Kokkola Region
Accommodation and Travel Stats

May 2021

Kokkola Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 5,800
68 %
icon: finland 5,600
62 %
icon: foreign 250
638 %
Visitors icon
Visitors
icon: star 3,000
69 %
icon: finland 3,000
66 %
icon: foreign 78
767 %
Accommodation Sales icon
Accommodation Sales
icon: star 369,000 €
71 %
Average prices:
Night
63.50 €
1.00 €
Room
92.70 €
1.20 €
RevPAR
28.50 €
11.20 €
Capacity icon
Capacity
icon: establishment 10
11 %
icon: room 440
13 %
icon: bed 900
15 %
utilization icon
Utilization
icon: room 31 %
66 %
icon: bed 20 %
70 %
Weather icon
Weather
icon: temperature 7.7 °C
1.1 °C
icon: rainfall 101 mm
65 mm

Registered bed nights increased 68 percent

In May 2021, 5,800 registered bed nights were recorded in Kokkola Region (+68.0 %), of which 5,600 nights were spent by domestic visitors and 250 nights by foreigners. Registered domestic bed nights increased 62 percent and registered foreign bed nights increased 640 percent. In total, registered bed nights increased 68 percent from last year's May.

2,600 nights (+129.7 %) were spend by leisure visitors and 3,200 nights (+37.7 %) by business visitors.

Between January and May, 24,100 registered bed nights (+20.2 %) were recorded for domestic visitors and 800 (-67.0 %) for foreigners in Kokkola Region, in total 24,900 (+10.8 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.7 percent

Total of 849,000 registered bed nights (+183.3 %) were recorded in the whole country, of which 777,000 nights (+177.4 %) were spent by domestic visitors and 71,700 nights (+266.7 %) by foreigners.

The market share of Kokkola Region out of total registered bed nights was 0.7 % (-0.5 percentage points), out of domestic bed nights 0.7 % and foreign bed nights 0.4 %.

Comparison of registered bed nights between regions

3,000 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 69 percent compared to earlier year. Of all registered arrivals, 97.4 percent were domestic, and 2.6 percent were from foreign countries.

During May, domestic visitors stayed in registered accommodation in Kokkola Region on average 1.9 nights (-0.04) and foreigners 3.2 nights (-0.56).

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 369,000 euro

Registered accommodation sales in May were 369,000 euro (+153,000).

Registered January-May sales were 1.5 million euro and they decreased 52,600 euro from the previous year.

Average prices

= change at least 10 %
May 2021
Amount
Change jan-May 2021
Amount
Change
Adr (Registered) 93 € -1.3 % 93 € -6.0 %
Bed Night (Registered) 64 € 1.5 % 62 € -12.7 %
Revpar (Registered) 29 € 64.4 % 26 € -6.7 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (+1)
440 rooms (+49)
900 beds (+114)

Room utilization 30.8 % (+12)
Unsold rooms 300
Bed utilization 20.1 % (+8.3)

Registered room utilization for establishments

Accommodation customer satisfaction by nationalities

Accommodation customer satisfaction comparison between regions

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland

Oy Kokkolan Matkailu Ab
Kauppatori 5, PL 43 / Salutorget 5, PB 43
67100 Kokkola / Karleby
Puh/tel 040 8065 075
e-mail: tourism@visitkokkola.fi

More information available at the dashboard

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