Helsinki
Accommodation and Travel Stats
May 2022
Helsinki: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
354,000
198,000
155,000
193,000
125,000
68,500
29.8 mill. €
72
12,400
24,300
37.2 mill. €
8.6 °C
47 mm
424,000 bed nights in paid accommodation
Total of 424,000 bed nights (+232.9 %) were recorded in paid accommodation in Helsinki in May 2022. This figure includes bed nights at registered establishments as well as at AirBnB and Vrbo. The share of registered bed nights was 83 % and non-registered 17 %.
Between January and May, the number of paid bed nights was 1.3 million (+167.0 %). Share of registered was 81 % and non-registered 19 %.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded. Non-registered bed nights statistics include bed nights from AirBnB and Vrbo.
Registered bed nights increased 270 percent
In May 2022, 354,000 registered bed nights were recorded in Helsinki (+269.7 %), of which 198,000 nights were spent by domestic visitors and 155,000 nights by foreigners. Registered domestic bed nights increased 142 percent and registered foreign bed nights increased 1,000 percent. In total, registered bed nights increased 270 percent from last year's May.
184,000 nights (+254.1 %) were spend by leisure visitors and 169,000 nights (+288.4 %) by business visitors.
Between January and May, 664,000 registered bed nights (+115.6 %) were recorded for domestic visitors and 419,000 (+658.9 %) for foreigners in Helsinki, in total 1.1 million (+198.2 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
Comparison of registered bed nights between regions
193,000 tourists arrived to registered accommodation
Arrivals to registered accommodation increased 250 percent compared to earlier year. Of all registered arrivals, 64.5 percent were domestic, and 35.5 percent were from foreign countries.
During May, domestic visitors stayed in registered accommodation in Helsinki on average 1.6 nights (-0.06) and foreigners 2.3 nights (-0.17).
711,000 air travelers
The airport received a total of 711,000 passengers, which means air passenger arrivals increased 810 percent. 139,000 travelers were transferring planes (+881.6 %) and 572,000 were local passengers (+792.4 %).
Of local passengers, 88.2 % arrived from abroad, thus the share of domestic passengers was 11.8 %. For transferring passengers, the share of travelers arriving from abroad was 83.7 %.
In addition, there were 427,000 passengers departing the airport (+832.1 %), therefore the total number of trips via the airport was 1.1 million (+817.2 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
311,000 passengers by ferries (April)
There were 311,000 arriving passengers by ferries. In total, the arrivals to port increased 400 percent. The number of departing passengers was 316,000 (+381.1 %). Most arrivals were from Estonia (245,000 arrivals).
Arrivals
Ferry arrivals from different harbors
International = International cruise ships
Foreign visitors and their consumption
The number of foreign visitors in May was 162,000 (+1,106.7 %). Out of them 51,000 were on a daytrip and 111,000 stayed at least for one night.
The cumulative number of foreign visitors between January and May was 445,000 (+774.3 %).
Total consumption of these visitors in Helsinki in May was 37.2 million euro (229 per visitor). Overnight visitors spent 31.5 million euro and day visitors 5.7 million euro. Between January and May the consumption was 105.2 million euro.
The figures are estimates and based on TAK Border Research results.
Accommodation sales 32.4 million euro
Total accommodation sales in May were 32.4 million euro (+25.5 million). The share of Airbnb and Vrbo was 8.0 percent. Therefore, registered accommodation sales were 29.8 million euro (+24.0 million) and non-registered sales 2.6 million euro (+1.5 million).
Total January-May sales were 87.5 million euro and they increased 62.0 million euro from the previous year.
Average prices
|
May 2022
Amount |
Change |
jan-May 2022
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 126 € | 33.5 % | 114 € | 27.1 % |
| Adr (Non-Registered) | 116 € | 6.1 % | 104 € | -0.7 % |
| Bed Night (Registered) | 84 € | 41.0 % | 73 € | 27.0 % |
| Revpar (Non-Registered) | 84 € | 53.8 % | 66 € | 30.3 % |
| Revpar (Registered) | 80 € | 327.5 % | 45 € | 180.5 % |
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
72 accommodation establishments (+9)
12,400 rooms (+1,600)
24,300 beds (+2,900)
Room utilization 63.1 % (+43)
Unsold rooms 4,600
Airbnb and Vrbo
1,700 accommodation establishments (+167)
1,500 apartments (+135)
2,100 rooms (+168)
Apartment utilization 72.2 % (+22)
Unsold apartments 410
Registered room utilization for establishments
Non-registered room capacity
Visits to marketing website
There were a total of 261,000 user sessions at Helsinki marketing website in May. The share of visitors using a foreign language in their web browser was 47.9 percent out of all website visitors. The number of total user sessions increased 80 percent from last year's May.
Website's user sessions by language
Global Google searches for "helsinki"
Global Google searches for "helsinki + keyword"
Google searches for "helsinki" by search region
Accommodation customer satisfaction (April)
Average customer satisfaction score on Booking.com given by accommodation customers in April was 8.21/10.
Accommodation customer satisfaction by nationalities
Accommodation customer satisfaction comparison between regions
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Airdna, Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Finnish Transport Infrastructure Agency, Helsinki Marketing, Statistics Finland, Tak Border Research, Tak Research
Helsinki Marketing
PL 28, 00099 Helsingin kaupunki
+358 9 3101 3300
,
helsinki.touristinfo@hel.fi
,
myhelsinki.fi
More information available at the dashboard