Joensuu Region
Accommodation and Travel Stats

August 2021

Joensuu Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 32,400
21 %
icon: finland 30,100
20 %
icon: foreign 2,300
26 %
Top 3:
Germany
880
3 %
Netherlands
189
950 %
Sweden
166
98 %
Visitors icon
Visitors
icon: star 19,000
16 %
icon: finland 17,900
14 %
icon: foreign 1,100
65 %
Top 3:
Germany
360
19 %
Sweden
112
84 %
Netherlands
88
529 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.8 mill. €
34 %
Average prices:
Night
55.90 €
5.30 €
Room
100.50 €
4.90 €
RevPAR
62.00 €
14.70 €
Capacity icon
Capacity
icon: establishment 28
4 %
icon: room 900
2 %
icon: bed 2,200
2 %
Foreign Visitor Spending icon
Foreign Visitor Spending
icon: finland 25.3 mill. €
14 %
Weather icon
Weather
icon: temperature 14.5 °C
0.0 °C
icon: rainfall 118 mm
59 mm

Registered bed nights increased 21 percent

In August 2021, 32,400 registered bed nights were recorded in Joensuu Region (+20.7 %), of which 30,100 nights were spent by domestic visitors and 2,300 nights by foreigners. Registered domestic bed nights increased 20 percent and registered foreign bed nights increased 26 percent. In total, registered bed nights increased 21 percent from last year's August.

Most foreign registered bed nights were recorded for travelers from Germany (880 nights).

23,800 nights (+20.7 %) were spend by leisure visitors and 8,600 nights (+20.7 %) by business visitors.

Between January and August, 157,000 registered bed nights (+18.2 %) were recorded for domestic visitors and 6,000 (-59.6 %) for foreigners in Joensuu Region, in total 163,000 (+10.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.6 percent

Total of 2.1 million registered bed nights (+23.3 %) were recorded in the whole country, of which 1.8 million nights (+18.0 %) were spent by domestic visitors and 265,000 nights (+77.6 %) by foreigners.

The market share of Joensuu Region out of total registered bed nights was 1.6 % (-0.0 percentage points), out of domestic bed nights 1.7 % and foreign bed nights 0.9 %.

Registered bed nights comparison between regions

19,000 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 16 percent compared to earlier year. Of all registered arrivals, 94.1 percent were domestic, and 5.9 percent were from foreign countries.

During August, domestic visitors stayed in registered accommodation in Joensuu Region on average 1.7 nights (+0.09) and foreigners 2.1 nights (-0.65).

460 air travelers (Joensuu)

The airport received a total of 460 passengers.

Of local passengers, 1.8 % arrived from abroad, thus the share of domestic passengers was 98.2 %.

In addition, there were 550 passengers departing the airport, therefore the total number of trips via the airport was 1,000.

Arriving passengers (excl. transfers) (Joensuu)

Arriving passengers from (Joensuu)

Passengers on transfers from (Joensuu)

Departing passengers to (Joensuu)

Ferry arrivals from different harbors

Trips by Russian travelers over the eastern border increased 51 percent

A total of 37,200 Russians arrived in Finland over the eastern border crossings.

  • Vaalimaa: 11,800 (+69.8 %)
  • Nuijamaa: 11,900 (+80.2 %)
  • Imatra: 3,000 (+0.9 %)
  • Niirala: 7,200 (+36.2 %)
  • Vartius: 2,100 (+21.8 %)
  • Kuusamo: 50 (-18.0 %)
  • Salla: 210 (+143.2 %)
  • Raja-Jooseppi: 64 (+128.6 %)

Russian visa applications increased 290 percent

There was a total of 2,500 visa applications to Finland made by the Russians. 56.8 percent were done at St. Petersburg's consulate.

Accommodation sales 2.2 million euro

Total accommodation sales in August were 2.2 million euro (+378,000). The share of Airbnb and Vrbo was 17.6 percent. Therefore, registered accommodation sales were 1.8 million euro (+455,000) and non-registered sales 388,000 euro (-77,300).

Total January-August sales were 11.3 million euro and they decreased 430,000 euro from the previous year.

Average prices

= change at least 10 %
August 2021
Amount
Change jan-August 2021
Amount
Change
Adr (Non-Registered) 111 € -8.2 % 114 € -21.4 %
Adr (Registered) 101 € 5.1 % 97 € -3.6 %
Revpar (Non-Registered) 65 € -18.0 % 66 € -25.6 %
Revpar (Registered) 62 € 31.0 % 48 € 0.3 %
Bed Night (Registered) 56 € 10.6 % 54 € -1.9 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

28 accommodation establishments (+1)
900 rooms (-23)
2,200 beds (-37)

Room utilization 61.7 % (+12)
Unsold rooms 340
Bed utilization 39.3 % (+1.8)

Airbnb and Vrbo

260 accommodation establishments (-11)
240 apartments (-3)
430 rooms (-21)

Apartment utilization 59.0 % (-6.6)
Unsold apartments 97

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "joensuu region + keyword"

Google searches for "joensuu region" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Accommodation customer satisfaction comparison between regions

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Sources: Airdna, Business Finland, Finavia, Finnish Border Guard, Finnish Meteorological Institute, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Research

VisitKarelia Oy
Länsikatu 15, 3B-rakennus, 80110 JOENSUU
040 751 2744 , visitkarelia at visitkarelia.fi , visitkarelia.fi

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