 % (+1.5)
Unsold rooms 270
Bed utilization 11.7 % (-2.3)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "borgholm"
Global Google searches for "borgholm + keyword"
Google searches for "borgholm" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction (September 2019)
Average customer satisfaction score on Booking.com given by hotel customers in September was 8.35/10.
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden