Central Finland
Accommodation and Travel Stats

August 2020

Central Finland: Tourism in a nutshell

Bed Nights icon
Bed Nights (July)
icon: star 130,000
6 %
icon: finland 127,000
5 %
icon: foreign 2,900
83 %
Top 3:
Germany
720
72 %
Estonia
480
54 %
Sweden
220
92 %
Visitors icon
Visitors (July)
icon: star 82,300
6 %
icon: finland 81,000
17 %
icon: foreign 1,300
85 %
Top 3:
Germany
240
88 %
Estonia
230
45 %
Sweden
112
89 %
Accommodation Sales icon
Accommodation Sales (July)
icon: star 4.7 mill.
15 %
Average prices:
Night
36.10 €
3.90 €
Room
86.90 €
8.00 €
RevPAR
44.60 €
4.80 €
Capacity icon
Capacity (July)
icon: establishment 59
3 %
icon: room 3,300
7 %
icon: bed 10,100
4 %
Weather icon
Weather
icon: temperature 15.0 °C
0.2 °C
icon: rainfall 20 mm
37 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

130,000 registered bed nights (July)

In July 2020, 130,000 bed nights were recorded in Central Finland (-5.7 %), of which 127,000 nights were spent by domestic visitors and 2,900 nights by foreigners. Domestic bed nights increased five percent and foreign bed nights decreased 83 percent. In total, bed nights decreased six percent from last year's July.

Most foreign bed nights were recorded for travelers from Germany (720 nights).

104,000 nights (-3.1 %) were spend by leisure visitors and 26,200 nights (-14.6 %) by business visitors.

Between January and July, 406,000 bed nights (-31.1 %) were recorded for domestic visitors and 40,100 (-52.4 %) for foreigners in Central Finland, in total 446,000 (-33.8 %) nights.

Registered bed nights

Bed nights by country of arrival

Bed nights target market monitoring

Market share 5.1 percent (July)

Total of 2.6 million bed nights (-21.7 %) were recorded in the whole country, of which 2.4 million nights (-2.2 %) were spent by domestic visitors and 141,000 nights (-82.3 %) by foreigners.

The market share of Central Finland out of total bed nights was 5.1 % (+0.9 percentage points), out of domestic bed nights 5.3 % and foreign bed nights 2.0 %.

Bed nights comparison between regions

82,300 tourists arrived to accommodation (July)

Arrivals to registered accommodation increased six percent compared to earlier year. Of all arrivals, 98.4 percent were domestic, and 1.6 percent were from foreign countries.

During July, domestic visitors stayed in registered accommodation in Central Finland on average 1.6 nights (-0.17) and foreigners 2.2 nights (+0.2).

Ferry arrivals from different harbors

Accommodation sales 4.7 million euro (July)

Registered accommodation sales in July were 4.7 million euro (-818,000).

Registered January-July sales were 19.7 million euro and they decreased 13.2 million euro from the previous year.

Average prices

= change at least 10 %
July 2020
Amount
Change jan-July 2020
Amount
Change
Adr (Registered) 87 € -8.4 % 93 € -2.9 %
Revpar (Registered) 45 € -9.8 % 35 € -23.2 % 
Bed Night (Registered) 36 € -9.7 % 44 € -9.4 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (July)

Registered Accommodation

59 accommodation establishments (-2)
3,300 rooms (-240)
10,100 beds (-410)

Room utilization 51.3 % (-0.8)
Unsold rooms 1,600
Bed utilization 38.2 % (+0.0)

Registered room utilization for establishments

Website's user sessions by language

Hotel customer satisfaction by nationalities

Hotel customer satisfaction comparison between regions

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Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland

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