Kainuu
Accommodation and Travel Stats

December 2021

Kainuu: Tourism in a nutshell

Bed Nights icon
Bed Nights (November)
icon: star 56,900
2 %
icon: finland 52,300
2 %
icon: foreign 4,500
1 %
Top 3:
Ukraine
1,700
32 %
Russia
380
5,257 %
Poland
340
2,329 %
Visitors icon
Visitors (November)
icon: star 19,600
21 %
icon: finland 18,500
15 %
icon: foreign 1,200
348 %
Top 3:
Poland
300
29,700 %
Denmark
270
3,729 %
Ukraine
80
37 %
Accommodation Sales icon
Accommodation Sales (November)
icon: star 3.1 mill. €
10 %
Average prices:
Night
54.20 €
5.90 €
Room
96.30 €
4.90 €
RevPAR
42.20 €
3.60 €
Capacity icon
Capacity (November)
icon: establishment 34
0 %
icon: room 2,000
2 %
icon: bed 7,100
8 %
utilization icon
Utilization (November)
icon: room 44 %
4 %
icon: bed 27 %
6 %
Weather icon
Weather
icon: temperature -10.0 °C
6.9 °C
icon: rainfall 24 mm
26 mm

56,900 registered bed nights (November)

In November 2021, 56,900 registered bed nights were recorded in Kainuu (-2.2 %), of which 52,300 nights were spent by domestic visitors and 4,500 nights by foreigners. Registered domestic bed nights decreased two percent and registered foreign bed nights decreased one percent. In total, registered bed nights decreased two percent from last year's November.

Most foreign registered bed nights were recorded for travelers from Ukraine (1,700 nights).

47,900 nights (-1.5 %) were spend by leisure visitors and 8,900 nights (-5.8 %) by business visitors.

Between January and November, 863,000 registered bed nights (+13.6 %) were recorded for domestic visitors and 32,800 (-23.8 %) for foreigners in Kainuu, in total 896,000 (+11.6 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 4.1 percent (November)

Total of 1.4 million registered bed nights (+70.7 %) were recorded in the whole country, of which 1.1 million nights (+52.8 %) were spent by domestic visitors and 279,000 nights (+221.1 %) by foreigners.

The market share of Kainuu out of total registered bed nights was 4.1 % (-3.0 percentage points), out of domestic bed nights 4.7 % and foreign bed nights 1.6 %.

Registered bed nights comparison between regions

19,600 tourists arrived to registered accommodation (November)

Arrivals to registered accommodation increased 21 percent compared to earlier year. Of all registered arrivals, 94.0 percent were domestic, and 6.0 percent were from foreign countries.

During November, domestic visitors stayed in registered accommodation in Kainuu on average 2.8 nights (-0.51) and foreigners 3.9 nights (-14).

1,500 air travelers (Kajaani)

The airport received a total of 1,500 passengers, which means air passenger arrivals increased 670 percent.

Of local passengers, 0.0 % arrived from abroad, thus the share of domestic passengers was 100.0 %.

In addition, there were 1,400 passengers departing the airport (+852.7 %), therefore the total number of trips via the airport was 2,800 (+747.6 %).

Arriving passengers (excl. transfers) (Kajaani)

Arriving passengers from (Kajaani)

Passengers on transfers from (Kajaani)

Departing passengers to (Kajaani)

Ferry arrivals from different harbors

Trips by Russian travelers over the eastern border increased 48 percent (November)

A total of 35,100 Russians arrived in Finland over the eastern border crossings.

The share of southeastern border stations was 70.7 percent.

  • Vaalimaa: 10,000 (+56.0 %)
  • Nuijamaa: 11,900 (+88.9 %)
  • Imatra: 2,900 (-16.8 %)
  • Vainikkala (train): 21
  • Niirala: 6,900 (+43.0 %)
  • Vartius: 2,600 (+48.5 %)
  • Kuusamo: 66 (+153.8 %)
  • Salla: 121 (+266.7 %)
  • Raja-Jooseppi: 60 (+160.9 %)

Russian visa applications increased 1,300 percent

There was a total of 9,300 visa applications to Finland made by the Russians. 79.7 percent were done at St. Petersburg's consulate.

Accommodation sales 3.1 million euro (November)

Registered accommodation sales in November were 3.1 million euro (+272,000).

Registered January-November sales were 39.5 million euro and they increased 5.7 million euro from the previous year.

Average prices

= change at least 10 %
November 2021
Amount
Change jan-November 2021
Amount
Change
Adr (Registered) 96 € 5.3 % 92 € 2.4 %
Bed Night (Registered) 54 € 12.1 % 44 € 4.8 %
Revpar (Registered) 42 € 9.3 % 47 € 9.4 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (November)

Registered Accommodation

34 accommodation establishments (+0)
2,000 rooms (+31)
7,100 beds (+520)

Room utilization 43.8 % (+1.6)
Unsold rooms 1,100
Bed utilization 27.0 % (-1.7)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kainuu + keyword"

Google searches for "kainuu" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Accommodation customer satisfaction comparison between regions

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Finavia, Finnish Border Guard, Finnish Meteorological Institute, Ministry For Foreign Affairs Of Finland, Statistics Finland

Kainuun liitto, Kauppakatu 1, 87100 Kajaani

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