Accommodation and Travel Stats
Kalmar: Tourism in a nutshell
13,400 registered bed nights
In March 2020, 13,400 bed nights were recorded in Kalmar (-38.2 %), of which 12,500 nights were spent by domestic visitors and 940 nights by foreigners. Domestic bed nights decreased 39 percent and foreign bed nights decreased 27 percent. In total, bed nights decreased 38 percent from last year's March.
3,800 rooms (-36.4 %) were booked by leisure visitors and 6,100 rooms (-35.7 %) by business visitors.
Between January and March, 42,700 bed nights (-17.4 %) were recorded for domestic visitors and 3,400 (+0.7 %) for foreigners in Kalmar, in total 46,100 (-16.3 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
8,000 tourists arrived to accommodation
Arrivals to registered accommodation decreased 43 percent compared to earlier year. Of all arrivals, 93.4 percent were domestic, and 6.6 percent were from foreign countries.
During March, domestic visitors stayed in registered accommodation in Kalmar on average 1.7 nights (+0.14) and foreigners 1.8 nights (+0.04).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 9.5 million SEK
Registered accommodation sales in March were 9.5 million SEK (-4.8 million).
Registered January-March sales were 31.4 million SEK and they decreased 5.6 million euro from the previous year.
|Adr (Registered)||960 SEK||3.3 %||940 SEK||0.7 %|
|Bed Night (Registered)||700 SEK||7.1 %||680 SEK||1.5 %|
|Revpar (Registered)||360 SEK||-27.1 %||390 SEK||-10.8 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
17 accommodation establishments (+0)
920 rooms (-24)
1,900 beds (-42)
Room utilization 37.7 % (-16)
Unsold rooms 570
Bed utilization 24.9 % (-13)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "kalmar"
Global Google searches for "kalmar + keyword"
Google searches for "kalmar" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in March was 8.05/10 (-0.39).
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute