Kauhava
Accommodation and Travel Stats

June 2020

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Kauhava: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 9,300
50 %
icon: finland 9,200
50 %
icon: foreign 120
57 %
Visitors icon
Visitors
icon: star 5,900
45 %
icon: finland 5,900
45 %
icon: foreign 26
76 %
Accommodation Sales icon
Accommodation Sales
icon: star 304,000 €
45 %
Average prices:
Night
32.80 €
2.70 €
Room
90.50 €
9.70 €
RevPAR
31.60 €
17.20 €
Capacity icon
Capacity
icon: establishment 6.0
0 %
icon: room 350
6 %
icon: bed 880
10 %
utilization icon
Utilization
icon: room 35 %
42 %
icon: bed 37 %
42 %
Weather icon
Weather
icon: temperature 18.0 °C
2.8 °C
icon: rainfall 16 mm
26 mm

9,300 registered bed nights

In June 2020, 9,300 registered bed nights were recorded in Kauhava (-49.8 %), of which 9,200 nights were spent by domestic visitors and 120 nights by foreigners. Registered domestic bed nights decreased 50 percent and registered foreign bed nights decreased 57 percent. In total, registered bed nights decreased 50 percent from last year's June.

8,000 nights (-47.0 %) were spend by leisure visitors and 1,200 nights (-62.9 %) by business visitors.

Between January and June, 27,600 registered bed nights (-51.1 %) were recorded for domestic visitors and 660 (-50.7 %) for foreigners in Kauhava, in total 28,200 (-51.1 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.8 percent

Total of 1.1 million registered bed nights (-50.9 %) were recorded in the whole country, of which 1.1 million nights (-36.1 %) were spent by domestic visitors and 50,900 nights (-91.6 %) by foreigners.

The market share of Kauhava out of total registered bed nights was 0.8 % (0.0 percentage points), out of domestic bed nights 0.9 % and foreign bed nights 0.2 %.

5,900 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 45 percent compared to earlier year. Of all registered arrivals, 99.6 percent were domestic, and 0.4 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Kauhava on average 1.6 nights (-0.14) and foreigners 4.6 nights (+2.1).

Ferry arrivals from different harbors

Accommodation sales 304,000 euro

Registered accommodation sales in June were 304,000 euro (-253,000).

Registered January-June sales were 1.1 million euro and they decreased 732,000 euro from the previous year.

Average prices

= change at least 10 %
June 2020
Amount
Change jan-June 2020
Amount
Change
Adr (Registered) 91 € 12.0 % 82 € 18.4 %
Bed Night (Registered) 33 € 8.9 % 38 € 22.2 %
Revpar (Registered) 32 € -35.3 % 30 € -10.7 %

Tax free sales -88.0 % (January)

Tax free sales decreased 88 percent from the previous year.

(Russians -44.1 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

6.0 accommodation establishments (+0)
350 rooms (-23)
880 beds (-94)

Room utilization 34.9 % (-26)
Unsold rooms 230
Bed utilization 37.0 % (-26)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kauhava + keyword"

Google searches for "kauhava" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in June was 7.65/10 (-0.83).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Global Blue, Statistics Finland

More information available at the dashboard

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