Imatra Region
Accommodation and Travel Stats
August 2020
Imatra Region: Tourism in a nutshell
36,200
35,600
650
18,800
18,500
270
1.4 mill.
17
770
2,300
15.8 °C
37 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
36,200 registered bed nights (July)
In July 2020, 36,200 bed nights were recorded in Imatra Region (-3.8 %), of which 35,600 nights were spent by domestic visitors and 650 nights by foreigners. Domestic bed nights increased 46 percent and foreign bed nights decreased 95 percent. In total, bed nights decreased four percent from last year's July.
Most foreign bed nights were recorded for travelers from Germany (220 nights).
35,200 nights (+0.5 %) were spend by leisure visitors and 1,000 nights (-61.5 %) by business visitors.
Between January and July, 71,500 bed nights (-17.6 %) were recorded for domestic visitors and 26,200 (-55.6 %) for foreigners in Imatra Region, in total 97,800 (-33.0 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
18,800 tourists arrived to accommodation (July)
Arrivals to registered accommodation increased less than one percent compared to earlier year. Of all arrivals, 98.6 percent were domestic, and 1.4 percent were from foreign countries.
During July, domestic visitors stayed in registered accommodation in Imatra Region on average 1.9 nights (-0.01) and foreigners 2.4 nights (+0.27).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 1.4 million euro (July)
Registered accommodation sales in July were 1.4 million euro (-226,000).
Registered January-July sales were 4.0 million euro and they decreased 2.7 million euro from the previous year.
Average prices
| July 2020 Amount |
Change |
jan-July 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 98 € | -20.5 % | 101 € | -13.6 % |
| Revpar (Registered) | 58 € | -11.7 % | 30 € | -34.0 % |
| Bed Night (Registered) | 38 € | -10.8 % | 41 € | -11.5 % |
Tax free sales +17.6 % (January, Imatra)
Tax free sales increased 18 percent from the previous year.
(Russians +18.0 %, Japanese -100.0 %)
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (July)
Registered Accommodation
17 accommodation establishments (-1)
770 rooms (-21)
2,300 beds (-162)
Room utilization 58.9 % (+5.9)
Unsold rooms 320
Bed utilization 49.6 % (+1.7)
Registered room utilization for establishments
Website's user sessions by language
Hotel customer satisfaction by nationalities
Sources: Business Finland, Finnish Meteorological Institute, Global Blue, Statistics Finland
goSaimaa Oy
F.O. Virtasen katu 6, 55100 Imatra
+358 (0) 207 120 560, info@gosaimaa.com, gosaimaa.com
