Joensuu
Accommodation and Travel Stats

April 2020

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Joensuu: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 2,400
81 %
icon: finland 1,900
82 %
icon: foreign 450
72 %
Top 3:
Latvia
300
9,900 %
Estonia
82
37 %
India
30
56 %
Visitors icon
Visitors
icon: star 980
88 %
icon: finland 940
88 %
icon: foreign 44
95 %
Top 3:
Latvia
28
833 %
Estonia
6.0
85 %
Netherlands
4.0
76 %
Accommodation Sales icon
Accommodation Sales
icon: star 211,000 €
75 %
Average prices:
Night
88.60 €
21.10 €
Room
101.60 €
15.90 €
RevPAR
20.70 €
22.10 €
Capacity icon
Capacity
icon: establishment 6.0
25 %
icon: room 300
52 %
icon: bed 660
51 %
utilization icon
Utilization
icon: room 0.2
59 %
icon: bed 0.14
56 %
Weather icon
Weather
icon: temperature 1.1 °C
2.3 °C
icon: rainfall 38 mm
22 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

2,400 registered bed nights

In April 2020, 2,400 bed nights were recorded in Joensuu (-81.1 %), of which 1,900 nights were spent by domestic visitors and 450 nights by foreigners. Domestic bed nights decreased 82 percent and foreign bed nights decreased 72 percent. In total, bed nights decreased 81 percent from last year's April.

Most foreign bed nights were recorded for travelers from Latvia (300 nights).

680 nights (-88.5 %) were spend by leisure visitors and 1,700 nights (-74.7 %) by business visitors.

Between January and April, 32,500 bed nights (-31.6 %) were recorded for domestic visitors and 8,900 (-13.4 %) for foreigners in Joensuu, in total 41,500 (-28.3 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 1.3 percent

Total of 190,000 bed nights (-88.0 %) were recorded in the whole country, of which 173,000 nights (-85.8 %) were spent by domestic visitors and 16,800 nights (-95.3 %) by foreigners.

The market share of Joensuu out of total bed nights was 1.3 % (+0.5 percentage points), out of domestic bed nights 1.1 % and foreign bed nights 2.7 %.

980 tourists arrived to accommodation

Arrivals to registered accommodation decreased 88 percent compared to earlier year. Of all arrivals, 95.5 percent were domestic, and 4.5 percent were from foreign countries.

During April, domestic visitors stayed in registered accommodation in Joensuu on average 2.1 nights (+0.61) and foreigners 10 nights (+8.4).

Ferry arrivals from different harbors

20,100 Russian travelers via eastern border

A total of 20,100 Russians arrived in Finland over the eastern border crossings.

The share of southeastern border stations was 63.1 percent.

  • Vaalimaa: 4,300 (-93.9 %)
  • Nuijamaa: 5,800 (-94.2 %)
  • Imatra: 2,500 (-94.0 %)
  • Vainikkala (train): 8.0 (-99.9 %)
  • Niirala: 4,700 (-78.0 %)
  • Vartius: 1,700 (-79.0 %)
  • Kuusamo: 77 (-76.5 %)
  • Salla: 24 (-99.0 %)
  • Raja-Jooseppi: 17 (-99.3 %)

Russian visa applications decreased 89 percent

There was a total of 8,600 visa applications to Finland made by the Russians. 92.3 percent were done at St. Petersburg's consulate.

Accommodation sales 271,000 euro

Total accommodation sales in April were 271,000 euro (-612,000). The share of Airbnb and Vrbo was 22.1 percent. Therefore, registered accommodation sales were 211,000 euro (-642,000) and non-registered sales 60,100 euro (+29,900).

Total January-April sales were 3.5 million euro and they decreased 764,000 euro from the previous year.

Average prices

= change at least 10 %
April 2020
Amount
Change jan-April 2020
Amount
Change
Adr (Registered) 102 € 18.6 % 103 € 14.5 %
Adr (Non-Registered) 90 € 19.0 % 81 € -1.5 %
Bed Night (Registered) 89 € 31.3 % 78 € 10.6 %
Revpar (Non-Registered) 52 € 11.9 % 45 € 7.5 %
Revpar (Registered) 21 € -51.6 % 49 € -4.8 %

Tax free sales -0.3 % (January)

Tax free sales decreased less than one percent from the previous year.

(Russians +0.1 %, Chinese -88.4 %)

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

6.0 accommodation establishments (-2)
300 rooms (-320)
660 beds (-700)

Room utilization 20.4 % (-30)
Unsold rooms 240
Bed utilization 13.7 % (-17)

Airbnb and Vrbo

90 accommodation establishments (+2)
73 apartments (+14)
123 rooms (+12)

Apartment utilization 57.1 % (-3.6)
Unsold apartments 31

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "joensuu + keyword"

Google searches for "joensuu" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in April was 8.0/10 (-0.72).

Hotel customer satisfaction by nationalities

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Sources: Airdna, Booking.Com, Business Finland, Finavia, Finnish Border Guard, Finnish Meteorological Institute, Global Blue, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Research

More information available at the dashboard

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