Forssa Region
Accommodation and Travel Stats

February 2020

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Forssa Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 6,600
13 %
icon: finland 6,400
13 %
icon: foreign 230
13 %
Top 3:
Germany
49
133 %
Estonia
39
2 %
Italy
38
Visitors icon
Visitors
icon: star 3,800
14 %
icon: finland 3,700
15 %
icon: foreign 90
17 %
Top 3:
Germany
18
50 %
Sweden
12
43 %
Estonia
10
43 %
Accommodation Sales icon
Accommodation Sales
icon: star 276,000 €
19 %
Average prices:
Night
41.70 €
2.30 €
Room
85.00 €
10.20 €
RevPAR
19.20 €
0.20 €
Capacity icon
Capacity
icon: establishment 6.0
0 %
icon: room 500
19 %
icon: bed 1,200
14 %
utilization icon
Utilization
icon: room 0.23
13 %
icon: bed 0.19
4 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased 13 percent

In February 2020, 6,600 bed nights were recorded in Forssa Region (+12.8 %), of which 6,400 nights were spent by domestic visitors and 230 nights by foreigners. Domestic bed nights increased 13 percent and foreign bed nights increased 13 percent. In total, bed nights increased 13 percent from last year's February.

Most foreign bed nights were recorded for travelers from Germany (49 nights).

4,700 nights (+38.3 %) were spend by leisure visitors and 1,900 nights (-23.1 %) by business visitors.

Between January and February, 14,700 bed nights (+5.6 %) were recorded for domestic visitors and 380 (+3.2 %) for foreigners in Forssa Region, in total 15,100 (+42.8 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.4 percent

Total of 1.9 million bed nights (+7.0 %) were recorded in the whole country, of which 1.2 million nights (+10.2 %) were spent by domestic visitors and 611,000 nights (+1.2 %) by foreigners.

The market share of Forssa Region out of total bed nights was 0.4 % (0.0 percentage points), out of domestic bed nights 0.5 % and foreign bed nights 0.0 %.

3,800 tourists arrived to accommodation

Arrivals to registered accommodation increased 14 percent compared to earlier year. Of all arrivals, 97.6 percent were domestic, and 2.4 percent were from foreign countries.

During February, domestic visitors stayed in registered accommodation in Forssa Region on average 1.7 nights (-0.03) and foreigners 2.6 nights (+0.68).

Ferry arrivals from different harbors

Accommodation sales 276,000 euro

Registered accommodation sales in February were 276,000 euro (+44,700).

Registered January-February sales were 627,000 euro and they increased 56,400 euro from the previous year.

Average prices

= change at least 10 %
February 2020
Amount
Change jan-February 2020
Amount
Change
Adr (Registered) 85 € 13.7 % 88 €
Bed Night (Registered) 42 € 5.8 % 42 € -23.1 %
Revpar (Registered) 19 € -0.8 % 21 €

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

6.0 accommodation establishments (+0)
500 rooms (+79)
1,200 beds (+149)

Room utilization 22.6 % (-3.3)
Unsold rooms 390
Bed utilization 19.5 % (-0.8)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "forssa region + keyword"

Google searches for "forssa region" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Business Finland, Statistics Finland

More information available at the dashboard

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