Hämeenlinna
Accommodation and Travel Stats

March 2019

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Hämeenlinna: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 15,100
12 %
icon: finland 14,200
16 %
icon: foreign 930
26 %
Top 3:
Sweden
123
6 %
Germany
84
21 %
Poland
61
110 %
Visitors icon
Visitors
icon: star 11,100
11 %
icon: finland 10,500
11 %
icon: foreign 580
2 %
Top 3:
Sweden
91
20 %
Germany
36
22 %
United Kingdom
33
106 %
Accommodation Sales icon
Accommodation Sales
icon: star 876,000
39 %
Average prices:
Night
58.10 €
11.20 €
Room
91.00 €
5.70 €
RevPAR
36.60 €
6.30 €
Capacity icon
Capacity
icon: establishment 11
0 %
icon: room 770
7 %
icon: bed 1,600
7 %
Tax Free icon
Tax Free
icon: star 57 %
Russia
85 %
Weather icon
Weather
icon: temperature -0.8 °C
5.0 °C
icon: rain 35 mm
14 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Temperature

Rainfall

Registered bed nights increased 12 percent

In March 2019, 15,100 bed nights were recorded in Hämeenlinna (+12.3 %), of which 14,200 nights were spent by domestic visitors and 930 nights by foreigners. Domestic bed nights increased 16 percent and foreign bed nights decreased 26 percent. In total, bed nights increased 12 percent from last year's March.

Most foreign bed nights were recorded for travelers from Sweden (123 nights).

7,400 nights (-14.9 %) were spend by leisure visitors and 7,700 nights (+62.5 %) by business visitors.

Between January and March, 36,900 bed nights (+12.7 %) were recorded for domestic visitors and 3,500 (-11.4 %) for foreigners in Hämeenlinna, in total 40,300 (+10.1 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.8 percent

Total of 1.9 million bed nights (-2.3 %) were recorded in the whole country, of which 1.3 million nights (-2.6 %) were spent by domestic visitors and 566,000 nights (-1.4 %) by foreigners.

The market share of Hämeenlinna out of total bed nights was 0.8 % (+0.1 percentage points), out of domestic bed nights 1.1 % and foreign bed nights 0.2 %.

11,100 tourists arrived to accommodation

Arrivals to registered accommodation increased 11 percent compared to earlier year. Of all arrivals, 94.8 percent were domestic, and 5.2 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Hämeenlinna on average 1.3 nights (+0.06) and foreigners 1.6 nights (-0.62).

108 international congress guests in 2018

There was a total of 5.0 congresses organized (+5.0) in 2018.

Ferry arrivals from different harbors

Accommodation sales 1.0 million euro

Total accommodation sales in March were 1.0 million euro (+230,000). The share of Airbnb and HomeAway was 14.7 percent. Therefore, registered accommodation sales were 876,000 euro (+246,000) and Airbnb and HomeAway sales 129,000 euro (-16,500).

Total January-March sales were 2.6 million euro and they increased 393,000 euro from the previous year.

Average prices

= change at least 10 %
March 2019
Amount
Change jan-March 2019
Amount
Change
Adr (Airbnb & Homeaway) 134 € -19.3 %  156 € -5.1 %
Adr (Registered) 91 € 6.7 % 90 € 4.5 %
Revpar (Airbnb & Homeaway) 72 € 4.2 % 73 € 8.1 %
Bed Night (Registered) 58 € 23.8 %  56 € 14.3 % 
Revpar (Registered) 37 € 21.0 %  34 € 9.9 %

Tax free sales +56.8 %

Tax free sales increased 57 percent from the previous year.

(Russians +84.9 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

11 accommodation establishments (+0)
770 rooms (+50)
1,600 beds (+100)

Room utilization 40.2 % (+4.7)
Unsold rooms 460

Airbnb and HomeAway

91 apartments (-1)
6.0 private rooms (+1)
1.0 shared rooms (+0)

Apartment utilization 53.8 % (+12)
Unsold apartments 42

Registered room utilization

Website's user sessions by language

Sources: Airdna, Business Finland, Finnish Meteorological Institute, Global Blue, Statistics Finland

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