Karlstad
Accommodation and Travel Stats

July 2020

Karlstad: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 109,000
22 %
icon: sweden 105,000
25 %
icon: foreign 4,100
93 %
Top 3:
Norway
1,800
94 %
United States
710
69 %
Germany
370
91 %
Visitors icon
Visitors
icon: star 54,400
28 %
icon: sweden 52,000
16 %
icon: foreign 2,400
92 %
Accommodation Sales icon
Accommodation Sales
icon: star 31.0 mill. SEK
31 %
Average prices:
Night
283.70 SEK
36.20 SEK
Room
1,135.90 SEK
31.60 SEK
RevPAR
736.30 SEK
298.10 SEK
Capacity icon
Capacity
icon: establishment 18
5 %
icon: room 1,400
0 %
icon: bed 2,700
1 %
utilization icon
Utilization
icon: room 65 %
27 %
icon: bed 132 %
21 %
Weather icon
Weather
icon: temperature 14.4 °C
2.7 °C
icon: rainfall 96 mm

109,000 registered bed nights

In July 2020, 109,000 registered bed nights were recorded in Karlstad (-22.0 %), of which 105,000 nights were spent by domestic visitors and 4,100 nights by foreigners. Registered domestic bed nights increased 25 percent and registered foreign bed nights decreased 93 percent. In total, registered bed nights decreased 22 percent from last year's July.

Most foreign registered bed nights were recorded for travelers from Norway (1,800 nights).

16,200 rooms (-26.5 %) were booked by leisure visitors and 11,000 rooms (-32.0 %) by business visitors.

Between January and July, 266,000 registered bed nights (-13.7 %) were recorded for domestic visitors and 25,000 (-82.7 %) for foreigners in Karlstad, in total 291,000 (-35.7 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.2 percent

Total of 9.3 million registered bed nights (-31.2 %) were recorded in the whole country, of which 8.8 million nights (-6.0 %) were spent by domestic visitors and 557,000 nights (-86.8 %) by foreigners.

The market share of Karlstad out of total registered bed nights was 1.2 % (+0.1 percentage points), out of domestic bed nights 1.2 % and foreign bed nights 0.7 %.

54,400 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 28 percent compared to earlier year. Of all registered arrivals, 95.7 percent were domestic, and 4.3 percent were from foreign countries.

During July, domestic visitors stayed in registered accommodation in Karlstad on average 2.0 nights (+0.15) and foreigners 1.7 nights (-0.09).

Ferry arrivals from different harbors

Accommodation sales 31.0 million SEK

Registered accommodation sales in July were 31.0 million SEK (-13.8 million).

Registered January-July sales were 116.0 million SEK and they decreased 88.6 million euro from the previous year.

Average prices

= change at least 10 %
July 2020
Amount
Change jan-July 2020
Amount
Change
Adr (Registered) 1,100 SEK -2.7 % 1,000 SEK 0.7 %
Revpar (Registered) 740 SEK -28.8 % 400 SEK -42.8 %
Bed Night (Registered) 280 SEK -11.3 % 400 SEK -11.8 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

18 accommodation establishments (-1)
1,400 rooms (+0)
2,700 beds (+17)

Room utilization 64.8 % (-24)
Unsold rooms 490
Bed utilization 131.9 % (-34)

Registered room utilization for establishments

Global Google searches for "karlstad + keyword"

Google searches for "karlstad" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in July was 7.71/10 (-0.57).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute

More information available at the dashboard

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