Grums
Accommodation and Travel Stats

June 2020

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Grums: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 1,200
49 %
icon: sweden 1,100
14 %
icon: foreign 138
88 %
Visitors icon
Visitors
icon: star 600
60 %
icon: sweden 530
33 %
icon: foreign 79
89 %
Accommodation Sales icon
Accommodation Sales
icon: star 456,000 SEK
45 %
Average prices:
Night
366.20 SEK
25.80 SEK
Room
791.50 SEK
48.90 SEK
RevPAR
184.90 SEK
170.20 SEK
Capacity icon
Capacity
icon: establishment 7.0
17 %
icon: room 87
12 %
icon: bed 210
14 %
utilization icon
Utilization
icon: room 23 %
45 %
icon: bed 21 %
51 %
Weather icon
Weather (February)
icon: rainfall 55 mm
5 mm

1,200 registered bed nights

In June 2020, 1,200 registered bed nights were recorded in Grums (-49.0 %), of which 1,100 nights were spent by domestic visitors and 138 nights by foreigners. Registered domestic bed nights decreased 14 percent and registered foreign bed nights decreased 88 percent. In total, registered bed nights decreased 49 percent from last year's June.

200 rooms (-59.6 %) were booked by leisure visitors and 370 rooms (-23.4 %) by business visitors.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.0 percent

Total of 3.7 million registered bed nights (-48.4 %) were recorded in the whole country, of which 3.4 million nights (-32.3 %) were spent by domestic visitors and 257,000 nights (-87.6 %) by foreigners.

The market share of Grums out of total registered bed nights was 0.0 % (-0.0 percentage points), out of domestic bed nights 0.0 % and foreign bed nights 0.1 %.

600 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 60 percent compared to earlier year. Of all registered arrivals, 86.9 percent were domestic, and 13.1 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Grums on average 2.1 nights (+0.45) and foreigners 1.7 nights (+0.15).

Ferry arrivals from different harbors

Accommodation sales 456,000 SEK

Registered accommodation sales in June were 456,000 SEK (-375,000).

Average prices

= change at least 10 %
June 2020
Amount
Change jan-June 2020
Amount
Change
Adr (Registered) 790 SEK -5.8 % SEK
Bed Night (Registered) 370 SEK 7.6 % SEK
Revpar (Registered) 185 SEK -47.9 % SEK

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

7.0 accommodation establishments (+1)
87 rooms (+9)
210 beds (+26)

Room utilization 23.4 % (-19)
Unsold rooms 67
Bed utilization 21.1 % (-22)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "grums + keyword"

Google searches for "grums" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Sweden, Swedish Meteorological And Hydrological Institute

More information available at the dashboard

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