Halland County
Accommodation and Travel Stats

May 2021

Halland County: Tourism in a nutshell

Bed Nights icon
Bed Nights (April)
icon: star 109,000
74 %
icon: sweden 103,000
71 %
icon: foreign 5,800
153 %
Top 3:
Germany
1,800
242 %
Denmark
1,300
174 %
United States
510
10 %
Accommodation Sales icon
Accommodation Sales (April)
icon: star 38.3 mill. SEK
125 %
Average prices:
Night
350.90 SEK
79.10 SEK
Room
1,193.00 SEK
215.00 SEK
RevPAR
445.40 SEK
250.30 SEK
Capacity icon
Capacity (April)
icon: establishment 92
1 %
icon: room 2,800
0 %
icon: bed 8,100
1 %
utilization icon
Utilization (April)
icon: room 37 %
87 %
icon: bed 25 %
92 %

Registered bed nights increased 74 percent (April)

In April 2021, 109,000 bed nights were recorded in Halland County (+74.2 %), of which 103,000 nights were spent by domestic visitors and 5,800 nights by foreigners. Domestic bed nights increased 71 percent and foreign bed nights increased 153 percent. In total, bed nights increased 74 percent from last year's April.

Most foreign bed nights were recorded for travelers from Germany (1,800 nights).

Between January and April, 276,000 bed nights (-1.6 %) were recorded for domestic visitors and 12,900 (-45.5 %) for foreigners in Halland County, in total 289,000 (-5.0 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 4.2 percent (April)

Total of 2.6 million bed nights (+99.7 %) were recorded in the whole country, of which 2.4 million nights (+99.8 %) were spent by domestic visitors and 232,000 nights (+98.0 %) by foreigners.

The market share of Halland County out of total bed nights was 4.2 % (-0.6 percentage points), out of domestic bed nights 4.4 % and foreign bed nights 2.5 %.

Ferry arrivals from different harbors

Accommodation sales 38.3 million SEK (April)

Registered accommodation sales in April were 38.3 million SEK (+21.3 million).

Registered January-April sales were 119.0 million SEK and they decreased 14.3 million euro from the previous year.

Average prices

= change at least 10 %
April 2021
Amount
Change jan-April 2021
Amount
Change
Adr (Registered) 1,200 SEK 22.0 % 1,100 SEK 6.4 %
Revpar (Registered) 450 SEK 128.3 % 370 SEK -5.9 %
Bed Night (Registered) 350 SEK 29.1 % 410 SEK -6.0 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (April)

Registered Accommodation

92 accommodation establishments (+1)
2,800 rooms (-6)
8,100 beds (+92)

Room utilization 37.3 % (+17)
Unsold rooms 1,700
Bed utilization 24.6 % (+12)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "halland county + keyword"

Google searches for "halland county" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Sweden

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