Accommodation and Travel Stats
Kalmar County: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
122,000 registered bed nights
In September 2020, 122,000 registered bed nights were recorded in Kalmar County (-14.1 %), of which 108,000 nights were spent by domestic visitors and 13,700 nights by foreigners. Registered domestic bed nights decreased eight percent and registered foreign bed nights decreased 44 percent. In total, registered bed nights decreased 14 percent from last year's September.
Most foreign registered bed nights were recorded for travelers from Germany (7,000 nights).
Between January and September, 2.0 million registered bed nights (-9.9 %) were recorded for domestic visitors and 110,000 (-78.8 %) for foreigners in Kalmar County, in total 2.1 million (-22.8 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 44.6 million SEK
Registered accommodation sales in September were 44.6 million SEK (-4.2 million).
Registered January-September sales were 343.6 million SEK and they decreased 183.0 million euro from the previous year.
|Adr (Registered)||970 SEK||0.2 %||1,000 SEK||-3.2 %|
|Revpar (Registered)||500 SEK||-3.3 %||410 SEK||-25.6 %|
|Bed Night (Registered)||370 SEK||6.6 %||160 SEK||-15.5 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
131 accommodation establishments (-2)
2,600 rooms (-22)
8,900 beds (-600)
Room utilization 51.9 % (-1.9)
Unsold rooms 1,300
Bed utilization 28.5 % (+0.6)
Registered room utilization for establishments
Global Google searches for "kalmar county"
Global Google searches for "kalmar county + keyword"
Google searches for "kalmar county" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction by nationalities
Sources: Statistics Sweden