Kolari
Accommodation and Travel Stats

February 2020

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Kolari: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 60,300
13 %
icon: finland 19,800
22 %
icon: foreign 40,500
9 %
Top 3:
France
8,000
3 %
Switzerland
7,800
2 %
United Kingdom
7,000
1 %
Visitors icon
Visitors
icon: star 12,000
30 %
icon: finland 5,000
45 %
icon: foreign 7,000
21 %
Top 3:
France
1,400
11 %
Switzerland
1,200
13 %
Netherlands
1,100
35 %
Accommodation Sales icon
Accommodation Sales
icon: star 2.8 mill. €
8 %
Average prices:
Night
45.80 €
1.90 €
Room
129.00 €
1.10 €
RevPAR
85.00 €
4.10 €
Capacity icon
Capacity
icon: establishment 22
0 %
icon: room 1,100
1 %
icon: bed 4,100
1 %
utilization icon
Utilization
icon: room 0.66
6 %
Weather icon
Weather
icon: rainfall 48 mm
12 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased 13 percent

In February 2020, 60,300 bed nights were recorded in Kolari (+12.7 %), of which 19,800 nights were spent by domestic visitors and 40,500 nights by foreigners. Domestic bed nights increased 22 percent and foreign bed nights increased nine percent. In total, bed nights increased 13 percent from last year's February.

Most foreign bed nights were recorded for travelers from France (8,000 nights).

59,600 nights (+11.9 %) were spend by leisure visitors and 720 nights (+170.5 %) by business visitors.

Between January and February, 31,500 bed nights (+19.9 %) were recorded for domestic visitors and 80,400 (+9.6 %) for foreigners in Kolari, in total 112,000 (+12.3 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 3.3 percent

Total of 1.9 million bed nights (+7.0 %) were recorded in the whole country, of which 1.2 million nights (+10.2 %) were spent by domestic visitors and 611,000 nights (+1.2 %) by foreigners.

The market share of Kolari out of total bed nights was 3.3 % (+0.2 percentage points), out of domestic bed nights 1.6 % and foreign bed nights 6.6 %.

12,000 tourists arrived to accommodation

Arrivals to registered accommodation increased 30 percent compared to earlier year. Of all arrivals, 41.4 percent were domestic, and 58.6 percent were from foreign countries.

During February, domestic visitors stayed in registered accommodation in Kolari on average 4.0 nights (-0.78) and foreigners 5.8 nights (-0.62).

Ferry arrivals from different harbors

Accommodation sales 2.8 million euro

Registered accommodation sales in February were 2.8 million euro (+208,000).

Registered January-February sales were 4.8 million euro and they increased 424,000 euro from the previous year.

Average prices

= change at least 10 %
February 2020
Amount
Change jan-February 2020
Amount
Change
Adr (Registered) 129 € -0.8 % 117 € -2.3 %
Revpar (Registered) 85 € 5.1 % 73 € 8.6 %
Bed Night (Registered) 46 € -4.1 % 43 € -2.4 %

Tax free sales +59.4 % (January)

Tax free sales increased 59 percent from the previous year.

(Russians +18.1 %, Japanese +506.5 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

22 accommodation establishments (+0)
1,100 rooms (-7)
4,100 beds (-62)

Room utilization 65.9 % (+3.7)
Unsold rooms 380

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kolari + keyword"

Google searches for "kolari" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Finnish Meteorological Institute, Global Blue, Statistics Finland

More information available at the dashboard

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