Haparanda
Accommodation and Travel Stats

December 2020

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Haparanda: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 3,300
59 %
icon: sweden 2,400
32 %
icon: foreign 870
80 %
Top 3:
France
145
91 %
Germany
122
76 %
Finland
103
82 %
Visitors icon
Visitors
icon: star 900
78 %
icon: sweden 550
68 %
icon: foreign 340
86 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.4 mill. SEK
55 %
Average prices:
Night
427.80 SEK
34.10 SEK
Room
749.80 SEK
72.00 SEK
RevPAR
131.90 SEK
142.90 SEK
Capacity icon
Capacity
icon: establishment 10
0 %
icon: room 370
0 %
icon: bed 870
0 %
utilization icon
Utilization
icon: room 18 %
47 %
icon: bed 13 %
56 %
Weather icon
Weather
icon: temperature -1.7 °C
1.0 °C
icon: rainfall 88 mm
14 mm

3,300 registered bed nights

In December 2020, 3,300 registered bed nights were recorded in Haparanda (-58.8 %), of which 2,400 nights were spent by domestic visitors and 870 nights by foreigners. Registered domestic bed nights decreased 32 percent and registered foreign bed nights decreased 80 percent. In total, registered bed nights decreased 59 percent from last year's December.

Most foreign registered bed nights were recorded for travelers from France (145 nights).

500 rooms (-81.1 %) were booked by leisure visitors and 1,400 rooms (+16.3 %) by business visitors.

Between January and December, 56,600 registered bed nights (+8.7 %) were recorded for domestic visitors and 12,300 (-62.8 %) for foreigners in Haparanda, in total 68,900 (-19.0 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.2 percent

Total of 1.8 million registered bed nights (-47.5 %) were recorded in the whole country, of which 1.6 million nights (-41.2 %) were spent by domestic visitors and 230,000 nights (-70.0 %) by foreigners.

The market share of Haparanda out of total registered bed nights was 0.2 % (-0.0 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.4 %.

900 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 78 percent compared to earlier year. Of all registered arrivals, 61.5 percent were domestic, and 38.5 percent were from foreign countries.

During December, domestic visitors stayed in registered accommodation in Haparanda on average 4.4 nights (+2.3) and foreigners 2.5 nights (+0.67).

Ferry arrivals from different harbors

Accommodation sales 1.4 million SEK

Registered accommodation sales in December were 1.4 million SEK (-1.7 million).

Registered January-December sales were 28.7 million SEK and they decreased 3.2 million euro from the previous year.

Average prices

= change at least 10 %
December 2020
Amount
Change jan-December 2020
Amount
Change
Adr (Registered) 750 SEK -8.8 % 820 SEK -14.8 %
Bed Night (Registered) 430 SEK 8.7 % 420 SEK 11.0 %
Revpar (Registered) 132 SEK -52.0 % 220 SEK -39.5 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (+0)
370 rooms (+0)
870 beds (+0)

Room utilization 17.6 % (-16)
Unsold rooms 300
Bed utilization 13.1 % (-17)

Registered room utilization for establishments

Global Google searches for "haparanda + keyword"

Google searches for "haparanda" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction (October)

Average customer satisfaction score on Booking.com given by accommodation customers in October was 7.89/10 (-0.22).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute

More information available at the dashboard

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