Accommodation and Travel Stats
6,500 registered bed nights
In March 2020, 6,500 bed nights were recorded in Heinola (-42.9 %), of which 6,400 nights were spent by domestic visitors and 92 nights by foreigners. Domestic bed nights decreased 40 percent and foreign bed nights decreased 87 percent. In total, bed nights decreased 43 percent from last year's March.
Most foreign bed nights were recorded for travelers from Sweden (21 nights).
3,100 nights (-54.1 %) were spend by leisure visitors and 3,400 nights (-26.4 %) by business visitors.
Between January and March, 33,400 bed nights (-1.5 %) were recorded for domestic visitors and 3,900 (-38.4 %) for foreigners in Heinola, in total 37,300 (-7.3 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
3,300 tourists arrived to accommodation
Arrivals to registered accommodation decreased 27 percent compared to earlier year. Of all arrivals, 99.0 percent were domestic, and 1.0 percent were from foreign countries.
During March, domestic visitors stayed in registered accommodation in Heinola on average 2.0 nights (-0.48) and foreigners 2.8 nights (-1.3).
Ferry arrivals from different harbors
International = International cruise ships
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
7.0 accommodation establishments (+1)
710 rooms (+36)
1,700 beds (+210)
Room utilization 18.7 % (-8.7)
Unsold rooms 580
Bed utilization 11.8 % (-11)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "heinola"
Global Google searches for "heinola + keyword"
Google searches for "heinola" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction by nationalities
Sources: Business Finland, Statistics Finland