Accommodation and Travel Stats
Kalmar County: Tourism in a nutshell
129,000 registered bed nights
In May 2020, 129,000 bed nights were recorded in Kalmar County (-40.1 %), of which 124,000 nights were spent by domestic visitors and 5,100 nights by foreigners. Domestic bed nights decreased 33 percent and foreign bed nights decreased 83 percent. In total, bed nights decreased 40 percent from last year's May.
Most foreign bed nights were recorded for travelers from Germany (2,400 nights).
Between January and May, 277,000 bed nights (-28.4 %) were recorded for domestic visitors and 23,200 (-55.2 %) for foreigners in Kalmar County, in total 300,000 (-31.6 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 17.6 million SEK
Registered accommodation sales in May were 17.6 million SEK (-36.3 million).
Registered January-May sales were 90.7 million SEK and they decreased 64.5 million euro from the previous year.
|Adr (Registered)||840 SEK||-13.9 %||850 SEK||-6.2 %|
|Revpar (Registered)||194 SEK||-61.9 %||230 SEK||-36.7 %|
|Bed Night (Registered)||136 SEK||-45.4 %||300 SEK||-14.6 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
133 accommodation establishments (-5)
2,500 rooms (-180)
8,500 beds (-1,600)
Room utilization 23.1 % (-29)
Unsold rooms 1,900
Bed utilization 13.4 % (-16)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "kalmar county"
Global Google searches for "kalmar county + keyword"
Google searches for "kalmar county" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction by nationalities
Sources: Statistics Sweden