Imatra Region
Accommodation and Travel Stats

August 2021

Imatra Region: Tourism in a nutshell

icon: star 19,000
28 %
icon: finland 18,000
42 %
icon: foreign 960
56 %
icon: star 8,900
14 %
icon: finland 8,500
25 %
icon: foreign 360
62 %
icon: star 862,000 €
24 %
Average prices:
Night
45.40 €
1.50 €
Room
98.40 €
6.00 €
RevPAR
39.80 €
11.20 €
icon: establishment 15
6 %
icon: room 700
7 %
icon: bed 2,100
6 %
icon: room 40 %
31 %
icon: bed 28 %
33 %
icon: temperature 15.0 °C
0.8 °C
icon: rainfall 121 mm
85 mm

Registered bed nights increased 28 percent

In August 2021, 19,000 registered bed nights were recorded in Imatra Region (+27.6 %), of which 18,000 nights were spent by domestic visitors and 960 nights by foreigners. Registered domestic bed nights increased 42 percent and registered foreign bed nights decreased 56 percent. In total, registered bed nights increased 28 percent from last year's August.

15,000 nights (+24.0 %) were spend by leisure visitors and 4,000 nights (+43.3 %) by business visitors.

Between January and August, 113,000 registered bed nights (+36.1 %) were recorded for domestic visitors and 2,300 (-91.9 %) for foreigners in Imatra Region, in total 115,000 (+3.5 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.9 percent

Total of 2.1 million registered bed nights (+22.9 %) were recorded in the whole country, of which 1.8 million nights (+17.7 %) were spent by domestic visitors and 262,000 nights (+75.6 %) by foreigners.

The market share of Imatra Region out of total registered bed nights was 0.9 % (0.0 percentage points), out of domestic bed nights 1.0 % and foreign bed nights 0.4 %.

8,900 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 14 percent compared to earlier year. Of all registered arrivals, 96.0 percent were domestic, and 4.0 percent were from foreign countries.

During August, domestic visitors stayed in registered accommodation in Imatra Region on average 2.1 nights (+0.26) and foreigners 2.7 nights (+0.37).

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 862,000 euro

Registered accommodation sales in August were 862,000 euro (+165,000).

Registered January-August sales were 5.0 million euro and they increased 306,000 euro from the previous year.

Average prices

= change at least 10 %
August 2021
Amount
Change jan-August 2021
Amount
Change
Adr (Registered) 98 € 6.5 % 103 € 1.3 %
Bed Night (Registered) 45 € -3.1 % 44 € 2.9 %
Revpar (Registered) 40 € 39.3 % 31 € 1.6 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

15 accommodation establishments (-1)
700 rooms (-56)
2,100 beds (-143)

Room utilization 40.4 % (+9.5)
Unsold rooms 420
Bed utilization 27.7 % (+6.9)

Registered room utilization for establishments

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland

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Kauppakatu 40, 53100 Lappeenranta
+358 (0) 207 120 560 , info@gosaimaa.com , gosaimaa.com

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