Borgholm
Accommodation and Travel Stats

October 2019

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Borgholm: Tourism in a nutshell

Registered Accommodation
icon: star 6,600
13 %
icon: sweden 6,000
9 %
icon: foreign 610
40 %
Registered Accommodation
icon: star 2,600
30 %
icon: sweden 2,400
30 %
icon: foreign 180
22 %
Registered Accommodation
icon: star 2.5 mill. SEK
29 %
Average prices:
Night
383.70 SEK
86.70 SEK
Room
1,313.60 SEK
236.30 SEK
RevPAR
327.00 SEK
5.80 SEK
Registered Accommodation
icon: establishment 19
12 %
icon: room 300
20 %
icon: bed 750
24 %
Registered Accommodation
icon: room 25 %
19 %
icon: bed 25 %
21 %
Registered Accommodation
icon: star 2.6
24 %
icon: sweden 2.5
31 %
icon: foreign 3.4
23 %

Paid bed nights

6,600 registered bed nights

In October 2019, 6,600 registered bed nights were recorded in Borgholm (-12.8 %), of which 6,000 nights were spent by domestic visitors and 610 nights by foreigners. Registered domestic bed nights decreased nine percent and registered foreign bed nights decreased 40 percent. In total, registered bed nights decreased 13 percent from last year's October.

1,400 rooms (-28.6 %) were booked by leisure visitors and 540 rooms (-60.1 %) by business visitors.

Between January and October, 903,000 registered bed nights (-2.8 %) were recorded for domestic visitors and 107,000 (+6.8 %) for foreigners in Borgholm, in total 1.0 million (-1.9 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.2 percent

Total of 4.1 million registered bed nights (+3.8 %) were recorded in the whole country, of which 3.1 million nights (+5.8 %) were spent by domestic visitors and 936,000 nights (-2.2 %) by foreigners.

The market share of Borgholm out of total registered bed nights was 0.2 % (-0.0 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.1 %.

Length of stay increased 24 percent in registered accommodation

Length of stay in registered accommodation increased 24 percent compared to earlier year. In Borgholm, length of stay in October was on average 2.6 nights and in Sweden 1.8 nights (-0.5 %).

During October, domestic visitors stayed in registered accommodation in Borgholm on average 2.5 nights (+0.7 %) and foreigners 3.4 nights (-0.7 %).

2,600 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 30 percent compared to earlier year. Of all registered arrivals, 93.0 percent were domestic, and 7.0 percent were from foreign countries.

During October, domestic visitors stayed in registered accommodation in Borgholm on average 2.5 nights (+0.59) and foreigners 3.4 nights (-1.0).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 2.5 million crowns

Registered accommodation sales in October were 2.5 million crowns (-1.0 million).

Registered January-October sales were 209.7 million crowns and they increased 147.0 million crowns from the previous year.

Average prices

= change at least 10 %
October 2019
Amount
Change jan-October 2019
Amount
Change
Adr (Registered) 1,300 SEK 21.9 % 3,800 SEK 207.5 %
Bed Night (Registered) 380 SEK -18.4 % 210 SEK 241.2 %
Revpar (Registered) 330 SEK -1.8 % 1,600 SEK 192.8 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

19 accommodation establishments (+2)
300 rooms (-75)
750 beds (-240)

Room utilization 24.9 % (-6.0)
Unsold rooms 230
Bed utilization 25.1 % (+4.4)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Sweden

More information available at the dashboard

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