Kotka-Hamina-Loviisa Region
Accommodation and Travel Stats

April 2021

Kotka-Hamina And Lovisa Region: Tourism in a nutshell

Bed Nights icon
Bed Nights (March)
icon: star 6,100
10 %
icon: finland 5,700
33 %
icon: foreign 380
70 %
Top 3:
Germany
104
154 %
United States
50
400 %
Estonia
47
75 %
Visitors icon
Visitors (March)
icon: star 2,700
13 %
icon: finland 2,600
3 %
icon: foreign 100
83 %
Top 3:
Estonia
23
74 %
Russia
11
95 %
Ireland
9.0
53 %
Accommodation Sales icon
Accommodation Sales (March)
icon: star 403,000 €
837 %
Average prices:
Night
66.50 €
58.70 €
Room
87.70 €
79.70 €
RevPAR
11.60 €
10.10 €
Capacity icon
Capacity (March)
icon: establishment 20
0 %
icon: room 980
54 %
icon: bed 2,200
26 %
utilization icon
Utilization (March)
icon: room 0.13
31 %

Key indicators

Bed nights (Kotka-Hamina And Lovisa Region)

Arrivals (Kotka-Hamina And Lovisa Region)

Sales (Kotka-Hamina And Lovisa Region)

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature (Kotka-Hamina And Lovisa Region)

Rainfall (Kotka-Hamina And Lovisa Region)

Registered bed nights increased 10 percent (March, Kotka-Hamina And Lovisa Region)

In March 2021, 6,100 bed nights were recorded in Kotka-Hamina And Lovisa Region (+9.6 %), of which 5,700 nights were spent by domestic visitors and 380 nights by foreigners. Domestic bed nights increased 33 percent and foreign bed nights decreased 70 percent. In total, bed nights increased 10 percent from last year's March.

Most foreign bed nights were recorded for travelers from Germany (104 nights).

Between January and March, 16,900 bed nights (-5.1 %) were recorded for domestic visitors and 1,500 (-79.7 %) for foreigners in Kotka-Hamina And Lovisa Region, in total 18,400 (-27.5 %) nights.

Registered bed nights (Kotka-Hamina And Lovisa Region)

Bed nights by country of arrival (Kotka-Hamina And Lovisa Region)

Market share 0.7 percent (March, Kotka-Hamina And Lovisa Region)

Total of 863,000 bed nights (-13.3 %) were recorded in the whole country, of which 816,000 nights (+11.7 %) were spent by domestic visitors and 47,500 nights (-82.1 %) by foreigners.

The market share of Kotka-Hamina And Lovisa Region out of total bed nights was 0.7 % (+0.1 percentage points), out of domestic bed nights 0.7 % and foreign bed nights 0.8 %.

Bed nights comparison between regions (Kotka-Hamina And Lovisa Region)

2,700 tourists arrived to accommodation (March, Kotka-Hamina And Lovisa Region)

Arrivals to registered accommodation decreased 13 percent compared to earlier year. Of all arrivals, 96.3 percent were domestic, and 3.7 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Kotka-Hamina And Lovisa Region on average 2.2 nights (+0.48) and foreigners 3.8 nights (+1.6).

Ferry arrivals from different harbors (Kotka-Hamina And Lovisa Region)

26,800 Russian travelers via eastern border (March)

A total of 26,800 Russians arrived in Finland over the eastern border crossings.

  • Vaalimaa: 6,800 (-80.4 %)
  • Nuijamaa: 7,900 (-86.5 %)
  • Imatra: 3,600 (-87.1 %)
  • Niirala: 5,200 (-64.3 %)
  • Vartius: 1,800 (-64.3 %)
  • Kuusamo: 101 (-80.9 %)
  • Salla: 62 (-95.6 %)
  • Raja-Jooseppi: 28 (-97.4 %)

Russian visa applications decreased 88 percent

There was a total of 1,100 visa applications to Finland made by the Russians. 38.5 percent were done at St. Petersburg's consulate.

Foreign visitors and their consumption (March, Kotka-Hamina Region)

The number of foreign visitors in March was 2,000 (-83.1 %). Out of them 1,800 were on a daytrip and 200 stayed at least for one night.

The cumulative number of foreign visitors between January and March was 6,100 (-88.6 %).

Total consumption of these visitors in Kotka-Hamina Region in March was 338,000 euro (170 per visitor). Overnight visitors spent 9,300 euro and day visitors 329,000 euro. Between January and March the consumption was 983,000 euro.

Foreign visitors and their consumption (March, Lovisa Region)

The number of foreign visitors in March was -183 (+74.8 %). Out of them -150 were on a daytrip and -33 stayed at least for one night.

The cumulative number of foreign visitors between January and March was -790 (+91.9 %).

Total consumption of these visitors in Lovisa Region in March was 16,300 euro (-89 per visitor). Overnight visitors spent 23,000 euro and day visitors -6,700 euro. Between January and March the consumption was 44,800 euro.

Accommodation sales 695,000 euro (March, Kotka-Hamina And Lovisa Region)

Total accommodation sales in March were 695,000 euro (+551,000). The share of Airbnb and Vrbo was 41.9 percent. Therefore, registered accommodation sales were 403,000 euro (+360,000) and non-registered sales 291,000 euro (+191,000).

Total January-March sales were 1.9 million euro and they increased 164,000 euro from the previous year.

Average prices

= change at least 10 %
March 2021
Amount
Change jan-March 2021
Amount
Change
Adr (Non-Registered) 220 € 67.4 % 185 € 48.2 %
Revpar (Non-Registered) 106 € 148.1 % 78 € 67.2 %
Adr (Registered) 88 € 998.7 % 99 € 28.7 %
Bed Night (Registered) 66 € 755.1 % 72 € 34.9 %
Revpar (Registered) 12 € 657.1 % 14 € -29.1 %

Accommodation sales 576,000 euro (March, Kotka-Hamina Region)

Total accommodation sales in March were 576,000 euro. The share of Airbnb and Vrbo was 46.2 percent. Therefore, registered accommodation sales were 310,000 euro and non-registered sales 266,000 euro (+181,000).

Average prices

= change at least 10 %
March 2021
Amount
Change jan-March 2021
Amount
Change
Adr (Non-Registered) 250 € 89.3 % 200 € 62.8 %
Revpar (Non-Registered) 125 € 185.5 % 90 € 87.3 %
Adr (Registered) 95 € 99 € 0.4 %
Bed Night (Registered) 72 € 74 € 9.3 %
Revpar (Registered) 17 € 19 € -34.5 %

Average prices (Hamina)

= change at least 10 %
March 2021
Amount
Change jan-March 2021
Amount
Change
Adr (Non-Registered) 116 € 49.0 % 112 € 47.3 %
Revpar (Non-Registered) 55 € 108.0 % 39 € 25.0 %

Accommodation sales 461,000 euro (March, Kotka)

Total accommodation sales in March were 461,000 euro (+106,000). The share of Airbnb and Vrbo was 45.6 percent. Therefore, registered accommodation sales were 251,000 euro (-40,000) and non-registered sales 210,000 euro (+146,000).

Total January-March sales were 1.1 million euro and they decreased 290,000 euro from the previous year.

Average prices

= change at least 10 %
March 2021
Amount
Change jan-March 2021
Amount
Change
Adr (Non-Registered) 300 € 119.1 % 240 € 83.6 %
Revpar (Non-Registered) 165 € 219.5 % 112 € 104.4 %
Adr (Registered) 96 € -4.1 % 101 € 0.3 %
Bed Night (Registered) 75 € 0.8 % 76 € 7.6 %
Revpar (Registered) 18 € -16.9 % 20 € -35.1 %

Accommodation sales 119,000 euro (March, Lovisa Region)

Total accommodation sales in March were 119,000 euro (+60,600). The share of Airbnb and Vrbo was 20.9 percent. Therefore, registered accommodation sales were 93,800 euro (+50,800) and non-registered sales 24,800 euro (+9,800).

Total January-March sales were 432,000 euro and they increased 124,000 euro from the previous year.

Average prices

= change at least 10 %
March 2021
Amount
Change jan-March 2021
Amount
Change
Adr (Non-Registered) 101 € -26.4 % 107 € -10.4 %
Adr (Registered) 69 € -7.6 % 100 € 34.2 %
Bed Night (Registered) 53 € 44.3 % 68 € 29.7 %
Revpar (Non-Registered) 40 € 7.6 % 38 € -3.1 %
Revpar (Registered) 5.6 € -31.8 % 9.1 € -9.0 %

Average prices (Loviisa)

= change at least 10 %
March 2021
Amount
Change jan-March 2021
Amount
Change
Adr (Non-Registered) 99 € -30.1 % 105 € -14.1 %
Revpar (Non-Registered) 39 € -11.7 % 39 € -5.6 %

Duty-free invoice vouchers stamped at the border stations (Kotka-Hamina And Lovisa Region)

Registered accommodation sales (Kotka-Hamina And Lovisa Region)

Average registered room price (ADR) (Kotka-Hamina And Lovisa Region)

Capacity & Utilization (March, Kotka-Hamina And Lovisa Region)

Registered Accommodation

20 accommodation establishments (+0)
980 rooms (+340)
2,200 beds (+450)

Room utilization 13.2 % (-6.0)
Unsold rooms 850

Airbnb and Vrbo

220 accommodation establishments (+38)
184 apartments (+27)
390 rooms (+45)

Apartment utilization 47.3 % (+15)
Unsold apartments 97

Capacity & Utilization (March, Kotka-Hamina Region)

Registered Accommodation

14 accommodation establishments (+1)
530 rooms (+12)
1,300 beds (+105)

Room utilization 17.6 % (-3.5)
Unsold rooms 440

Airbnb and Vrbo

160 accommodation establishments (+28)
141 apartments (+22)
290 rooms (+48)

Apartment utilization 49.8 % (+16)
Unsold apartments 71

Capacity & Utilization (March, Hamina)

Airbnb and Vrbo

33 accommodation establishments (+10)
28 apartments (+7)
42 rooms (+8)

Apartment utilization 47.1 % (+13)
Unsold apartments 15

Capacity & Utilization (March, Kotka)

Registered Accommodation

6.0 accommodation establishments (+0)
440 rooms (+4)
1,000 beds (+6)

Room utilization 18.8 % (-2.9)
Unsold rooms 350
Bed utilization 10.0 % (-2.2)

Airbnb and Vrbo

94 accommodation establishments (+13)
83 apartments (+10)
177 rooms (+25)

Apartment utilization 55.7 % (+17)
Unsold apartments 37

Capacity & Utilization (March, Lovisa Region)

Registered Accommodation

6.0 accommodation establishments (-1)
450 rooms (+330)
830 beds (+350)

Room utilization 8.1 % (-2.9)
Unsold rooms 410

Airbnb and Vrbo

61 accommodation establishments (+10)
43 apartments (+5)
97 rooms (-3)

Apartment utilization 39.4 % (+10)
Unsold apartments 26

Capacity & Utilization (March, Loviisa)

Airbnb and Vrbo

55 accommodation establishments (+9)
38 apartments (+4)
85 rooms (-7)

Apartment utilization 39.4 % (+8.2)
Unsold apartments 23

Registered room utilization for establishments (Kotka-Hamina And Lovisa Region)

Website's user sessions by language (Kotka-Hamina And Lovisa Region)

Global Google searches for "kotka-hamina and lovisa region + keyword" (Kotka-Hamina And Lovisa Region)

Google searches for "kotka-hamina and lovisa region" by search region (Kotka-Hamina And Lovisa Region)

Global Google searches for "kotka-hamina region + keyword" (Kotka-Hamina Region)

Google searches for "kotka-hamina region" by search region (Kotka-Hamina Region)

Global Google searches for "hamina + keyword" (Hamina)

Google searches for "hamina" by search region (Hamina)

Global Google searches for "kotka + keyword" (Kotka)

Google searches for "kotka" by search region (Kotka)

Global Google searches for "lovisa region + keyword" (Lovisa Region)

Google searches for "lovisa region" by search region (Lovisa Region)

Global Google searches for "loviisa + keyword" (Loviisa)

Google searches for "loviisa" by search region (Loviisa)

The occurrence of hashtags on Instagram (Kotka-Hamina And Lovisa Region)

The number of likes for posts with hashtags on Instagram (Kotka-Hamina And Lovisa Region)

The occurrence of hashtags on Instagram (Kotka-Hamina Region)

The number of likes for posts with hashtags on Instagram (Kotka-Hamina Region)

The occurrence of hashtags on Instagram (Hamina)

The number of likes for posts with hashtags on Instagram (Hamina)

The occurrence of hashtags on Instagram (Kotka)

The number of likes for posts with hashtags on Instagram (Kotka)

The occurrence of hashtags on Instagram (Lovisa Region)

The number of likes for posts with hashtags on Instagram (Lovisa Region)

The occurrence of hashtags on Instagram (Loviisa)

The number of likes for posts with hashtags on Instagram (Loviisa)

Hotel customer satisfaction (October 2020, Hamina)

Average customer satisfaction score on Booking.com given by hotel customers in October was 8.32/10 (-0.32).

Hotel customer satisfaction (March, Kotka)

Average customer satisfaction score on Booking.com given by hotel customers in March was 8.68/10 (-0.4).

Hotel customer satisfaction (November 2020, Lovisa Region)

Average customer satisfaction score on Booking.com given by hotel customers in November was 8.29/10 (-0.05).

Hotel customer satisfaction by nationalities (Kotka-Hamina And Lovisa Region)

Hotel customer satisfaction comparison between regions (Kotka-Hamina And Lovisa Region)

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Sources: Airdna, Booking.Com, Business Finland, Finnish Border Guard, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Border Research, Tak Research

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Kyminlinnantie 6, 48600 Kotka
040 190 2500 , info@cursor.fi , cursor.fi

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