Gotland County
Accommodation and Travel Stats

August 2019

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Gotland County: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 216,000
3 %
icon: sweden 184,000
5 %
icon: foreign 32,700
11 %
Accommodation Sales icon
Accommodation Sales
icon: star 76.6 mill.
4 %
Average prices:
Night
354.20 SEK
6.10 SEK
Room
1,327.00 SEK
24.00 SEK
RevPAR
957.10 SEK
8.80 SEK
Capacity icon
Capacity
icon: establishment 92
5 %
icon: room 1,900
4 %
icon: bed 8,900
3 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

216,000 registered bed nights

In August 2019, 216,000 bed nights were recorded in Gotland County (-2.5 %), of which 184,000 nights were spent by domestic visitors and 32,700 nights by foreigners. Domestic bed nights decreased five percent and foreign bed nights increased 11 percent. In total, bed nights decreased three percent from last year's August.

Between January and August, 779,000 bed nights (+1.0 %) were recorded for domestic visitors and 111,000 (+7.9 %) for foreigners in Gotland County, in total 890,000 (+1.8 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 2.4 percent

Total of 8.9 million bed nights (+3.6 %) were recorded in the whole country, of which 6.1 million nights (+4.0 %) were spent by domestic visitors and 2.8 million nights (+3.0 %) by foreigners.

The market share of Gotland County out of total bed nights was 2.4 % (-0.2 percentage points), out of domestic bed nights 3.0 % and foreign bed nights 1.2 %.

Ferry arrivals from different harbors

Accommodation sales 76.6 million SEK

Registered accommodation sales in August were 76.6 million SEK (-3.4 million).

Registered January-August sales were 322.6 million SEK and they increased 10.5 million euro from the previous year.

Average prices

= change at least 10 %
August 2019
Amount
Change jan-August 2019
Amount
Change
Adr (Registered) 1,300 SEK 1.8 % 1,200 SEK 3.0 %
Revpar (Registered) 960 SEK -0.9 % 680 SEK 6.7 %
Bed Night (Registered) 350 SEK -1.7 % 360 SEK 1.5 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

92 accommodation establishments (+4)
1,900 rooms (+69)
8,900 beds (+300)

Room utilization 72.1 % (-2.0)
Unsold rooms 530
Bed utilization 49.4 % (-4.4)

Registered room utilization for establishments

Website's user sessions by language

Hotel customer satisfaction by nationalities

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Sources: Statistics Sweden

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