Accommodation and Travel Stats
Jämsä: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
10,600 registered bed nights (May)
In May 2021, 10,600 registered bed nights were recorded in Jämsä (-29.2 %), of which 10,300 nights were spent by domestic visitors and 320 nights by foreigners. Registered domestic bed nights decreased 31 percent and registered foreign bed nights increased 1,400 percent. In total, registered bed nights decreased 29 percent from last year's May.
7,500 nights (-9.1 %) were spend by leisure visitors and 3,100 nights (-53.8 %) by business visitors.
Between January and May, 111,000 registered bed nights (+57.5 %) were recorded for domestic visitors and 3,400 (-80.7 %) for foreigners in Jämsä, in total 114,000 (+30.0 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
Registered bed nights comparison between regions
4,100 tourists arrived to registered accommodation (May)
Arrivals to registered accommodation decreased 27 percent compared to earlier year. Of all registered arrivals, 97.5 percent were domestic, and 2.5 percent were from foreign countries.
During May, domestic visitors stayed in registered accommodation in Jämsä on average 2.6 nights (-0.09) and foreigners 3.2 nights (-1.2).
Ferry arrivals from different harbors
International = International cruise ships
|Adr (Non-Registered)||210 €||-12.8 %||220 €||-10.0 %|
|Revpar (Non-Registered)||107 €||-18.3 %||114 €||-7.0 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Airbnb and Vrbo
130 accommodation establishments (+8)
119 apartments (+4)
320 rooms (+25)
Apartment utilization 50.3 % (-3.4)
Unsold apartments 59
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "jämsä"
Global Google searches for "jämsä + keyword"
Google searches for "jämsä" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in June was 7.98/10 (-0.34).
Accommodation customer satisfaction by nationalities
Accommodation customer satisfaction comparison between regions
Sources: Airdna, Booking.Com, Business Finland, Finnish Meteorological Institute, Statistics Finland, Tak Research
Seppolantie 5, 42100 Jämsä