Gotland County
Accommodation and Travel Stats

June 2021

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Gotland County: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 152,000
111 %
icon: sweden 140,000
106 %
icon: foreign 12,500
188 %
Top 3:
United States
3,000
282 %
United Kingdom
2,000
305 %
Germany
1,800
169 %
Accommodation Sales icon
Accommodation Sales
icon: star 52.7 mill. SEK
153 %
Average prices:
Night
345.90 SEK
57.40 SEK
Room
1,212.00 SEK
192.00 SEK
RevPAR
719.40 SEK
392.70 SEK
Capacity icon
Capacity
icon: establishment 97
7 %
icon: room 1,900
14 %
icon: bed 8,900
2 %
utilization icon
Utilization
icon: room 59 %
85 %
icon: bed 40 %
134 %

Registered bed nights increased 111 percent

In June 2021, 152,000 registered bed nights were recorded in Gotland County (+111.1 %), of which 140,000 nights were spent by domestic visitors and 12,500 nights by foreigners. Registered domestic bed nights increased 106 percent and registered foreign bed nights increased 188 percent. In total, registered bed nights increased 111 percent from last year's June.

Most foreign registered bed nights were recorded for travelers from United States (3,000 nights).

Between January and June, 247,000 registered bed nights (+83.7 %) were recorded for domestic visitors and 24,100 (+127.8 %) for foreigners in Gotland County, in total 271,000 (+86.9 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 3.1 percent

Total of 4.9 million registered bed nights (+34.3 %) were recorded in the whole country, of which 4.5 million nights (+31.1 %) were spent by domestic visitors and 456,000 nights (+76.4 %) by foreigners.

The market share of Gotland County out of total registered bed nights was 3.1 % (+1.1 percentage points), out of domestic bed nights 3.1 % and foreign bed nights 2.7 %.

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 52.7 million SEK

Registered accommodation sales in June were 52.7 million SEK (+31.9 million).

Registered January-June sales were 91.1 million SEK and they increased 44.9 million euro from the previous year.

Average prices

= change at least 10 %
June 2021
Amount
Change jan-June 2021
Amount
Change
Adr (Registered) 1,200 SEK 18.8 % 960 SEK 16.6 %
Revpar (Registered) 720 SEK 120.2 % 350 SEK 81.5 %
Bed Night (Registered) 350 SEK 19.9 % 340 SEK 5.4 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

97 accommodation establishments (+6)
1,900 rooms (+230)
8,900 beds (+183)

Room utilization 59.4 % (+27)
Unsold rooms 790
Bed utilization 40.2 % (+23)

Registered room utilization for establishments

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Sweden

More information available at the dashboard

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