Accommodation and Travel Stats
Kalmar: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
28,200 registered bed nights
In September 2020, 28,200 registered bed nights were recorded in Kalmar (-8.8 %), of which 25,900 nights were spent by domestic visitors and 2,300 nights by foreigners. Registered domestic bed nights decreased four percent and registered foreign bed nights decreased 43 percent. In total, registered bed nights decreased nine percent from last year's September.
Most foreign registered bed nights were recorded for travelers from Germany (750 nights).
7,900 rooms (-8.6 %) were booked by leisure visitors and 8,400 rooms (-21.4 %) by business visitors.
Between January and September, 267,000 registered bed nights (-8.6 %) were recorded for domestic visitors and 17,200 (-70.6 %) for foreigners in Kalmar, in total 284,000 (-19.0 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
16,600 tourists arrived to registered accommodation
Arrivals to registered accommodation decreased 12 percent compared to earlier year. Of all registered arrivals, 92.0 percent were domestic, and 8.0 percent were from foreign countries.
During September, domestic visitors stayed in registered accommodation in Kalmar on average 1.7 nights (+0.09) and foreigners 1.7 nights (-0.31).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 16.5 million SEK
Registered accommodation sales in September were 16.5 million SEK (-3.7 million).
Registered January-September sales were 131.2 million SEK and they decreased 55.1 million euro from the previous year.
|Adr (Registered)||1,000 SEK||-3.1 %||1,100 SEK||-2.0 %|
|Revpar (Registered)||630 SEK||-15.4 %||550 SEK||-25.4 %|
|Bed Night (Registered)||580 SEK||-10.4 %||460 SEK||-13.1 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
19 accommodation establishments (+0)
900 rooms (-6)
1,800 beds (-7)
Room utilization 62.5 % (-9.1)
Unsold rooms 340
Bed utilization 52.3 % (-3.7)
Registered room utilization for establishments
Global Google searches for "kalmar"
Global Google searches for "kalmar + keyword"
Google searches for "kalmar" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in September was 7.9/10 (-0.43).
Accommodation customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute