Jyväskylä
Accommodation and Travel Stats

December 2022

Jyväskylä: Tourism in a nutshell

icon: star 33,000
14 %
icon: finland 29,700
10 %
icon: foreign 3,300
57 %
Top 3:
Estonia
430
79 %
Singapore
410
13,667 %
Sweden
300
0 %
icon: star 24,400
17 %
icon: finland 22,400
14 %
icon: foreign 1,900
80 %
Top 3:
Singapore
410
13,667 %
Estonia
260
52 %
Sweden
139
18 %
icon: star 1.9 mill. €
9 %
Average prices:
Night
57.50 €
2.20 €
Room
95.60 €
4.20 €
RevPAR
43.60 €
5.70 €
icon: establishment 16
0 %
icon: room 1,600
2 %
icon: bed 3,200
1 %
icon: room 46 %
20 %
icon: bed 38 %
18 %
icon: temperature -5.3 °C
3.9 °C
icon: rainfall 2 mm
18 mm
icon: Instagram followers 29
-1 %
icon: Facebook followers 28
icon: Twitter followers -7.0

Registered bed nights increased 14 percent

In December 2022, 33,000 registered bed nights were recorded in Jyväskylä (+13.6 %), of which 29,700 nights were spent by domestic visitors and 3,300 nights by foreigners. Registered domestic bed nights increased 10 percent and registered foreign bed nights increased 57 percent. In total, registered bed nights increased 14 percent from last year's December.

Most foreign registered bed nights were recorded for travelers from Estonia (430 nights).

18,100 nights (+9.4 %) were spend by leisure visitors and 14,900 nights (+19.2 %) by business visitors.

Between January and December, 438,000 registered bed nights (+17.1 %) were recorded for domestic visitors and 48,700 (+122.5 %) for foreigners in Jyväskylä, in total 487,000 (+22.9 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.8 percent

Total of 1.8 million registered bed nights (+11.8 %) were recorded in the whole country, of which 1.1 million nights (+5.2 %) were spent by domestic visitors and 731,000 nights (+23.2 %) by foreigners.

The market share of Jyväskylä out of total registered bed nights was 1.8 % (0.0 percentage points), out of domestic bed nights 2.8 % and foreign bed nights 0.5 %.

24,400 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 17 percent compared to earlier year. Of all registered arrivals, 92.2 percent were domestic, and 7.8 percent were from foreign countries.

During December, domestic visitors stayed in registered accommodation in Jyväskylä on average 1.3 nights (-0.04) and foreigners 1.8 nights (-0.26).

Domestic visitor days were 422,000

In December 2022, 422,000 domestic visitor days were recorded in Jyväskylä.

Between January and December, 5.1 million domestic visitor days were recorded in Jyväskylä.

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

580 air travelers

The airport received a total of 580 passengers, which means air passenger arrivals increased 360 percent.

Of local passengers, 5.8 % arrived from abroad, thus the share of domestic passengers was 94.2 %.

In addition, there were 560 passengers departing the airport (+274.2 %), therefore the total number of trips via the airport was 1,100 (+311.5 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

Ferry arrivals from different harbors

Accommodation sales 2.3 million euro

Total accommodation sales in December were 2.3 million euro (+218,000). The share of Airbnb and Vrbo was 18.6 percent. Therefore, registered accommodation sales were 1.9 million euro (+164,000) and non-registered sales 435,000 euro (+54,700).

Total January-December sales were 37.7 million euro and they increased 9.4 million euro from the previous year.

Average prices

= change at least 10 %
December 2022
Amount
Change jan-December 2022
Amount
Change
Adr (Non-Registered) 124 € -6.5 % 117 € -4.3 %
Adr (Registered) 96 € -4.2 % 105 € 6.6 %
Revpar (Non-Registered) 60 € -4.6 % 64 € -3.0 %
Bed Night (Registered) 58 € -3.7 % 66 € 11.5 %
Revpar (Registered) 44 € 14.9 % 55 € 29.3 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

16 accommodation establishments (+0)
1,600 rooms (+26)
3,200 beds (+45)

Room utilization 45.6 % (+7.6)
Unsold rooms 880
Bed utilization 37.5 % (+5.6)

Airbnb and Vrbo

420 accommodation establishments (+107)
350 apartments (+83)
660 rooms (+128)

Apartment utilization 48.7 % (+0.96)
Unsold apartments 180

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Airdna, Elisa, Finavia, Finnish Meteorological Institute, Meteostat, Socialblade, Statistics Finland, Tak Research

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