Halland County
Accommodation and Travel Stats

February 2020

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Halland County: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 95,600
21 %
icon: sweden 85,300
25 %
icon: foreign 10,300
2 %
Accommodation Sales icon
Accommodation Sales
icon: star 45.2 mill. SEK
16 %
Average prices:
Night
472.80 SEK
19.30 SEK
Room
1,078.00 SEK
13.00 SEK
RevPAR
545.90 SEK
46.20 SEK
Capacity icon
Capacity
icon: establishment 84
5 %
icon: room 2,800
4 %
icon: bed 7,900
4 %
utilization icon
Utilization
icon: room 0.51
8 %
icon: bed 0.33
12 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased 21 percent

In February 2020, 95,600 bed nights were recorded in Halland County (+21.1 %), of which 85,300 nights were spent by domestic visitors and 10,300 nights by foreigners. Domestic bed nights increased 25 percent and foreign bed nights decreased two percent. In total, bed nights increased 21 percent from last year's February.

Between January and February, 154,000 bed nights (+17.5 %) were recorded for domestic visitors and 17,300 (+7.2 %) for foreigners in Halland County, in total 172,000 (+16.4 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 2.2 percent

Total of 4.4 million bed nights (+2.4 %) were recorded in the whole country, of which 3.5 million nights (+3.9 %) were spent by domestic visitors and 928,000 nights (-2.8 %) by foreigners.

The market share of Halland County out of total bed nights was 2.2 % (+0.3 percentage points), out of domestic bed nights 2.5 % and foreign bed nights 1.1 %.

Ferry arrivals from different harbors

Accommodation sales 45.2 million SEK

Registered accommodation sales in February were 45.2 million SEK (+6.4 million).

Registered January-February sales were 84.1 million SEK and they increased 8.7 million euro from the previous year.

Average prices

= change at least 10 %
February 2020
Amount
Change jan-February 2020
Amount
Change
Adr (Registered) 1,100 SEK 1.2 % 1,100 SEK 2.0 %
Revpar (Registered) 550 SEK 9.2 % 500 SEK 5.2 %
Bed Night (Registered) 470 SEK -3.9 % 490 SEK -4.2 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

84 accommodation establishments (+4)
2,800 rooms (+96)
7,900 beds (+270)

Room utilization 50.6 % (+3.7)
Unsold rooms 1,400
Bed utilization 32.6 % (+3.5)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "halland county + keyword"

Google searches for "halland county" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Statistics Sweden

More information available at the dashboard

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