Kauhava
Accommodation and Travel Stats

April 2020

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Kauhava: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 340
96 %
icon: finland 320
96 %
icon: foreign 27
57 %
Top 3:
Spain
9.0
Portugal
9.0
United Kingdom
9.0
Visitors icon
Visitors
icon: star 196
94 %
icon: finland 193
94 %
icon: foreign 3.0
92 %
Top 3:
Spain
1.0
Portugal
1.0
United Kingdom
1.0
Accommodation Sales icon
Accommodation Sales
icon: star 16,200 €
93 %
Average prices:
Night
47.10 €
18.90 €
Room
53.40 €
6.90 €
RevPAR
7.00 €
20.90 €
Capacity icon
Capacity
icon: establishment 4.0
33 %
icon: room 81
72 %
icon: bed 198
70 %
utilization icon
Utilization
icon: room 0.13
72 %
icon: bed 0.06
86 %
Weather icon
Weather
icon: temperature 2.1 °C
3.5 °C
icon: rainfall 34 mm
24 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

340 registered bed nights

In April 2020, 340 bed nights were recorded in Kauhava (-95.9 %), of which 320 nights were spent by domestic visitors and 27 nights by foreigners. Domestic bed nights decreased 96 percent and foreign bed nights decreased 57 percent. In total, bed nights decreased 96 percent from last year's April.

Most foreign bed nights were recorded for travelers from Spain (9.0 nights).

68 nights (-99.1 %) were spend by leisure visitors and 280 nights (-54.6 %) by business visitors.

Between January and April, 18,100 bed nights (-38.5 %) were recorded for domestic visitors and 540 (-23.2 %) for foreigners in Kauhava, in total 18,600 (-38.1 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.2 percent

Total of 190,000 bed nights (-88.0 %) were recorded in the whole country, of which 173,000 nights (-85.8 %) were spent by domestic visitors and 16,800 nights (-95.3 %) by foreigners.

The market share of Kauhava out of total bed nights was 0.2 % (-0.3 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.2 %.

196 tourists arrived to accommodation

Arrivals to registered accommodation decreased 94 percent compared to earlier year. Of all arrivals, 98.5 percent were domestic, and 1.5 percent were from foreign countries.

During April, domestic visitors stayed in registered accommodation in Kauhava on average 1.6 nights (-0.74) and foreigners 9.0 nights (+7.4).

Ferry arrivals from different harbors

Accommodation sales 16,200 euro

Registered accommodation sales in April were 16,200 euro (-219,000).

Registered January-April sales were 768,000 euro and they decreased 185,000 euro from the previous year.

Average prices

= change at least 10 %
April 2020
Amount
Change jan-April 2020
Amount
Change
Adr (Registered) 53 € -11.5 % 80 € 20.3 %
Bed Night (Registered) 47 € 67.0 % 41 € 30.3 %
Revpar (Registered) 7.0 € -75.0 % 31 € 6.2 %

Tax free sales -88.0 % (January)

Tax free sales decreased 88 percent from the previous year.

(Russians -44.1 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

4.0 accommodation establishments (-2)
81 rooms (-210)
198 beds (-460)

Room utilization 13.1 % (-33)
Unsold rooms 70
Bed utilization 5.8 % (-36)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kauhava + keyword"

Google searches for "kauhava" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Business Finland, Finavia, Finnish Meteorological Institute, Global Blue, Statistics Finland

More information available at the dashboard

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