Accommodation and Travel Stats

February 2020


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Key indicators

Bed nights



Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.



Registered bed nights

Bed nights by country of arrival

Ferry arrivals from different harbors

Trips by Russian travelers over the eastern border increased 36 percent

A total of 255,000 Russians arrived in Finland over the eastern border crossings.

The share of southeastern border stations was 91.5 percent.

  • Vaalimaa: 61,000 (+24.5 %)
  • Nuijamaa: 108,000 (+42.0 %)
  • Imatra: 49,700 (+55.9 %)
  • Vainikkala (train): 14,400 (+24.8 %)
  • Niirala: 21,200 (+20.4 %)
  • Vartius: 7,800 (+13.6 %)
  • Kuusamo: 610 (+44.1 %)
  • Salla: 2,900 (+29.5 %)
  • Raja-Jooseppi: 2,600 (+22.3 %)

Russian visa applications increased 29 percent

There was a total of 51,600 visa applications to Finland made by the Russians. 83.4 percent were done at St. Petersburg's consulate.

Average prices

= change at least 10 %
February 2020
Change jan-February 2020
Adr (Non-Registered) 74 € -8.5 % 76 € -11.6 %
Revpar (Non-Registered) 31 € -12.6 % 33 € 10.7 %

Tax free sales +27.6 % (January)

Tax free sales increased 28 percent from the previous year.

(Russians +27.9 %)

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Airbnb and Vrbo

22 accommodation establishments (+5)
20 apartments (+6)
41 rooms (+13)

Apartment utilization 42.0 % (-1.9)
Unsold apartments 12

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "hamina + keyword"

Google searches for "hamina" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in February was 9.14/10.

Hotel customer satisfaction by nationalities

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Sources: Airdna, Booking.Com, Finnish Border Guard, Global Blue, Ministry For Foreign Affairs Of Finland, Statistics Finland

More information available at the dashboard