Central Ostrobothnia
Accommodation and Travel Stats

May 2022

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Central Ostrobothnia: Tourism in a nutshell

icon: star 12,300
76 %
icon: finland 10,900
65 %
icon: foreign 1,400
276 %
Top 3:
Poland
490
446 %
Sweden
240
1,120 %
Estonia
220
384 %
icon: star 5,200
50 %
icon: finland 4,900
43 %
icon: foreign 350
270 %
Top 3:
Sweden
108
800 %
Germany
53
1,667 %
Estonia
34
143 %
icon: star 1.1 mill. €
153 %
Average prices:
Night
88.70 €
26.80 €
Room
123.50 €
32.10 €
RevPAR
63.00 €
38.90 €
icon: establishment 18
0 %
icon: room 560
1 %
icon: bed 1,200
1 %
icon: room 51 %
94 %
icon: bed 30 %
86 %

Registered bed nights increased 76 percent

In May 2022, 12,300 registered bed nights were recorded in Central Ostrobothnia (+76.2 %), of which 10,900 nights were spent by domestic visitors and 1,400 nights by foreigners. Registered domestic bed nights increased 65 percent and registered foreign bed nights increased 280 percent. In total, registered bed nights increased 76 percent from last year's May.

Most foreign registered bed nights were recorded for travelers from Poland (490 nights).

4,300 nights (+27.8 %) were spend by leisure visitors and 8,000 nights (+121.0 %) by business visitors.

Between January and May, 37,400 registered bed nights (+35.8 %) were recorded for domestic visitors and 3,800 (+282.7 %) for foreigners in Central Ostrobothnia, in total 41,100 (+44.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.8 percent

Total of 1.5 million registered bed nights (+82.1 %) were recorded in the whole country, of which 1.2 million nights (+57.9 %) were spent by domestic visitors and 319,000 nights (+345.0 %) by foreigners.

The market share of Central Ostrobothnia out of total registered bed nights was 0.8 % (-0.0 percentage points), out of domestic bed nights 0.9 % and foreign bed nights 0.4 %.

5,200 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 50 percent compared to earlier year. Of all registered arrivals, 93.4 percent were domestic, and 6.6 percent were from foreign countries.

During May, domestic visitors stayed in registered accommodation in Central Ostrobothnia on average 2.2 nights (+0.29) and foreigners 4.0 nights (+0.06).

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 1.1 million euro

Registered accommodation sales in May were 1.1 million euro (+659,000).

Registered January-May sales were 3.0 million euro and they increased 1.2 million euro from the previous year.

Average prices

= change at least 10 %
May 2022
Amount
Change jan-May 2022
Amount
Change
Adr (Registered) 124 € 35.1 % 105 € 15.6 %
Bed Night (Registered) 89 € 43.3 % 73 € 16.4 %
Revpar (Registered) 63 € 161.9 % 38 € 69.4 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

18 accommodation establishments (+0)
560 rooms (-5)
1,200 beds (-15)

Room utilization 51.0 % (+25)
Unsold rooms 280
Bed utilization 30.5 % (+14)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

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