Espoo
Accommodation and Travel Stats

August 2020

Espoo: Tourism in a nutshell

Bed Nights icon
Bed Nights (July)
icon: star 20,800
57 %
icon: finland 16,200
36 %
icon: foreign 4,500
80 %
Visitors icon
Visitors (July)
icon: star 6,500
70 %
icon: finland 5,300
58 %
icon: foreign 1,200
87 %
Accommodation Sales icon
Accommodation Sales
icon: star 756,000
73 %
Average prices:
Night
34.90 €
19.60 €
Room
58.20 €
32.70 €
RevPAR
28.00 €
37.80 €
Capacity icon
Capacity
icon: room 880
38 %
icon: bed 1,800
38 %
Tax Free icon
Tax Free (January)
icon: star 13 %
Russia
15 %
China
19 %
Japan
91 %
Weather icon
Weather
icon: temperature 16.3 °C
0.6 °C
icon: rainfall 69 mm
3 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

20,800 registered bed nights (July)

In July 2020, 20,800 bed nights were recorded in Espoo (-57.2 %), of which 16,200 nights were spent by domestic visitors and 4,500 nights by foreigners. Domestic bed nights decreased 36 percent and foreign bed nights decreased 80 percent. In total, bed nights decreased 57 percent from last year's July.

7,800 nights (-73.5 %) were spend by leisure visitors and 13,000 nights (-32.3 %) by business visitors.

Between January and July, 98,200 bed nights (-36.7 %) were recorded for domestic visitors and 41,700 (-60.8 %) for foreigners in Espoo, in total 140,000 (-46.5 %) nights.

Preliminary bed nights

Based on Benchmarking Alliance data, there were 21,700 bed nights in August 2020.

Registered bed nights

Bed nights by country of arrival

Market share 0.8 percent (July)

Total of 2.6 million bed nights (-21.7 %) were recorded in the whole country, of which 2.4 million nights (-2.2 %) were spent by domestic visitors and 141,000 nights (-82.3 %) by foreigners.

The market share of Espoo out of total bed nights was 0.8 % (-0.7 percentage points), out of domestic bed nights 0.7 % and foreign bed nights 3.2 %.

Bed nights comparison between regions

6,500 tourists arrived to accommodation (July)

Arrivals to registered accommodation decreased 70 percent compared to earlier year. Of all arrivals, 81.7 percent were domestic, and 18.3 percent were from foreign countries.

During July, domestic visitors stayed in registered accommodation in Espoo on average 3.0 nights (+1.0) and foreigners 3.8 nights (+1.3).

10,000 international congress guests in 2019

The number of international congress quests increased 43 percent from the previous year.

There was a total of 92 congresses organized (+27) in 2019.

132,000 air travelers (Helsinki)

The airport received a total of 132,000 passengers, which means air passenger arrivals decreased 87 percent. 30,900 travelers were transferring planes (-92.7 %) and 101,000 were local passengers (-82.7 %).

Of local passengers, 81.0 % arrived from abroad, thus the share of domestic passengers was 19.0 %. For transferring passengers, the share of travelers arriving from abroad was 81.2 %.

In addition, there were 108,000 passengers departing the airport (-82.0 %), therefore the total number of trips via the airport was 239,000 (-85.1 %).

Arriving passengers (excl. transfers) (Helsinki)

Arriving passengers from (Helsinki)

Passengers on transfers from (Helsinki)

Departing passengers to (Helsinki)

Ferry arrivals from different harbors

Accommodation sales 1.5 million euro

Total accommodation sales in August were 1.5 million euro (-1.9 million). The share of Airbnb and HomeAway was 49.0 percent. Therefore, registered accommodation sales were 756,000 euro (-2.1 million) and non-registered sales 728,000 euro (+205,000).

Total January-August sales were 10.2 million euro and they decreased 11.1 million euro from the previous year.

Average prices

= change at least 10 %
August 2020
Amount
Change jan-August 2020
Amount
Change
Adr (Non-Registered) 230 € 121.1 %  157 € 48.6 % 
Revpar (Non-Registered) 148 € 87.3 %  86 € 30.1 % 
Adr (Registered) 58 € -36.0 %  68 € -23.0 % 
Bed Night (Registered) 35 € -36.0 %  46 € -20.5 % 
Revpar (Registered) 28 € -57.5 %  33 € -39.3 % 

Preliminary accommodation sales

Based on Benchmarking Alliance data, registered accommodation sales were 756,000 in August 2020.

Tax free sales -12.9 % (January)

Tax free sales decreased 13 percent from the previous year.

(Russians -15.4 %, Chinese -19.4 %, Japanese -91.3 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

880 rooms (-530)
1,800 beds (-1,100)

Room utilization 48.1 % (-24)
Unsold rooms 460

Airbnb and HomeAway

350 accommodation establishments (-92)
280 apartments (-64)
530 rooms (-91)

Apartment utilization 64.0 % (-12)
Unsold apartments 101

Registered room utilization for establishments

Website's user sessions by language

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in August was 8.53/10 (-0.02).

Hotel customer satisfaction by nationalities

Hotel customer satisfaction comparison between regions

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Sources: Airdna, Benchmarking Alliance, Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Global Blue, Statistics Finland, Tak Research

Espoo Marketing Oy / Visit Espoo
A Grid, Otakaari 5, 02150 Espoo
043 824 6866, visit@espoo.fi, visitespoo.fi

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