Kokkola Region
Accommodation and Travel Stats

April 2021

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Kokkola Region: Tourism in a nutshell

Registered Accommodation
icon: star 5,200
162 %
icon: finland 5,000
156 %
icon: foreign 117
Registered Accommodation
icon: star 3,100
301 %
icon: finland 3,000
296 %
icon: foreign 43
Registered Accommodation
icon: star 318,000 €
153 %
Average prices:
Night
61.80 €
2.30 €
Room
94.70 €
0.30 €
RevPAR
27.10 €
14.10 €
Registered Accommodation
icon: establishment 8.0
14 %
icon: room 390
16 %
icon: bed 750
13 %
Registered Accommodation
icon: room 29 %
109 %
icon: bed 21 %
129 %
Registered Accommodation
icon: star 1.7
35 %
icon: finland 1.7
35 %
icon: foreign 2.7

Paid bed nights

Registered bed nights increased 162 percent

In April 2021, 5,200 registered bed nights were recorded in Kokkola Region (+162.4 %), of which 5,000 nights were spent by domestic visitors and 117 nights by foreigners.

2,300 nights (+359.2 %) were spend by leisure visitors and 2,900 nights (+96.1 %) by business visitors.

Between January and April, 18,500 registered bed nights (+11.5 %) were recorded for domestic visitors and 550 (-77.0 %) for foreigners in Kokkola Region, in total 19,100 (+0.4 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.7 percent

Total of 780,000 registered bed nights (+310.4 %) were recorded in the whole country, of which 727,000 nights (+319.5 %) were spent by domestic visitors and 53,100 nights (+216.0 %) by foreigners.

The market share of Kokkola Region out of total registered bed nights was 0.7 % (-0.4 percentage points), out of domestic bed nights 0.7 % and foreign bed nights 0.2 %.

Comparison of registered bed nights between regions

Length of stay was 1.7 nights in registered accommodation

Length of stay in registered accommodation decreased 35 percent compared to earlier year. In Kokkola Region, length of stay in April was on average 1.7 nights and in Finland 2.5 nights (-15.8 %).

During April, domestic visitors stayed in registered accommodation in Kokkola Region on average 1.7 nights (+4.1 %) and foreigners 2.7 nights (-7.3 %).

3,100 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 300 percent compared to earlier year. Of all registered arrivals, 98.6 percent were domestic, and 1.4 percent were from foreign countries.

During April, domestic visitors stayed in registered accommodation in Kokkola Region on average 1.7 nights (-0.91) and foreigners 2.7 nights.

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 318,000 euro

Registered accommodation sales in April were 318,000 euro (+192,000).

Registered January-April sales were 1.2 million euro and they decreased 205,000 euro from the previous year.

Average prices

= change at least 10 %
April 2021
Amount
Change jan-April 2021
Amount
Change
Adr (Registered) 95 € 0.3 % 93 € -6.6 %
Bed Night (Registered) 62 € -3.6 % 62 € -15.2 %
Revpar (Registered) 27 € 109.4 % 26 € -17.3 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

8.0 accommodation establishments (+1)
390 rooms (+53)
750 beds (+87)

Room utilization 28.6 % (+15)
Unsold rooms 280
Bed utilization 20.6 % (+12)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

Oy Kokkolan Matkailu Ab
Kauppatori 5, PL 43 / Salutorget 5, PB 43
67100 Kokkola / Karleby
Puh/tel 040 8065 075
e-mail: tourism@visitkokkola.fi

More information available at the dashboard

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