Kauhava
Accommodation and Travel Stats

February 2020

Notice

This is a non-premium report and don’t show the last 12 months data.

For more information or subscription for the premium report < click >, or contact us at < premium@visitory.io >

Kauhava: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 8,200
4 %
icon: finland 7,900
1 %
icon: foreign 340
198 %
Visitors icon
Visitors
icon: star 3,800
12 %
icon: finland 3,600
8 %
icon: foreign 250
139 %
Accommodation Sales icon
Accommodation Sales
icon: star 266,000 €
8 %
Average prices:
Night
32.40 €
1.10 €
Room
71.00 €
2.90 €
RevPAR
36.10 €
4.10 €
Capacity icon
Capacity
icon: establishment 6.0
0 %
icon: room 270
7 %
icon: bed 620
6 %
utilization icon
Utilization
icon: room 0.51
8 %
icon: bed 0.47
10 %
Weather icon
Weather
icon: temperature -1.9 °C
1.8 °C
icon: rainfall 31 mm
1 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased four percent

In February 2020, 8,200 bed nights were recorded in Kauhava (+4.0 %), of which 7,900 nights were spent by domestic visitors and 340 nights by foreigners. Domestic bed nights increased one percent and foreign bed nights increased 198 percent. In total, bed nights increased four percent from last year's February.

7,700 nights (+5.0 %) were spend by leisure visitors and 480 nights (-10.0 %) by business visitors.

Between January and February, 13,600 bed nights (+9.1 %) were recorded for domestic visitors and 460 (-11.8 %) for foreigners in Kauhava, in total 14,000 (+8.3 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.4 percent

Total of 1.9 million bed nights (+7.0 %) were recorded in the whole country, of which 1.2 million nights (+10.2 %) were spent by domestic visitors and 611,000 nights (+1.2 %) by foreigners.

The market share of Kauhava out of total bed nights was 0.4 % (-0.0 percentage points), out of domestic bed nights 0.6 % and foreign bed nights 0.1 %.

3,800 tourists arrived to accommodation

Arrivals to registered accommodation increased 12 percent compared to earlier year. Of all arrivals, 93.6 percent were domestic, and 6.4 percent were from foreign countries.

During February, domestic visitors stayed in registered accommodation in Kauhava on average 2.2 nights (-0.16) and foreigners 1.4 nights (+0.27).

Ferry arrivals from different harbors

Accommodation sales 266,000 euro

Registered accommodation sales in February were 266,000 euro (+19,100).

Registered January-February sales were 580,000 euro and they increased 153,000 euro from the previous year.

Average prices

= change at least 10 %
February 2020
Amount
Change jan-February 2020
Amount
Change
Adr (Registered) 71 € 4.3 % 86 € 26.2 %
Revpar (Registered) 36 € 12.9 % 38 € 35.1 %
Bed Night (Registered) 32 € 3.6 % 41 € 25.4 %

Tax free sales -88.0 % (January)

Tax free sales decreased 88 percent from the previous year.

(Russians -44.1 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

6.0 accommodation establishments (+0)
270 rooms (-19)
620 beds (-38)

Room utilization 50.9 % (+3.9)
Unsold rooms 132
Bed utilization 46.9 % (+4.3)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kauhava + keyword"

Google searches for "kauhava" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in August was 8.07/10.

Hotel customer satisfaction by nationalities

Share this report

Sources: Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Global Blue, Statistics Finland

More information available at the dashboard

Navigate

previous
next