Jämsä Region
Accommodation and Travel Stats

August 2020

Jämsä Region: Tourism in a nutshell

icon: star 15,700
15 %
icon: finland 15,100
36 %
icon: foreign 590
77 %
icon: star 5,900
19 %
icon: finland 5,800
36 %
icon: foreign 162
78 %
icon: star 376,000 €
47 %
Average prices:
Night
24.10 €
27.80 €
Room
79.20 €
3.40 €
RevPAR
21.50 €
1.60 €
icon: establishment 6.0
14 %
icon: room 580
14 %
icon: bed 3,600
5 %
icon: temperature 15.4 °C
0.0 °C
icon: rainfall 24 mm
44 mm

Registered bed nights increased 15 percent

In August 2020, 15,700 registered bed nights were recorded in Jämsä Region (+15.2 %), of which 15,100 nights were spent by domestic visitors and 590 nights by foreigners. Registered domestic bed nights increased 36 percent and registered foreign bed nights decreased 77 percent. In total, registered bed nights increased 15 percent from last year's August.

10,100 nights (-0.1 %) were spend by leisure visitors and 5,600 nights (+59.7 %) by business visitors.

Between January and August, 125,000 registered bed nights (-8.4 %) were recorded for domestic visitors and 18,700 (-39.9 %) for foreigners in Jämsä Region, in total 143,000 (-14.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.9 percent

Total of 1.7 million registered bed nights (-30.7 %) were recorded in the whole country, of which 1.5 million nights (-6.3 %) were spent by domestic visitors and 149,000 nights (-81.0 %) by foreigners.

The market share of Jämsä Region out of total registered bed nights was 0.9 % (+0.4 percentage points), out of domestic bed nights 1.0 % and foreign bed nights 0.4 %.

5,900 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 19 percent compared to earlier year. Of all registered arrivals, 97.3 percent were domestic, and 2.7 percent were from foreign countries.

During August, domestic visitors stayed in registered accommodation in Jämsä Region on average 2.6 nights (+0.01) and foreigners 3.7 nights (+0.2).

Ferry arrivals from different harbors

Accommodation sales 376,000 euro

Registered accommodation sales in August were 376,000 euro (-329,000).

Registered January-August sales were 4.0 million euro and they decreased 2.2 million euro from the previous year.

Average prices

= change at least 10 %
August 2020
Amount
Change jan-August 2020
Amount
Change
Adr (Registered) 79 € 4.5 % 91 € -19.1 %
Bed Night (Registered) 24 € -53.6 % 28 € -25.1 %
Revpar (Registered) 22 € -6.8 % 30 € -29.6 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

6.0 accommodation establishments (-1)
580 rooms (-98)
3,600 beds (-200)

Room utilization 27.2 % (-3.3)
Unsold rooms 430

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "jämsä region + keyword"

Google searches for "jämsä region" by search region

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

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Sources: Finnish Meteorological Institute, Statistics Finland

Jämsän kaupunki
Seppolantie 5, 42100 Jämsä

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