Jyväskylä Region
Accommodation and Travel Stats

October 2020

Jyväskylä Region: Tourism in a nutshell

Bed Nights icon
Bed Nights (September)
icon: star 38,700
25 %
icon: finland 37,600
17 %
icon: foreign 1,000
83 %
Top 3:
Estonia
260
24 %
Germany
155
81 %
Italy
126
10 %
Visitors icon
Visitors (September)
icon: star 24,000
30 %
icon: finland 23,600
25 %
icon: foreign 400
86 %
Top 3:
Estonia
105
26 %
Germany
73
83 %
Sweden
52
83 %
Accommodation Sales icon
Accommodation Sales (September)
icon: star 2.3 mill. €
32 %
Average prices:
Night
58.30 €
6.20 €
Room
88.20 €
5.70 €
RevPAR
36.70 €
13.90 €
Weather icon
Weather
icon: temperature 6.0 °C
3.5 °C
icon: rainfall 66 mm
1 mm

Key indicators

Bed nights (Jyväskylä Region)

Arrivals (Jyväskylä Region)

Sales (Jyväskylä Region)

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature (Jyväskylä Region)

Rainfall (Jyväskylä Region)

38,700 registered bed nights (September, Jyväskylä Region)

Registered bednights in Jyväskylä region in September decreased 25 percent compared to year before. Bednights were recorded in Jyväskylä region in September 2020 38,700, of which for Finns 37,600 and for foreign visitors 1,000. Therefore domestic bed nights decreased 17 percent and foreign bed nights decreased 83 percent. In total, bed nights decreased 25 percent from last year's September.

Most foreign bed nights were recorded for travelers from Estonia (260 nights).

20,200 nights (-10.0 %) were spend by leisure visitors and 18,400 nights (-36.3 %) by business visitors.

Between January and September, bed nights in Jyväskylä region were in total 350,000 (-31.7 % compared to year before), of which domestic were 329,000 (-26.4 % compared to year before) and foreign visitors 22,000 (-67.0 % compared to year before). In Finland bed nights were between January and September in total 11.6 million (-35.9 % compared to year before), of which domestic were 9.5 million (-24.9 % compared to year before) and foreign visitors 2.1 million (-61.9 % compared to year before).

Registered bed nights (Jyväskylä Region)

Bed nights by country of arrival (Jyväskylä Region)

Market share 3.1 percent (September, Jyväskylä Region)

Total of 1.2 million bed nights (-32.3 %) were recorded in the whole country, of which 1.1 million nights (-12.3 %) were spent by domestic visitors and 87,000 nights (-83.1 %) by foreigners.

The market share of Jyväskylä Region out of total bed nights was 3.1 % (+0.3 percentage points), out of domestic bed nights 3.3 % and foreign bed nights 1.2 %.

24,000 tourists arrived to accommodation (September, Jyväskylä Region)

Arrivals to registered accommodation decreased 30 percent compared to earlier year. Of all arrivals, 98.3 percent were domestic, and 1.7 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Jyväskylä Region on average 1.6 nights (+0.14) and foreigners 2.5 nights (+0.49).

2.0 air travelers (Jyväskylä)

The airport received a total of 2.0 passengers, which means air passenger arrivals decreased 100 percent.

Of local passengers, 100.0 % arrived from abroad, thus the share of domestic passengers was 0.0 %.

In addition, there were 7.0 passengers departing the airport (-99.8 %), therefore the total number of trips via the airport was 9.0 (-99.9 %).

Arriving passengers (excl. transfers) (Jyväskylä)

Arriving passengers from (Jyväskylä)

Passengers on transfers from (Jyväskylä)

Departing passengers to (Jyväskylä)

Ferry arrivals from different harbors (Jyväskylä Region)

Average prices (Jyväskylä Region)

= change at least 10 %
October 2020
Amount
Change jan-October 2020
Amount
Change
Adr (Non-Registered) 125 € 30.4 %  116 € 18.4 % 
Revpar (Non-Registered) 73 € 40.9 %  65 € 14.8 % 

Registered accommodation sales (Jyväskylä Region)

Average registered room price (ADR) (Jyväskylä Region)

Capacity & Utilization (Jyväskylä Region)

Airbnb and Vrbo

480 accommodation establishments (-75)
420 apartments (-69)
820 rooms (-85)

Apartment utilization 58.4 % (+4.4)
Unsold apartments 175

Registered room utilization for establishments (Jyväskylä Region)

Website's user sessions by language (Jyväskylä Region)

Global Google searches for "jyväskylä region + keyword" (Jyväskylä Region)

Google searches for "jyväskylä region" by search region (Jyväskylä Region)

The occurrence of hashtags on Instagram (Jyväskylä Region)

Hotel customer satisfaction by nationalities (Jyväskylä Region)

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Sources: Airdna, Business Finland, Finavia, Finnish Meteorological Institute, Statistics Finland, Tak Research

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