Kolari
Accommodation and Travel Stats

March 2019

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Kolari: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 69,200
6 %
icon: finland 44,300
9 %
icon: foreign 24,900
1 %
Top 3:
Switzerland
5,200
0 %
France
4,100
20 %
Netherlands
4,100
35 %
Visitors icon
Visitors
icon: star 13,100
8 %
icon: finland 9,000
11 %
icon: foreign 4,100
1 %
Top 3:
Germany
820
29 %
Switzerland
710
9 %
Netherlands
600
11 %
Accommodation Sales icon
Accommodation Sales
icon: star 3.5 mill.
0 %
Average prices:
Night
51.30 €
3.20 €
Room
148.50 €
7.50 €
RevPAR
102.30 €
3.60 €
Capacity icon
Capacity
icon: establishment 22
0 %
icon: room 1,100
2 %
icon: bed 4,200
1 %
Tax Free icon
Tax Free
icon: star 55 %
Russia
81 %
Japan
88 %
China
100 %
Weather icon
Weather
icon: rain 53 mm
32 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Temperature

Rainfall

69,200 registered bed nights

In March 2019, 69,200 bed nights were recorded in Kolari (-6.0 %), of which 44,300 nights were spent by domestic visitors and 24,900 nights by foreigners. Domestic bed nights decreased nine percent and foreign bed nights increased one percent. In total, bed nights decreased six percent from last year's March.

Most foreign bed nights were recorded for travelers from Switzerland (5,200 nights).

66,800 nights (-8.8 %) were spend by leisure visitors and 2,400 nights (+448.1 %) by business visitors.

Between January and March, 70,000 bed nights (-7.8 %) were recorded for domestic visitors and 98,300 (-2.0 %) for foreigners in Kolari, in total 168,000 (-4.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 3.7 percent

Total of 1.9 million bed nights (-2.3 %) were recorded in the whole country, of which 1.3 million nights (-2.6 %) were spent by domestic visitors and 566,000 nights (-1.4 %) by foreigners.

The market share of Kolari out of total bed nights was 3.7 % (-0.1 percentage points), out of domestic bed nights 3.4 % and foreign bed nights 4.4 %.

13,100 tourists arrived to accommodation

Arrivals to registered accommodation decreased eight percent compared to earlier year. Of all arrivals, 68.9 percent were domestic, and 31.1 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Kolari on average 4.9 nights (+0.08) and foreigners 6.1 nights (+0.11).

Ferry arrivals from different harbors

Accommodation sales 4.5 million euro

Total accommodation sales in March were 4.5 million euro (+124,000). The share of Airbnb and HomeAway was 25.8 percent. Therefore, registered accommodation sales were 3.5 million euro (+4,900) and Airbnb and HomeAway sales 914,000 euro (+119,000).

Total January-March sales were 9.8 million euro and they decreased 625,000 euro from the previous year.

Average prices

= change at least 10 %
March 2019
Amount
Change jan-March 2019
Amount
Change
Adr (Airbnb & Homeaway) 182 € 27.5 %  186 € 24.0 % 
Adr (Registered) 149 € 5.3 % 128 € 5.1 %
Revpar (Airbnb & Homeaway) 137 € 6.9 % 125 € 18.3 % 
Revpar (Registered) 102 € 3.7 % 79 € 3.3 %
Bed Night (Registered) 51 € 6.6 % 47 € 5.2 %

Tax free sales -55.5 %

Tax free sales decreased 55 percent from the previous year.

(Russians -81.1 %, Chinese -100.0 %, Japanese -88.0 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

22 accommodation establishments (+0)
1,100 rooms (-27)
4,200 beds (-54)

Room utilization 68.9 % (-1.1)
Unsold rooms 350

Airbnb and HomeAway

250 apartments (+44)
6.0 private rooms (+3)
2.0 shared rooms (+0)

Apartment utilization 75.2 % (-14)
Unsold apartments 63

Registered room utilization

Website's user sessions by language

Sources: Airdna, Finnish Meteorological Institute, Global Blue, Statistics Finland

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