Kemi
Accommodation and Travel Stats

April 2020

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Kemi: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 191
97 %
icon: finland 191
96 %
icon: foreign 0.0
100 %
Visitors icon
Visitors
icon: star 118
97 %
icon: finland 118
96 %
icon: foreign 0.0
100 %
Accommodation Sales icon
Accommodation Sales
icon: star 13,800 €
96 %
Average prices:
Night
72.00 €
15.80 €
Room
110.70 €
26.70 €
RevPAR
3.20 €
21.70 €
Capacity icon
Capacity
icon: establishment 7.0
30 %
icon: room 300
27 %
icon: bed 620
28 %
utilization icon
Utilization
icon: room 0.03
90 %
icon: bed 0.02
91 %
Weather icon
Weather
icon: temperature -0.4 °C
1.5 °C

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

191 registered bed nights

In April 2020, 191 bed nights were recorded in Kemi (-96.6 %), of which 191 nights were spent by domestic visitors and 0.0 nights by foreigners. Domestic bed nights decreased 96 percent and foreign bed nights decreased 100 percent. In total, bed nights decreased 97 percent from last year's April.

61 nights (-97.7 %) were spend by leisure visitors and 130 nights (-95.6 %) by business visitors.

Between January and April, 12,600 bed nights (-33.2 %) were recorded for domestic visitors and 13,300 (-26.0 %) for foreigners in Kemi, in total 25,900 (-29.7 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent

Total of 190,000 bed nights (-88.0 %) were recorded in the whole country, of which 173,000 nights (-85.8 %) were spent by domestic visitors and 16,800 nights (-95.3 %) by foreigners.

The market share of Kemi out of total bed nights was 0.1 % (-0.3 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

118 tourists arrived to accommodation

Arrivals to registered accommodation decreased 97 percent compared to earlier year. Of all arrivals, 100.0 percent were domestic, and 0.0 percent were from foreign countries.

Ferry arrivals from different harbors

Accommodation sales 13,800 euro

Registered accommodation sales in April were 13,800 euro (-298,000).

Registered January-April sales were 1.6 million euro and they decreased 513,000 euro from the previous year.

Average prices

= change at least 10 %
April 2020
Amount
Change jan-April 2020
Amount
Change
Adr (Registered) 111 € 31.7 % 105 €
Bed Night (Registered) 72 € 28.0 % 63 € 8.1 %
Revpar (Registered) 3.2 € -87.1 % 38 €

Tax free sales -35.3 % (January)

Tax free sales decreased 35 percent from the previous year.

(Russians +10.3 %, Chinese -58.5 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

7.0 accommodation establishments (-3)
300 rooms (-113)
620 beds (-240)

Room utilization 2.9 % (-27)
Unsold rooms 300
Bed utilization 2.0 % (-19)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kemi + keyword"

Google searches for "kemi" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction (March)

Average customer satisfaction score on Booking.com given by hotel customers in March was 8.06/10 (-0.01).

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Global Blue, Statistics Finland

More information available at the dashboard

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