Hanko
Accommodation and Travel Stats

September 2021

Hanko: Tourism in a nutshell

Bed Nights icon
Bed Nights (August)
icon: star 8,100
10 %
icon: finland 7,900
8 %
icon: foreign 141
63 %
Visitors icon
Visitors (August)
icon: star 5,300
29 %
icon: finland 5,200
30 %
icon: foreign 140
8 %
Accommodation Sales icon
Accommodation Sales (August)
icon: star 483,000 €
50 %
Average prices:
Night
59.80 €
47.40 €
Room
218.50 €
47.70 €
RevPAR
106.60 €
23.40 €
Capacity icon
Capacity (August)
icon: establishment 8.0
11 %
icon: room 184
8 %
icon: bed 430
8 %
utilization icon
Utilization (August)
icon: room 49 %
0 %
icon: bed 41 %
12 %
Weather icon
Weather
icon: temperature 10.8 °C
3.4 °C
icon: rainfall 38 mm
66 mm

8,100 registered bed nights (August)

In August 2021, 8,100 registered bed nights were recorded in Hanko (-10.5 %), of which 7,900 nights were spent by domestic visitors and 141 nights by foreigners. Registered domestic bed nights decreased eight percent and registered foreign bed nights decreased 63 percent. In total, registered bed nights decreased 10 percent from last year's August.

7,600 nights (-9.6 %) were spend by leisure visitors and 450 nights (-22.9 %) by business visitors.

Between January and August, 44,000 registered bed nights (+0.2 %) were recorded for domestic visitors and 740 (-23.8 %) for foreigners in Hanko, in total 44,700 (-0.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.4 percent (August)

Total of 2.1 million registered bed nights (+23.1 %) were recorded in the whole country, of which 1.8 million nights (+17.9 %) were spent by domestic visitors and 264,000 nights (+77.0 %) by foreigners.

The market share of Hanko out of total registered bed nights was 0.4 % (-0.1 percentage points), out of domestic bed nights 0.4 % and foreign bed nights 0.1 %.

5,300 tourists arrived to registered accommodation (August)

Arrivals to registered accommodation decreased 29 percent compared to earlier year. Of all registered arrivals, 97.4 percent were domestic, and 2.6 percent were from foreign countries.

During August, domestic visitors stayed in registered accommodation in Hanko on average 1.5 nights (+0.36) and foreigners 1.0 nights (-1.9).

Ferry arrivals from different harbors

Average prices

= change at least 10 %
September 2021
Amount
Change jan-September 2021
Amount
Change
Adr (Non-Registered) 135 € 1.7 % 156 € -2.7 %
Revpar (Non-Registered) 57 € -2.2 % 86 € -6.3 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Airbnb and Vrbo

76 accommodation establishments (+3)
70 apartments (+12)
134 rooms (+18)

Apartment utilization 42.2 % (-1.7)
Unsold apartments 40

Registered room utilization for establishments

Global Google searches for "hanko + keyword"

Google searches for "hanko" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in September was 8.41/10 (-0.08).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Airdna, Booking.Com, Business Finland, Finnish Meteorological Institute, Finnish Transport Infrastructure Agency, Statistics Finland, Tak Research

More information available at the dashboard

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