Kajaani
Accommodation and Travel Stats

September 2021

Kajaani: Tourism in a nutshell

Bed Nights icon
Bed Nights (August)
icon: star 10,500
17 %
icon: finland 23,800
185 %
icon: foreign 3,200
438 %
Visitors icon
Visitors (August)
icon: star 6,200
2 %
icon: finland 5,900
3 %
icon: foreign 300
36 %
Accommodation Sales icon
Accommodation Sales (August)
icon: star 643,000 €
19 %
Average prices:
Night
61.40 €
0.80 €
Room
87.00 €
1.90 €
RevPAR
46.20 €
7.20 €
Capacity icon
Capacity (August)
icon: establishment 7.0
0 %
icon: room 420
2 %
icon: bed 810
3 %
utilization icon
Utilization (August)
icon: room 53 %
16 %
icon: bed 42 %
21 %
Weather icon
Weather
icon: temperature 6.7 °C
3.3 °C
icon: rainfall 50 mm
79 mm

Registered bed nights increased 17 percent (August)

In August 2021, 10,500 registered bed nights were recorded in Kajaani (+17.2 %), of which 23,800 nights were spent by domestic visitors and 3,200 nights by foreigners. Registered domestic bed nights increased 185 percent and registered foreign bed nights increased 440 percent. In total, registered bed nights increased 17 percent from last year's August.

6,700 nights (+12.7 %) were spend by leisure visitors and 3,700 nights (+26.4 %) by business visitors.

Between January and August, 133,000 registered bed nights (+174.9 %) were recorded for domestic visitors and 8,500 (+126.7 %) for foreigners in Kajaani, in total 67,300 (+29.0 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.5 percent (August)

Total of 2.1 million registered bed nights (+23.1 %) were recorded in the whole country, of which 1.8 million nights (+17.9 %) were spent by domestic visitors and 264,000 nights (+77.0 %) by foreigners.

The market share of Kajaani out of total registered bed nights was 0.5 % (-0.0 percentage points), out of domestic bed nights 1.3 % and foreign bed nights 1.2 %.

6,200 tourists arrived to registered accommodation (August)

Arrivals to registered accommodation decreased two percent compared to earlier year. Of all registered arrivals, 95.2 percent were domestic, and 4.8 percent were from foreign countries.

During August, domestic visitors stayed in registered accommodation in Kajaani on average 4.0 nights (+2.7) and foreigners 11 nights (+7.9).

1,200 air travelers

The airport received a total of 1,200 passengers.

Of local passengers, 0.4 % arrived from abroad, thus the share of domestic passengers was 99.6 %.

In addition, there were 1,200 passengers departing the airport, therefore the total number of trips via the airport was 2,400.

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

Ferry arrivals from different harbors

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Registered) 82 € -7.4 % 85 € -2.1 %
Bed Night (Registered) 61 € -8.5 % 57 € -6.2 %
Revpar (Registered) 39 € -13.2 % 38 € -6.7 %

Registered accommodation sales

Average registered room price (ADR)

Registered room utilization for establishments

Global Google searches for "kajaani + keyword"

Google searches for "kajaani" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in September was 7.55/10 (-0.06).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Statistics Finland

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