Helsinki
Accommodation and Travel Stats
November 2022
Helsinki: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
355,000
219,000
137,000
205,000
138,000
66,800
27.8 mill. €
73
12,800
25,200
66.4 mill. €
9.2 °C
1 mm
470
360
-200
427,000 bed nights in paid accommodation (October)
Total of 427,000 bed nights (+34.1 %) were recorded in paid accommodation in Helsinki in October 2022. This figure includes bed nights at registered establishments as well as at AirBnB and Vrbo. The share of registered bed nights was 83 % and non-registered 17 %.
Between January and October, the number of paid bed nights was 3.8 million (+92.5 %). Share of registered was 82 % and non-registered 18 %.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded. Non-registered bed nights statistics include bed nights from AirBnB and Vrbo.
Registered bed nights increased 28 percent (October)
In October 2022, 355,000 registered bed nights were recorded in Helsinki (+28.2 %), of which 219,000 nights were spent by domestic visitors and 137,000 nights by foreigners. Registered domestic bed nights increased 10 percent and registered foreign bed nights increased 76 percent. In total, registered bed nights increased 28 percent from last year's October.
Most foreign registered bed nights were recorded for travelers from United States (13,200 nights).
181,000 nights (+5.9 %) were spend by leisure visitors and 175,000 nights (+63.9 %) by business visitors.
Between January and October, 1.8 million registered bed nights (+46.4 %) were recorded for domestic visitors and 1.3 million (+263.1 %) for foreigners in Helsinki, in total 3.1 million (+94.9 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
Comparison of registered bed nights between regions
205,000 tourists arrived to registered accommodation (October)
Arrivals to registered accommodation increased 25 percent compared to earlier year. Of all registered arrivals, 67.4 percent were domestic, and 32.6 percent were from foreign countries.
During October, domestic visitors stayed in registered accommodation in Helsinki on average 1.6 nights (+0.05) and foreigners 2.0 nights (-0.21).
690,000 air travelers
The airport received a total of 690,000 passengers, which means air passenger arrivals increased 58 percent. 163,000 travelers were transferring planes (+92.0 %) and 528,000 were local passengers (+50.2 %).
Of local passengers, 85.5 % arrived from abroad, thus the share of domestic passengers was 14.5 %. For transferring passengers, the share of travelers arriving from abroad was 81.4 %.
In addition, there were 365,000 passengers departing the airport (+37.7 %), therefore the total number of trips via the airport was 1.1 million (+50.5 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
327,000 passengers by ferries (September)
There were 327,000 arriving passengers by ferries. In total, the arrivals to port increased 57 percent. The number of departing passengers was 344,000 (+60.6 %). Most arrivals were from Estonia (243,000 arrivals).
Arrivals
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 30.5 million euro (October)
Total accommodation sales in October were 30.5 million euro (+12.0 million). The share of Airbnb and Vrbo was 8.7 percent. Therefore, registered accommodation sales were 27.8 million euro (+10.7 million) and non-registered sales 2.6 million euro (+1.3 million).
Total January-October sales were 256.9 million euro and they increased 155.0 million euro from the previous year.
Average prices
|
October 2022
Amount |
Change |
jan-October 2022
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 121 € | 19.2 % | 121 € | 28.5 % |
| Adr (Non-Registered) | 116 € | 14.3 % | 117 € | 9.1 % |
| Revpar (Non-Registered) | 81 € | 23.3 % | 82 € | 30.7 % |
| Bed Night (Registered) | 78 € | 26.5 % | 75 € | 34.0 % |
| Revpar (Registered) | 70 € | 49.9 % | 63 € | 123.7 % |
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (October)
Registered Accommodation
73 accommodation establishments (+4)
12,800 rooms (+990)
25,200 beds (+1,800)
Room utilization 58.1 % (+12)
Unsold rooms 5,300
Bed utilization 44.9 % (+7.2)
Airbnb and Vrbo
1,800 accommodation establishments (+480)
1,500 apartments (+410)
2,200 rooms (+620)
Apartment utilization 69.9 % (+5.1)
Unsold apartments 460
Registered room utilization for establishments
Non-registered room capacity
Visits to marketing website
There were a total of 213,000 user sessions at Helsinki marketing website in November. The share of visitors using a foreign language in their web browser was 50.0 percent out of all website visitors. The number of total user sessions decreased 11 percent from last year's November.
Website's user sessions by language
Global Google searches for "helsinki"
Global Google searches for "helsinki + keyword"
Google searches for "helsinki" by search region
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Airdna, Finavia, Finnish Meteorological Institute, Finnish Transport Infrastructure Agency, Helsinki Marketing, Meteostat, Socialblade, Statistics Finland, Tak Research
Helsinki Marketing
PL 28, 00099 Helsingin kaupunki
+358 9 3101 3300
,
helsinki.touristinfo@hel.fi
,
myhelsinki.fi
More information available at the dashboard