Kainuu
Accommodation and Travel Stats

June 2021

Kainuu: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 94,500
22 %
icon: finland 93,000
21 %
icon: foreign 1,500
24 %
Top 3:
Estonia
470
48 %
Denmark
190
Latvia
164
3,180 %
Visitors icon
Visitors
icon: star 31,700
28 %
icon: finland 31,400
28 %
icon: foreign 240
11 %
Top 3:
Sweden
36
260 %
Russia
35
169 %
Estonia
27
75 %
Accommodation Sales icon
Accommodation Sales
icon: star 3.7 mill. €
35 %
Average prices:
Night
39.30 €
3.90 €
Room
88.70 €
6.00 €
RevPAR
46.60 €
2.00 €
Capacity icon
Capacity
icon: establishment 40
8 %
icon: room 2,200
7 %
icon: bed 7,600
7 %
utilization icon
Utilization
icon: room 53 %
3 %
icon: bed 38 %
5 %
Weather icon
Weather
icon: temperature 16.8 °C
0.3 °C
icon: rainfall 77 mm
10 mm

Registered bed nights increased 22 percent

In June 2021, 94,500 registered bed nights were recorded in Kainuu (+21.5 %), of which 93,000 nights were spent by domestic visitors and 1,500 nights by foreigners. Registered domestic bed nights increased 21 percent and registered foreign bed nights increased 24 percent. In total, registered bed nights increased 22 percent from last year's June.

Most foreign registered bed nights were recorded for travelers from Estonia (470 nights).

83,900 nights (+20.4 %) were spend by leisure visitors and 10,600 nights (+30.9 %) by business visitors.

Between January and June, 425,000 registered bed nights (+24.7 %) were recorded for domestic visitors and 14,500 (-50.6 %) for foreigners in Kainuu, in total 439,000 (+18.7 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 5.5 percent

Total of 1.7 million registered bed nights (+51.9 %) were recorded in the whole country, of which 1.6 million nights (+52.0 %) were spent by domestic visitors and 76,300 nights (+49.8 %) by foreigners.

The market share of Kainuu out of total registered bed nights was 5.5 % (-1.4 percentage points), out of domestic bed nights 5.7 % and foreign bed nights 2.0 %.

Registered bed nights comparison between regions

31,700 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 28 percent compared to earlier year. Of all registered arrivals, 99.2 percent were domestic, and 0.8 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Kainuu on average 3.0 nights (-0.15) and foreigners 6.2 nights (+0.65).

690 air travelers (Kajaani)

The airport received a total of 690 passengers.

Of local passengers, 0.0 % arrived from abroad, thus the share of domestic passengers was 100.0 %.

In addition, there were 660 passengers departing the airport, therefore the total number of trips via the airport was 1,400.

Arriving passengers (excl. transfers) (Kajaani)

Arriving passengers from (Kajaani)

Passengers on transfers from (Kajaani)

Departing passengers to (Kajaani)

Ferry arrivals from different harbors

Trips by Russian travelers over the eastern border increased 43 percent

A total of 29,000 Russians arrived in Finland over the eastern border crossings.

The share of southeastern border stations was 69.4 percent.

  • Vaalimaa: 8,200 (+70.0 %)
  • Nuijamaa: 8,700 (+43.9 %)
  • Imatra: 3,200 (+40.6 %)
  • Vainikkala (train): 5.0
  • Niirala: 6,000 (+29.3 %)
  • Vartius: 1,800 (+18.3 %)
  • Kuusamo: 21 (-65.0 %)
  • Salla: 79 (+88.1 %)
  • Raja-Jooseppi: 52 (+85.7 %)

Russian visa applications increased 370 percent

There was a total of 2,800 visa applications to Finland made by the Russians. 55.1 percent were done at St. Petersburg's consulate.

Accommodation sales 3.7 million euro

Registered accommodation sales in June were 3.7 million euro (+961,000).

Registered January-June sales were 19.2 million euro and they increased 3.2 million euro from the previous year.

Average prices

= change at least 10 %
June 2021
Amount
Change jan-June 2021
Amount
Change
Adr (Registered) 89 € 7.3 % 90 € -2.6 %
Revpar (Registered) 47 € 4.5 % 43 € 5.6 %
Bed Night (Registered) 39 € 11.1 % 44 € 0.7 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

40 accommodation establishments (+3)
2,200 rooms (+138)
7,600 beds (+500)

Room utilization 52.6 % (-1.4)
Unsold rooms 1,000
Bed utilization 37.8 % (+1.8)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kainuu + keyword"

Google searches for "kainuu" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Accommodation customer satisfaction comparison between regions

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Share this report

Sources: Business Finland, Finavia, Finnish Border Guard, Finnish Meteorological Institute, Ministry For Foreign Affairs Of Finland, Statistics Finland

Kainuun liitto, Kauppakatu 1, 87100 Kajaani

kainuu logo

More information available at the dashboard

Navigate

previous