Accommodation and Travel Stats
Borgholm: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
109,000 registered bed nights
In June 2020, 109,000 registered bed nights were recorded in Borgholm (-21.8 %), of which 108,000 nights were spent by domestic visitors and 1,600 nights by foreigners. Registered domestic bed nights decreased 12 percent and registered foreign bed nights decreased 91 percent. In total, registered bed nights decreased 22 percent from last year's June.
4,400 rooms (-43.9 %) were booked by leisure visitors and 700 rooms (-45.7 %) by business visitors.
Between January and June, 158,000 registered bed nights (-16.9 %) were recorded for domestic visitors and 3,000 (-88.1 %) for foreigners in Borgholm, in total 161,000 (-25.3 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
36,500 tourists arrived to registered accommodation
Arrivals to registered accommodation decreased 25 percent compared to earlier year. Of all registered arrivals, 98.1 percent were domestic, and 1.9 percent were from foreign countries.
During June, domestic visitors stayed in registered accommodation in Borgholm on average 3.0 nights (+0.12) and foreigners 2.3 nights (-0.35).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 24.0 million SEK
Registered accommodation sales in June were 24.0 million SEK (-6.5 million).
Registered January-June sales were 32.9 million SEK and they decreased 16.1 million euro from the previous year.
|Adr (Registered)||4,700 SEK||40.9 %||3,000 SEK||27.3 %|
|Revpar (Registered)||1,200 SEK||-17.6 %||470 SEK||-29.0 %|
|Bed Night (Registered)||220 SEK||0.5 %||200 SEK||-10.2 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
50 accommodation establishments (-1)
720 rooms (-17)
2,000 beds (-23)
Room utilization 25.2 % (-18)
Unsold rooms 540
Bed utilization 197.8 % (-40)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "borgholm"
Global Google searches for "borgholm + keyword"
Google searches for "borgholm" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in June was 8.52/10 (+0.08).
Accommodation customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden