Helsinki
Accommodation and Travel Stats
May 2021
Helsinki: Tourism in a nutshell
59,400
49,200
10,200
31,200
26,900
4,300
6.2 mill. €
75
11,300
22,500
2.1 mill. €
9.1 °C
86 mm
Registered bed nights increased 151 percent (April)
In April 2021, 59,400 bed nights were recorded in Helsinki (+151.1 %), of which 49,200 nights were spent by domestic visitors and 10,200 nights by foreigners. Domestic bed nights increased 154 percent and foreign bed nights increased 140 percent. In total, bed nights increased 151 percent from last year's April.
Most foreign bed nights were recorded for travelers from Estonia (1,600 nights).
27,900 nights (+254.4 %) were spend by leisure visitors and 31,500 nights (+99.5 %) by business visitors.
Between January and April, 226,000 bed nights (-46.4 %) were recorded for domestic visitors and 41,600 (-88.2 %) for foreigners in Helsinki, in total 267,000 (-65.5 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
Bed nights comparison between regions
31,200 tourists arrived to accommodation (April)
Arrivals to registered accommodation increased 400 percent compared to earlier year. Of all arrivals, 86.3 percent were domestic, and 13.7 percent were from foreign countries.
During April, domestic visitors stayed in registered accommodation in Helsinki on average 1.8 nights (-1.9) and foreigners 2.4 nights (-1.9).
11,000 international congress guests in 2020
The number of international congress quests decreased 87 percent from the previous year.
There was a total of 75 congresses organized (-320) in 2020.
63,900 air travelers
The airport received a total of 63,900 passengers, which means air passenger arrivals increased 230 percent. 14,200 travelers were transferring planes (+154.9 %) and 49,800 were local passengers (+254.9 %).
Of local passengers, 75.3 % arrived from abroad, thus the share of domestic passengers was 24.7 %. For transferring passengers, the share of travelers arriving from abroad was 91.1 %.
In addition, there were 45,900 passengers departing the airport (+307.1 %), therefore the total number of trips via the airport was 110,000 (+256.0 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
61,800 passengers by ferries (April)
There were 61,800 arriving passengers by ferries. In total, the arrivals to port increased 230 percent. The number of departing passengers was 65,600 (+169.0 %). Most arrivals were from Estonia (59,400 arrivals).
Arrivals
Ferry arrivals from different harbors
International = International cruise ships
Foreign visitors and their consumption (April)
The number of foreign visitors in April was 9,200 (+332.7 %). Out of them 2,300 were on a daytrip and 7,000 stayed at least for one night.
The cumulative number of foreign visitors between January and April was 37,200 (-91.3 %).
Total consumption of these visitors in Helsinki in April was 2.1 million euro (229 per visitor). Overnight visitors spent 2.0 million euro and day visitors 147,000 euro. Between January and April the consumption was 8.4 million euro.
The figures are estimates and based on TAK Border Research results.
Accommodation sales 6.2 million euro
Registered accommodation sales in May were 6.2 million euro (+4.7 million).
Registered January-May sales were 21.3 million euro and they decreased 36.4 million euro from the previous year.
Average prices
|
May 2021
Amount |
Change |
jan-May 2021
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 77 € | -2.7 % | 84 € | -24.2 % |
| Bed Night (Registered) | 54 € | -2.7 % | 56 € | -22.6 % |
| Revpar (Registered) | 18 € | 296.4 % | 13 € | -65.3 % |
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
75 accommodation establishments (+3)
11,300 rooms (+700)
22,500 beds (+1,400)
Room utilization 23.0 % (+17)
Unsold rooms 8,700
Registered room utilization for establishments
Non-registered room capacity
Visits to marketing website
There were a total of 145,000 user sessions at Helsinki marketing website in May. The share of visitors using a foreign language in their web browser was 43.1 percent out of all website visitors. The number of total user sessions increased 18 percent from last year's May.
Website's user sessions by language
Global Google searches for "helsinki"
Global Google searches for "helsinki + keyword"
Google searches for "helsinki" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in May was 8.49/10 (+0.2).
Hotel customer satisfaction by nationalities
Hotel customer satisfaction comparison between regions
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Airdna, Benchmarking Alliance, Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Finnish Transport Infrastructure Agency, Helsinki Marketing, Statistics Finland, Tak Border Research, Tak Research
Helsinki Marketing
PL 28, 00099 Helsingin kaupunki
+358 9 3101 3300
,
helsinki.touristinfo@hel.fi
,
myhelsinki.fi
More information available at the dashboard