Finland
Accommodation and Travel Stats

March 2020

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Finland: Tourism in a nutshell

Registered Accommodation
icon: star 996,000
47 %
icon: finland 730,000
44 %
icon: foreign 265,000
53 %
Top 3 (Reg.):
Germany
35,100
39 %
France
26,700
39 %
Russia
24,800
60 %
Registered Accommodation
icon: star 436,000
53 %
icon: finland 334,000
52 %
icon: foreign 102,000
58 %
Top 3 (Reg.):
Germany
13,300
38 %
Russia
12,100
59 %
France
6,400
46 %
Total
icon: new 83.1 mill. €
37 %
Registered Accommodation
icon: star 64.0 mill. €
37 %
Average prices:
Night
64.30 €
0.70 €
Room
112.70 €
2.70 €
RevPAR
38.00 €
20.20 €
Non-registered Accommodation
icon: star 19.1 mill. €
37 %
Average prices:
Adr
131.10 €
18.40 €
RevPAR
72.60 €
5.50 €
Registered Accommodation
icon: establishment 1,100
2 %
icon: room 63,000
1 %
icon: bed 154,000
1 %
Non-registered Accommodation
icon: establishment 14,500
24 %
icon: room 25,200
28 %
Registered Accommodation
icon: room 34 %
36 %
icon: bed 24 %
38 %
Non-registered Accommodation
icon: entire place 55 %
7 %
Registered Accommodation
icon: star 2.3
15 %
icon: finland 2.2
17 %
icon: foreign 2.6
12 %

Paid bed nights

996,000 registered bed nights

In March 2020, 996,000 registered bed nights were recorded in Finland (-46.6 %), of which 730,000 nights were spent by domestic visitors and 265,000 nights by foreigners. Registered domestic bed nights decreased 44 percent and registered foreign bed nights decreased 53 percent. In total, registered bed nights decreased 47 percent from last year's March.

Most foreign registered bed nights were recorded for travelers from Germany (35,100 nights).

647,000 nights (-46.5 %) were spend by leisure visitors and 349,000 nights (-46.7 %) by business visitors.

Between January and March, 2.9 million registered bed nights (-11.1 %) were recorded for domestic visitors and 1.6 million (-14.0 %) for foreigners in Finland, in total 4.5 million (-12.1 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Length of stay increased 15 percent in registered accommodation

Length of stay in registered accommodation increased 15 percent compared to earlier year. In Finland, length of stay in March was on average 2.3 nights (+14.6 %).

During March, domestic visitors stayed in registered accommodation in Finland on average 2.2 nights (+3.6 %) and foreigners 2.6 nights (+2.6 %).

436,000 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 53 percent compared to earlier year. Of all registered arrivals, 76.6 percent were domestic, and 23.4 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Finland on average 2.2 nights (+0.31) and foreigners 2.6 nights (+0.27).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

136,000 international congress guests in 2019

The number of international congress quests increased 53 percent from the previous year.

There was a total of 830 congresses organized (+83) in 2019.

510,000 air travelers

The airport received a total of 510,000 passengers, which means air passenger arrivals decreased 54 percent.

Of local passengers, 70.4 % arrived from abroad, thus the share of domestic passengers was 29.2 %.

In addition, there were 311,000 passengers departing the airport (-59.6 %), therefore the total number of trips via the airport was 821,000 (-56.0 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

257,000 passengers by ferries

There were 257,000 arriving passengers by ferries. In total, the arrivals to port decreased 58 percent. The number of departing passengers was 234,000 (-61.3 %). Most arrivals were from Estonia (138,000 arrivals).

Arrivals

Ferry arrivals from different harbors

Accommodation sales 83.1 million euro

Total accommodation sales in March were 83.1 million euro (-49.0 million). The share of Airbnb and Vrbo was 23.0 percent. Therefore, registered accommodation sales were 64.0 million euro (-54.5 million) and non-registered sales 19.1 million euro (+5.6 million).

Total January-March sales were 344.9 million euro and they decreased 15.9 million euro from the previous year.

Average prices

= change at least 10 %
March 2020
Amount
Change jan-March 2020
Amount
Change
Adr (Non-Registered) 131 € 16.3 % 128 € 7.3 %
Adr (Registered) 113 € 2.5 % 114 € 4.5 %
Revpar (Non-Registered) 73 € 8.1 % 73 € 12.2 %
Bed Night (Registered) 64 € 1.1 % 64 € 1.6 %
Revpar (Registered) 38 € -34.7 % 52 € -7.1 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

1,100 accommodation establishments (-18)
63,000 rooms (-510)
154,000 beds (-1,600)

Room utilization 33.7 % (-19)
Unsold rooms 41,700
Bed utilization 23.7 % (-14)

Airbnb and Vrbo

14,500 accommodation establishments (+2,800)
12,900 apartments (+2,800)
25,200 rooms (+5,400)

Apartment utilization 55.4 % (-4.2)
Unsold apartments 5,700

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Airdna, Business Finland, Finavia, Finnish Transport Infrastructure Agency, Statistics Finland, Visitory Research Team

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