Kaustinen Region
Accommodation and Travel Stats

June 2020

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Kaustinen Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 3,600
5 %
icon: finland 3,600
7 %
icon: foreign 2.0
98 %
Visitors icon
Visitors
icon: star 1,500
21 %
icon: finland 1,500
19 %
icon: foreign 2.0
95 %
Accommodation Sales icon
Accommodation Sales
icon: star 107,000 €
15 %
Average prices:
Night
29.70 €
6.70 €
Room
68.20 €
12.30 €
RevPAR
14.00 €
1.20 €
Capacity icon
Capacity
icon: establishment 10
9 %
icon: room 142
35 %
icon: bed 380
35 %
utilization icon
Utilization
icon: room 20 %
8 %
icon: bed 16 %
38 %

Registered bed nights increased five percent

In June 2020, 3,600 registered bed nights were recorded in Kaustinen Region (+4.7 %), of which 3,600 nights were spent by domestic visitors and 2.0 nights by foreigners. Registered domestic bed nights increased seven percent and registered foreign bed nights decreased 98 percent. In total, registered bed nights increased five percent from last year's June.

2,500 nights (-14.6 %) were spend by leisure visitors and 1,100 nights (+104.9 %) by business visitors.

Between January and June, 7,000 registered bed nights (-25.5 %) were recorded for domestic visitors and 187 (-77.5 %) for foreigners in Kaustinen Region, in total 7,200 (-29.7 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.3 percent

Total of 1.1 million registered bed nights (-50.9 %) were recorded in the whole country, of which 1.1 million nights (-36.1 %) were spent by domestic visitors and 50,900 nights (-91.6 %) by foreigners.

The market share of Kaustinen Region out of total registered bed nights was 0.3 % (+0.2 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.0 %.

1,500 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 21 percent compared to earlier year. Of all registered arrivals, 99.9 percent were domestic, and 0.1 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Kaustinen Region on average 2.4 nights (+0.6) and foreigners 1.0 nights (-1.0).

Ferry arrivals from different harbors

Accommodation sales 107,000 euro

Registered accommodation sales in June were 107,000 euro (-18,300).

Registered January-June sales were 325,000 euro and they decreased 39,400 euro from the previous year.

Average prices

= change at least 10 %
June 2020
Amount
Change jan-June 2020
Amount
Change
Adr (Registered) 68 € -15.3 % 68 €
Bed Night (Registered) 30 € -18.5 % 45 € 26.9 %
Revpar (Registered) 14 € -8.1 % 13 €

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (-1)
142 rooms (-77)
380 beds (-200)

Room utilization 20.5 % (+1.6)
Unsold rooms 113
Bed utilization 16.1 % (+4.4)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kaustinen region + keyword"

Google searches for "kaustinen region" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Statistics Finland

More information available at the dashboard

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