Helsinki
Accommodation and Travel Stats
July 2020
Helsinki: Tourism in a nutshell
55,800
48,900
6,900
34,800
31,200
3,500
8.6 mill.
7,200
14,500
47 %
16.7 °C
83 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.
Temperature
Rainfall
55,800 registered bed nights (June)
In June 2020, 55,800 bed nights were recorded in Helsinki (-87.1 %), of which 48,900 nights were spent by domestic visitors and 6,900 nights by foreigners. Domestic bed nights decreased 73 percent and foreign bed nights decreased 97 percent. In total, bed nights decreased 87 percent from last year's June.
Most foreign bed nights were recorded for travelers from Estonia (660 nights).
37,500 nights (-85.5 %) were spend by leisure visitors and 18,300 nights (-89.4 %) by business visitors.
Between January and June, 492,000 bed nights (-48.4 %) were recorded for domestic visitors and 368,000 (-64.8 %) for foreigners in Helsinki, in total 860,000 (-57.0 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Preliminary bed nights
Based on Benchmarking Alliance data, there were 183,000 bed nights in July 2020.
Registered bed nights
Bed nights by country of arrival
Bed nights comparison between regions
34,800 tourists arrived to accommodation (June)
Arrivals to registered accommodation decreased 86 percent compared to earlier year. Of all arrivals, 89.8 percent were domestic, and 10.2 percent were from foreign countries.
During June, domestic visitors stayed in registered accommodation in Helsinki on average 1.6 nights (-0.08) and foreigners 2.0 nights (+0.07).
84,100 international congress guests in 2019
The number of international congress quests increased 80 percent from the previous year.
There was a total of 400 congresses organized (+66) in 2019.
112,000 air travelers
The airport received a total of 112,000 passengers, which means air passenger arrivals decreased 90 percent. 20,000 travelers were transferring planes (-95.3 %) and 92,400 were local passengers (-85.9 %).
Of local passengers, 86.5 % arrived from abroad, thus the share of domestic passengers was 13.5 %. For transferring passengers, the share of travelers arriving from abroad was 82.5 %.
In addition, there were 81,500 passengers departing the airport (-86.5 %), therefore the total number of trips via the airport was 194,000 (-88.5 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
188,000 passengers by ferries (June)
There were 188,000 arriving passengers by ferries. In total, the arrivals to port decreased 74 percent. The number of departing passengers was 200,000 (-72.4 %). Most arrivals were from Estonia (180,000 arrivals).
Arrivals
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 4.9 million euro (June)
Total accommodation sales in June were 4.9 million euro (-36.6 million). The share of Airbnb and HomeAway was 34.5 percent. Therefore, registered accommodation sales were 3.2 million euro (-34.0 million) and non-registered sales 1.7 million euro (-2.6 million).
Total January-June sales were 73.1 million euro and they decreased 99.8 million euro from the previous year.
Average prices
| June 2020 Amount |
Change |
jan-June 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Non-Registered) | 107 € | 2.8 % | 90 € | -3.5 % |
| Adr (Registered) | 99 € | -30.1 % | 109 € | -9.6 % |
| Bed Night (Registered) | 58 € | -32.9 % | 71 € | -9.7 % |
| Revpar (Non-Registered) | 57 € | -28.0 % | 50 € | -21.4 % |
| Revpar (Registered) | 21 € | -81.8 % | 48 € | -43.0 % |
Preliminary accommodation sales
Based on Benchmarking Alliance data, registered accommodation sales were 8.6 million in July 2020.
Tax free sales +47.4 % (January)
Tax free sales increased 47 percent from the previous year.
(Russians +20.9 %, Chinese +66.6 %, Japanese -0.8 %)
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (June)
Registered Accommodation
40 accommodation establishments (-35)
5,600 rooms (-5,400)
11,000 beds (-10,600)
Room utilization 21.0 % (-60)
(for establishments, which were open)
Unsold rooms 4,400
Bed utilization 17.1 % (-47)
Airbnb and HomeAway
2,200 accommodation establishments (-800)
1,900 apartments (-640)
2,800 rooms (-880)
Apartment utilization 53.0 % (-23)
(for apartments in use)
Unsold apartments 890
Registered room utilization for establishments, which were open
Visits to marketing website
There were a total of 241,000 user sessions at Helsinki marketing website in July. The share of visitors using a foreign language in their web browser was 34.3 percent out of all website visitors. The number of total user sessions decreased 34 percent from last year's July.
Website's user sessions by language
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in July was 8.33/10 (-0.22).
Hotel customer satisfaction by nationalities
Hotel customer satisfaction comparison between regions
Sources: Airdna, Benchmarking Alliance, Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Finnish Transport Infrastructure Agency, Global Blue, Helsinki Marketing, Statistics Finland, Tak Research
Helsinki Marketing
PL 28, 00099 Helsingin kaupunki
+358 9 3101 3300, helsinki.touristinfo@hel.fi, myhelsinki.fi
