Haparanda
Accommodation and Travel Stats

October 2019

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Haparanda: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 4,600
28 %
icon: sweden 3,300
22 %
icon: foreign 1,300
43 %
Top 3:
Finland
310
11 %
Germany
210
398 %
Norway
177
16 %
Visitors icon
Visitors
icon: star 1,600
26 %
icon: sweden 1,000
24 %
icon: foreign 570
30 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.9 mill. SEK
34 %
Average prices:
Night
411.80 SEK
19.60 SEK
Room
769.30 SEK
1,098.80 SEK
RevPAR
284.20 SEK
103.30 SEK
Capacity icon
Capacity
icon: establishment 10
11 %
icon: room 220
76 %
icon: bed 520
7 %
Weather icon
Weather
icon: temperature 0.7 °C
1.9 °C
icon: rainfall 53 mm
18 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased 28 percent

In October 2019, 4,600 bed nights were recorded in Haparanda (+27.6 %), of which 3,300 nights were spent by domestic visitors and 1,300 nights by foreigners. Domestic bed nights increased 22 percent and foreign bed nights increased 43 percent. In total, bed nights increased 28 percent from last year's October.

Most foreign bed nights were recorded for travelers from Finland (310 nights).

660 rooms (+167.6 %) were booked by leisure visitors and 1,800 rooms (+253.2 %) by business visitors.

Between January and October, 45,400 bed nights (+18.0 %) were recorded for domestic visitors and 27,400 (+11.5 %) for foreigners in Haparanda, in total 72,800 (+15.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent

Total of 4.1 million bed nights (+3.8 %) were recorded in the whole country, of which 3.1 million nights (+5.8 %) were spent by domestic visitors and 936,000 nights (-2.2 %) by foreigners.

The market share of Haparanda out of total bed nights was 0.1 % (0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.1 %.

1,600 tourists arrived to accommodation

Arrivals to registered accommodation increased 26 percent compared to earlier year. Of all arrivals, 64.3 percent were domestic, and 35.7 percent were from foreign countries.

During October, domestic visitors stayed in registered accommodation in Haparanda on average 3.2 nights (-0.04) and foreigners 2.3 nights (+0.2).

Ferry arrivals from different harbors

Accommodation sales 1.9 million SEK

Registered accommodation sales in October were 1.9 million SEK (+480,000).

Registered January-October sales were 26.9 million SEK and they increased 8.6 million euro from the previous year.

Average prices

= change at least 10 %
October 2019
Amount
Change jan-October 2019
Amount
Change
Adr (Registered) 770 SEK -58.8 %  1,000 SEK -43.4 % 
Bed Night (Registered) 410 SEK 5.0 % 370 SEK 27.3 % 
Revpar (Registered) 280 SEK -26.7 %  410 SEK -18.9 % 

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (+1)
220 rooms (+93)
520 beds (+32)

Room utilization 36.9 % (+16)
Unsold rooms 136
Bed utilization 28.7 % (+3.8)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "haparanda + keyword"

Google searches for "haparanda" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in October was 8.11/10.

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute

More information available in the dashboard

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