Kalajoki
Accommodation and Travel Stats
February 2021
Kalajoki: Tourism in a nutshell
3,400
3,300
116
1,700
1,700
9.0
170,000 €
8.0
460
1,500
0.18
0.07
-6.5 °C
37 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
3,400 registered bed nights (January)
In January 2021, 3,400 bed nights were recorded in Kalajoki (-20.8 %), of which 3,300 nights were spent by domestic visitors and 116 nights by foreigners. Domestic bed nights decreased 14 percent and foreign bed nights decreased 76 percent. In total, bed nights decreased 21 percent from last year's January.
Most foreign bed nights were recorded for travelers from Portugal (54 nights).
1,900 nights (-28.1 %) were spend by leisure visitors and 1,500 nights (-9.5 %) by business visitors.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
Bed nights comparison between regions
1,700 tourists arrived to accommodation (January)
Arrivals to registered accommodation decreased 25 percent compared to earlier year. Of all arrivals, 99.5 percent were domestic, and 0.5 percent were from foreign countries.
During January, domestic visitors stayed in registered accommodation in Kalajoki on average 1.9 nights (+0.23) and foreigners 13 nights (+1.6).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 212,000 euro (January)
Total accommodation sales in January were 212,000 euro (+29,200). The share of Airbnb and Vrbo was 20.0 percent. Therefore, registered accommodation sales were 170,000 euro (+13,300) and non-registered sales 42,400 euro (+19,900).
Average prices
|
January 2021
Amount |
Change | |
|---|---|---|
| Adr (Non-Registered) | 117 € | 29.2 % |
| Adr (Registered) | 66 € | -0.9 % |
| Bed Night (Registered) | 50 € | 37.0 % |
| Revpar (Non-Registered) | 40 € | 88.5 % |
| Revpar (Registered) | 12 € | 7.7 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (January)
Registered Accommodation
8.0 accommodation establishments (+0)
460 rooms (-12)
1,500 beds (-160)
Room utilization 17.5 % (+1.4)
Unsold rooms 380
Bed utilization 7.2 % (-1.2)
Airbnb and Vrbo
46 accommodation establishments (+3)
43 apartments (+1)
74 rooms (-1)
Apartment utilization 34.3 % (+11)
Unsold apartments 28
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "kalajoki"
Global Google searches for "kalajoki + keyword"
Google searches for "kalajoki" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in January was 8.81/10 (-0.07).
Hotel customer satisfaction by nationalities
Hotel customer satisfaction comparison between regions
Sources: Airdna, Booking.Com, Business Finland, Finnish Meteorological Institute, Statistics Finland, Tak Research
Visit Kalajoki / Kalajoki Matkailuyhdistys ry
More information available at the dashboard