Joensuu Region
Accommodation and Travel Stats

September 2020

Joensuu Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 19,100
22 %
icon: finland 18,400
13 %
icon: foreign 690
78 %
Top 3:
Estonia
194
23 %
Germany
114
79 %
Spain
84
50 %
Visitors icon
Visitors
icon: star 11,700
18 %
icon: finland 11,400
10 %
icon: foreign 280
82 %
Top 3:
Germany
75
67 %
Estonia
47
40 %
Sweden
39
68 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.2 mill. €
29 %
Average prices:
Night
62.70 €
6.90 €
Room
98.20 €
0.20 €
RevPAR
42.20 €
19.70 €
Capacity icon
Capacity
icon: establishment 23
5 %
icon: room 890
5 %
icon: bed 2,200
4 %
Foreign Visitor Spending icon
Foreign Visitor Spending
icon: finland 12.2 mill. €
Weather icon
Weather
icon: temperature 9.6 °C
0.4 °C
icon: rainfall 97 mm
43 mm

19,100 registered bed nights

In September 2020, 19,100 registered bed nights were recorded in Joensuu Region (-21.5 %), of which 18,400 nights were spent by domestic visitors and 690 nights by foreigners. Registered domestic bed nights decreased 13 percent and registered foreign bed nights decreased 78 percent. In total, registered bed nights decreased 22 percent from last year's September.

Most foreign registered bed nights were recorded for travelers from Estonia (194 nights).

11,600 nights (-7.3 %) were spend by leisure visitors and 7,500 nights (-36.5 %) by business visitors.

Between January and September, 152,000 registered bed nights (-21.3 %) were recorded for domestic visitors and 15,600 (-52.7 %) for foreigners in Joensuu Region, in total 167,000 (-25.9 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.5 percent

Total of 1.2 million registered bed nights (-32.1 %) were recorded in the whole country, of which 1.1 million nights (-12.4 %) were spent by domestic visitors and 92,200 nights (-82.1 %) by foreigners.

The market share of Joensuu Region out of total registered bed nights was 1.5 % (+0.2 percentage points), out of domestic bed nights 1.6 % and foreign bed nights 0.8 %.

Registered bed nights comparison between regions

11,700 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 18 percent compared to earlier year. Of all registered arrivals, 97.6 percent were domestic, and 2.4 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Joensuu Region on average 1.6 nights (-0.05) and foreigners 2.4 nights (+0.42).

Ferry arrivals from different harbors

23,800 Russian travelers via eastern border

A total of 23,800 Russians arrived in Finland over the eastern border crossings.

  • Vaalimaa: 6,300 (-90.9 %)
  • Nuijamaa: 6,100 (-94.0 %)
  • Imatra: 3,300 (-92.6 %)
  • Vainikkala (train): 0.0 (-100.0 %)
  • Niirala: 4,900 (-76.1 %)
  • Vartius: 1,900 (-75.9 %)
  • Kuusamo: 44 (-89.8 %)
  • Salla: 66 (-97.3 %)
  • Raja-Jooseppi: 34 (-98.6 %)

Russian visa applications decreased 99 percent

There was a total of 610 visa applications to Finland made by the Russians. 60.7 percent were done at St. Petersburg's consulate.

Accommodation sales 1.6 million euro

Total accommodation sales in September were 1.6 million euro (-377,000). The share of Airbnb and Vrbo was 26.3 percent. Therefore, registered accommodation sales were 1.2 million euro (-498,000) and non-registered sales 427,000 euro (+120,000).

Total January-September sales were 13.4 million euro and they decreased 2.0 million euro from the previous year.

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Non-Registered) 126 € 18.6 % 143 € 36.2 %
Adr (Registered) 98 € 0.2 % 100 € 5.7 %
Revpar (Non-Registered) 84 € 18.1 % 89 € 47.4 %
Bed Night (Registered) 63 € -9.9 % 56 € -6.1 %
Revpar (Registered) 42 € -31.8 % 47 € -8.9 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

23 accommodation establishments (+1)
890 rooms (+43)
2,200 beds (+75)

Room utilization 43.0 % (-20)
Unsold rooms 510
Bed utilization 29.5 % (-11)

Airbnb and Vrbo

260 accommodation establishments (+3)
220 apartments (+15)
420 rooms (-14)

Apartment utilization 67.0 % (-0.71)
Unsold apartments 74

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "joensuu region + keyword"

Google searches for "joensuu region" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Accommodation customer satisfaction comparison between regions

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Sources: Airdna, Business Finland, Finavia, Finnish Border Guard, Finnish Meteorological Institute, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Research

VisitKarelia Oy
Länsikatu 15, 3B-rakennus, 80110 JOENSUU
040 751 2744 , visitkarelia at visitkarelia.fi , visitkarelia.fi

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