Hämeenlinna
Accommodation and Travel Stats

April 2020

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Hämeenlinna: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 720
95 %
icon: finland 690
95 %
icon: foreign 34
96 %
Top 3:
Estonia
18
57 %
Italy
16
20 %
Visitors icon
Visitors
icon: star 380
96 %
icon: finland 380
96 %
icon: foreign 3.0
99 %
Top 3:
Estonia
3.0
91 %
Accommodation Sales icon
Accommodation Sales
icon: star 51,800 €
93 %
Average prices:
Night
71.70 €
15.70 €
Room
86.50 €
3.70 €
RevPAR
16.60 €
19.10 €
Capacity icon
Capacity
icon: establishment 4.0
64 %
icon: room 183
76 %
icon: bed 410
75 %
utilization icon
Utilization
icon: room 0.19
52 %
icon: bed 0.09
70 %
Weather icon
Weather
icon: temperature 3.0 °C
3.4 °C
icon: rainfall 27 mm
24 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

720 registered bed nights

In April 2020, 720 bed nights were recorded in Hämeenlinna (-94.8 %), of which 690 nights were spent by domestic visitors and 34 nights by foreigners. Domestic bed nights decreased 95 percent and foreign bed nights decreased 96 percent. In total, bed nights decreased 95 percent from last year's April.

Most foreign bed nights were recorded for travelers from Estonia (18 nights).

121 nights (-98.4 %) were spend by leisure visitors and 600 nights (-90.6 %) by business visitors.

Between January and April, 30,900 bed nights (-38.0 %) were recorded for domestic visitors and 2,500 (-44.7 %) for foreigners in Hämeenlinna, in total 33,400 (-38.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.4 percent

Total of 190,000 bed nights (-88.0 %) were recorded in the whole country, of which 173,000 nights (-85.8 %) were spent by domestic visitors and 16,800 nights (-95.3 %) by foreigners.

The market share of Hämeenlinna out of total bed nights was 0.4 % (-0.5 percentage points), out of domestic bed nights 0.4 % and foreign bed nights 0.2 %.

380 tourists arrived to accommodation

Arrivals to registered accommodation decreased 96 percent compared to earlier year. Of all arrivals, 99.2 percent were domestic, and 0.8 percent were from foreign countries.

During April, domestic visitors stayed in registered accommodation in Hämeenlinna on average 1.8 nights (+0.46) and foreigners 11 nights (+9.3).

Ferry arrivals from different harbors

Accommodation sales 51,800 euro

Registered accommodation sales in April were 51,800 euro (-733,000).

Registered January-April sales were 2.0 million euro and they decreased 1.1 million euro from the previous year.

Average prices

= change at least 10 %
April 2020
Amount
Change jan-April 2020
Amount
Change
Adr (Registered) 87 € -4.1 % 98 € 8.8 %
Bed Night (Registered) 72 € 28.1 % 59 € 5.2 %
Revpar (Registered) 17 € -53.5 % 33 € -4.8 %

Tax free sales +20.7 % (January)

Tax free sales increased 21 percent from the previous year.

(Russians +30.2 %, Chinese -100.0 %, Japanese -100.0 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

4.0 accommodation establishments (-7)
183 rooms (-580)
410 beds (-1,200)

Room utilization 19.2 % (-20)
Unsold rooms 148
Bed utilization 9.4 % (-22)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "hämeenlinna + keyword"

Google searches for "hämeenlinna" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in April was 8.41/10 (+0.24).

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Business Finland, Finnish Meteorological Institute, Global Blue, Statistics Finland

More information available at the dashboard

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