Kokkola
Accommodation and Travel Stats

April 2018

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Kokkola: Tourism in a nutshell

Total
icon: new 7,400
9 %
Registered Accommodation
icon: star 7,000
4 %
icon: finland 6,300
10 %
icon: foreign 650
31 %
Non-registered Accommodation
icon: star 470
271 %
Total
icon: new 4,500
5 %
Registered Accommodation
icon: star 4,300
1 %
icon: finland 4,100
4 %
icon: foreign 220
35 %
Non-registered Accommodation
icon: star 230
271 %
Total
icon: new 502,000 €
8 %
Registered Accommodation
icon: star 492,000 €
8 %
Average prices:
Night
70.80 €
1.70 €
Room
97.60 €
1.70 €
RevPAR
41.80 €
2.10 €
Non-registered Accommodation
icon: star 10,600 €
8 %
Average prices:
Adr
76.40 €
30.50 €
RevPAR
37.80 €
5.20 €
Registered Accommodation
icon: establishment 7.0
0 %
icon: room 390
0 %
icon: bed 770
2 %
Non-registered Accommodation
icon: establishment 16
33 %
icon: room 32
42 %
Registered Accommodation
icon: room 43 %
3 %
Non-registered Accommodation
icon: entire place 49 %
62 %
Registered Accommodation
icon: star 1.6
3 %
icon: finland 1.5
6 %
icon: foreign 3.0
7 %

Paid bed nights

Registered bed nights increased four percent

In April 2018, 7,000 registered bed nights were recorded in Kokkola (+4.3 %), of which 6,300 nights were spent by domestic visitors and 650 nights by foreigners. Registered domestic bed nights increased 10 percent and registered foreign bed nights decreased 31 percent. In total, registered bed nights increased four percent from last year's April.

2,400 nights (-3.4 %) were spend by leisure visitors and 4,600 nights (+8.7 %) by business visitors.

Between January and April, 24,900 registered bed nights (+2.1 %) were recorded for domestic visitors and 3,300 (-11.1 %) for foreigners in Kokkola, in total 28,200 (+0.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.5 percent

Total of 1.5 million registered bed nights (+0.2 %) were recorded in the whole country, of which 1.2 million nights (-0.7 %) were spent by domestic visitors and 369,000 nights (+3.1 %) by foreigners.

The market share of Kokkola out of total registered bed nights was 0.5 % (0.0 percentage points), out of domestic bed nights 0.5 % and foreign bed nights 0.2 %.

Comparison of registered bed nights between regions

Length of stay increased three percent in registered accommodation

Length of stay in registered accommodation increased three percent compared to earlier year. In Kokkola, length of stay in April was on average 1.6 nights and in Finland 1.9 nights (-1.2 %).

During April, domestic visitors stayed in registered accommodation in Kokkola on average 1.5 nights (+0.0 %) and foreigners 3.0 nights (+2.0 %).

4,300 tourists arrived to registered accommodation

Arrivals to registered accommodation increased one percent compared to earlier year. Of all registered arrivals, 95.0 percent were domestic, and 5.0 percent were from foreign countries.

During April, domestic visitors stayed in registered accommodation in Kokkola on average 1.5 nights (+0.09) and foreigners 3.0 nights (+0.19).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

3,400 air travelers

The airport received a total of 3,400 passengers, which means air passenger arrivals decreased 12 percent.

Of local passengers, 33.4 % arrived from abroad, thus the share of domestic passengers was 66.6 %.

In addition, there were 3,600 passengers departing the airport (-0.9 %), therefore the total number of trips via the airport was 7,000 (-6.7 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

Ferry arrivals from different harbors

Accommodation sales 502,000 euro

Total accommodation sales in April were 502,000 euro (+39,300). The share of Airbnb and Vrbo was 2.1 percent. Therefore, registered accommodation sales were 492,000 euro (+31,400) and non-registered sales 10,600 euro (+7,900).

Total January-April sales were 2.0 million euro and they increased 81,400 euro from the previous year.

Average prices

= change at least 10 %
April 2018
Amount
Change jan-April 2018
Amount
Change
Adr (Registered) 98 € 1.8 % 96 € 1.4 %
Adr (Non-Registered) 76 € -28.6 % 87 € -32.7 %
Bed Night (Registered) 71 € 2.4 % 70 € 2.6 %
Revpar (Registered) 42 € 5.2 % 42 € 2.6 %
Revpar (Non-Registered) 38 € 15.9 % 44 € -30.5 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

7.0 accommodation establishments (+0)
390 rooms (+1)
770 beds (+15)

Room utilization 42.8 % (+1.4)
Unsold rooms 220

Airbnb and Vrbo

16 accommodation establishments (+4)
15 apartments (+8)
32 rooms (+10)

Apartment utilization 49.5 % (+19)
Unsold apartments 7.6

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Airdna, Business Finland, Finavia, Statistics Finland, Visitory Research Team

More information available at the dashboard

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