Kainuu
Accommodation and Travel Stats

April 2020

Kainuu: Tourism in a nutshell

Bed Nights icon
Bed Nights (March)
icon: star 76,100
31 %
icon: finland 72,800
27 %
icon: foreign 3,200
69 %
Visitors icon
Visitors (March)
icon: star 21,100
35 %
icon: finland 19,900
35 %
icon: foreign 1,200
40 %
Accommodation Sales icon
Accommodation Sales (March)
icon: star 3.1 mill.
49 %
Average prices:
Night
40.40 €
14.30 €
Room
89.90 €
13.50 €
RevPAR
41.60 €
20.70 €
Capacity icon
Capacity (March)
icon: establishment 35
3 %
icon: room 2,000
7 %
icon: bed 7,200
11 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Temperature

Rainfall

76,100 registered bed nights (March)

In March 2020, 76,100 bed nights were recorded in Kainuu (-31.0 %), of which 72,800 nights were spent by domestic visitors and 3,200 nights by foreigners. Domestic bed nights decreased 27 percent and foreign bed nights decreased 69 percent. In total, bed nights decreased 31 percent from last year's March.

69,800 nights (-28.6 %) were spend by leisure visitors and 6,300 nights (-49.7 %) by business visitors.

Between January and March, 232,000 bed nights (-3.1 %) were recorded for domestic visitors and 27,600 (-35.3 %) for foreigners in Kainuu, in total 260,000 (-8.0 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 7.7 percent (March)

Total of 989,000 bed nights (-46.9 %) were recorded in the whole country, of which 722,000 nights (-44.3 %) were spent by domestic visitors and 267,000 nights (-53.0 %) by foreigners.

The market share of Kainuu out of total bed nights was 7.7 % (+1.8 percentage points), out of domestic bed nights 10.1 % and foreign bed nights 1.2 %.

Bed nights comparison between regions

21,100 tourists arrived to accommodation (March)

Arrivals to registered accommodation decreased 35 percent compared to earlier year. Of all arrivals, 94.4 percent were domestic, and 5.6 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Kainuu on average 3.7 nights (+0.41) and foreigners 2.7 nights (-2.5).

Ferry arrivals from different harbors

Accommodation sales 3.1 million euro (March)

Registered accommodation sales in March were 3.1 million euro (-3.0 million).

Registered January-March sales were 11.3 million euro and they decreased 3.5 million euro from the previous year.

Average prices

= change at least 10 %
March 2020
Amount
Change jan-March 2020
Amount
Change
Adr (Registered) 90 € -13.1 %  96 € -3.6 %
Revpar (Registered) 42 € -33.3 %  51 € -2.7 %
Bed Night (Registered) 40 € -26.2 %  44 € -17.2 % 

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (March)

Registered Accommodation

35 accommodation establishments (-1)
2,000 rooms (-145)
7,200 beds (-910)

Room utilization 46.2 % (-14)
Unsold rooms 1,100

Registered room utilization

Website's user sessions by language

Hotel customer satisfaction comparison between regions

Sources: Finavia, Statistics Finland


Kainuun liitto, Kauppakatu 1, 87100 Kajaani
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