Kimitoön
Accommodation and Travel Stats

June 2021

Kimitoön: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 7,100
30 %
icon: finland 7,000
28 %
icon: foreign 65
Top 3:
Estonia
49
Belarus
4.0
Poland
3.0
Visitors icon
Visitors
icon: star 4,400
13 %
icon: finland 4,300
11 %
icon: foreign 63
Top 3:
Estonia
49
Belarus
4.0
Russia
2.0
Accommodation Sales icon
Accommodation Sales
icon: star 385,000 €
74 %
Average prices:
Night
54.60 €
13.90 €
Room
146.10 €
31.50 €
RevPAR
60.20 €
17.00 €
Capacity icon
Capacity
icon: establishment 13
8 %
icon: room 200
13 %
icon: bed 640
6 %
utilization icon
Utilization
icon: room 41 %
9 %
icon: bed 30 %
14 %
Weather icon
Weather
icon: temperature 18.5 °C
icon: rainfall 29 mm

Registered bed nights increased 30 percent

In June 2021, 7,100 registered bed nights were recorded in Kimitoön (+29.6 %), of which 7,000 nights were spent by domestic visitors and 65 nights by foreigners.

Most foreign registered bed nights were recorded for travelers from Estonia (49 nights).

Between January and June, 15,300 registered bed nights (+64.0 %) were recorded for domestic visitors and 96 (-41.5 %) for foreigners in Kimitoön, in total 15,400 (+62.2 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.4 percent

Total of 1.7 million registered bed nights (+51.9 %) were recorded in the whole country, of which 1.6 million nights (+52.0 %) were spent by domestic visitors and 76,300 nights (+49.8 %) by foreigners.

The market share of Kimitoön out of total registered bed nights was 0.4 % (-0.1 percentage points), out of domestic bed nights 0.4 % and foreign bed nights 0.1 %.

4,400 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 13 percent compared to earlier year. Of all registered arrivals, 98.6 percent were domestic, and 1.4 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Kimitoön on average 1.6 nights (+0.22) and foreigners 1.0 nights.

Ferry arrivals from different harbors

Average prices

= change at least 10 %
June 2021
Amount
Change jan-June 2021
Amount
Change
Adr (Non-Registered) 189 € -16.6 % 196 € -14.2 %
Adr (Registered) 146 € 27.5 % 135 € 33.3 %
Revpar (Non-Registered) 121 € -28.4 % 106 € -9.5 %
Revpar (Registered) 60 € 39.2 % 27 € 30.2 %
Bed Night (Registered) 55 € 34.3 % 50 € 36.4 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

13 accommodation establishments (+1)
200 rooms (+24)
640 beds (+39)

Room utilization 41.2 % (+3.4)
Unsold rooms 120
Bed utilization 29.6 % (+3.6)

Airbnb and Vrbo

83 accommodation establishments (-7)
77 apartments (-8)
163 rooms (-17)

Apartment utilization 64.0 % (-11)
Unsold apartments 28

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kimitoön + keyword"

Google searches for "kimitoön" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Airdna, Business Finland, Finnish Meteorological Institute, Statistics Finland, Tak Research

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