Central Ostrobothnia
Accommodation and Travel Stats

May 2020

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Central Ostrobothnia: Tourism in a nutshell

Registered Accommodation
icon: star 4,800
58 %
icon: finland 4,700
53 %
icon: foreign 71
95 %
Registered Accommodation
icon: star 2,100
66 %
icon: finland 2,100
64 %
icon: foreign 12
97 %
Registered Accommodation
icon: star 265,000 €
65 %
Average prices:
Night
55.50 €
11.80 €
Room
89.00 €
7.50 €
RevPAR
16.50 €
23.30 €
Registered Accommodation
icon: establishment 17
15 %
icon: room 490
22 %
icon: bed 1,100
25 %
Registered Accommodation
icon: room 18 %
55 %
icon: bed 12 %
53 %
Registered Accommodation
icon: star 2.3
24 %
icon: finland 2.3
31 %
icon: foreign 5.9
73 %

Paid bed nights

4,800 registered bed nights

In May 2020, 4,800 registered bed nights were recorded in Central Ostrobothnia (-58.0 %), of which 4,700 nights were spent by domestic visitors and 71 nights by foreigners. Registered domestic bed nights decreased 53 percent and registered foreign bed nights decreased 95 percent. In total, registered bed nights decreased 58 percent from last year's May.

1,600 nights (-70.0 %) were spend by leisure visitors and 3,200 nights (-47.7 %) by business visitors.

Between January and May, 23,500 registered bed nights (-38.5 %) were recorded for domestic visitors and 2,600 (-51.2 %) for foreigners in Central Ostrobothnia, in total 26,100 (-40.1 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.6 percent

Total of 300,000 registered bed nights (-81.0 %) were recorded in the whole country, of which 280,000 nights (-74.7 %) were spent by domestic visitors and 19,500 nights (-95.8 %) by foreigners.

The market share of Central Ostrobothnia out of total registered bed nights was 1.6 % (+0.9 percentage points), out of domestic bed nights 1.7 % and foreign bed nights 0.4 %.

Length of stay increased 24 percent in registered accommodation

Length of stay in registered accommodation increased 24 percent compared to earlier year. In Central Ostrobothnia, length of stay in May was on average 2.3 nights and in Finland 2.5 nights (+43.7 %).

During May, domestic visitors stayed in registered accommodation in Central Ostrobothnia on average 2.3 nights (+6.5 %) and foreigners 5.9 nights (+3.5 %).

2,100 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 66 percent compared to earlier year. Of all registered arrivals, 99.4 percent were domestic, and 0.6 percent were from foreign countries.

During May, domestic visitors stayed in registered accommodation in Central Ostrobothnia on average 2.3 nights (+0.53) and foreigners 5.9 nights (+2.5).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 265,000 euro

Registered accommodation sales in May were 265,000 euro (-500,000).

Registered January-May sales were 1.8 million euro and they decreased 1.1 million euro from the previous year.

Average prices

= change at least 10 %
May 2020
Amount
Change jan-May 2020
Amount
Change
Adr (Registered) 89 € -7.8 % 96 € 1.1 %
Bed Night (Registered) 55 € -17.5 % 68 € 1.4 %
Revpar (Registered) 16 € -58.6 % 24 € -28.6 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

17 accommodation establishments (-3)
490 rooms (-140)
1,100 beds (-360)

Room utilization 18.5 % (-23)
Unsold rooms 400
Bed utilization 12.0 % (-13)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

More information available at the dashboard

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