Grums
Accommodation and Travel Stats

September 2020

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Grums: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 1,400
30 %
icon: sweden 1,200
19 %
icon: foreign 260
55 %
Top 3:
Finland
61
43 %
Norway
38
71 %
Germany
33
45 %
Visitors icon
Visitors
icon: star 790
43 %
icon: sweden 650
30 %
icon: foreign 147
68 %
Accommodation Sales icon
Accommodation Sales
icon: star 715,000 SEK
21 %
Average prices:
Night
503.50 SEK
57.70 SEK
Room
754.00 SEK
0.40 SEK
RevPAR
313.30 SEK
84.40 SEK
Capacity icon
Capacity
icon: establishment 6.0
0 %
icon: room 78
0 %
icon: bed 184
0 %
utilization icon
Utilization
icon: room 42 %
21 %
icon: bed 27 %
28 %

1,400 registered bed nights

In September 2020, 1,400 registered bed nights were recorded in Grums (-29.8 %), of which 1,200 nights were spent by domestic visitors and 260 nights by foreigners. Registered domestic bed nights decreased 19 percent and registered foreign bed nights decreased 55 percent. In total, registered bed nights decreased 30 percent from last year's September.

Most foreign registered bed nights were recorded for travelers from Finland (61 nights).

380 rooms (+23.5 %) were booked by leisure visitors and 570 rooms (-36.1 %) by business visitors.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.0 percent

Total of 3.1 million registered bed nights (-30.6 %) were recorded in the whole country, of which 2.7 million nights (-19.9 %) were spent by domestic visitors and 441,000 nights (-61.9 %) by foreigners.

The market share of Grums out of total registered bed nights was 0.0 % (0.0 percentage points), out of domestic bed nights 0.0 % and foreign bed nights 0.1 %.

790 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 43 percent compared to earlier year. Of all registered arrivals, 81.5 percent were domestic, and 18.5 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Grums on average 1.8 nights (+0.24) and foreigners 1.8 nights (+0.53).

Ferry arrivals from different harbors

Accommodation sales 715,000 SEK

Registered accommodation sales in September were 715,000 SEK (-187,000).

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Registered) 750 SEK -0.1 % SEK
Bed Night (Registered) 500 SEK 13.0 % SEK
Revpar (Registered) 310 SEK -21.2 % SEK

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

6.0 accommodation establishments (+0)
78 rooms (+0)
184 beds (+0)

Room utilization 41.5 % (-11)
Unsold rooms 46
Bed utilization 26.5 % (-10)

Registered room utilization for establishments

Global Google searches for "grums + keyword"

Google searches for "grums" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Sweden

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