Kouvola
Accommodation and Travel Stats
December 2021
Kouvola: Tourism in a nutshell
Registered & non-registered accommodation. All changes are relative to the same period a year ago.
7,200 bed nights in paid accommodation
Total of 7,200 bed nights (+3.9 %) were recorded in paid accommodation in Kouvola in December 2021. This figure includes bed nights at registered establishments as well as at AirBnB and Vrbo. The share of registered bed nights was 70 % and non-registered 30 %.
Between January and December, the number of paid bed nights was 170,000 (+22.0 %). Share of registered was 74 % and non-registered 26 %.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded. Non-registered bed nights statistics include bed nights from AirBnB and Vrbo.
Paid bed nights
Registered bed nights increased 34 percent
In December 2021, 5,100 registered bed nights were recorded in Kouvola (+34.2 %), of which 4,800 nights were spent by domestic visitors and 310 nights by foreigners. Registered domestic bed nights increased 43 percent and registered foreign bed nights decreased 31 percent. In total, registered bed nights increased 34 percent from last year's December.
Most foreign registered bed nights were recorded for travelers from Germany (72 nights).
2,600 nights (+55.4 %) were spend by leisure visitors and 2,500 nights (+17.3 %) by business visitors.
Between January and December, 118,000 registered bed nights (+39.3 %) were recorded for domestic visitors and 6,600 (-13.1 %) for foreigners in Kouvola, in total 125,000 (+35.0 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
Length of stay was 1.5 nights in registered accommodation
Length of stay in registered accommodation decreased nine percent compared to earlier year. In Kouvola, length of stay in December was on average 1.5 nights and in Finland 2.2 nights (-5.9 %).
During December, domestic visitors stayed in registered accommodation in Kouvola on average 1.5 nights (+4.6 %) and foreigners 2.4 nights (+7.9 %).
3,300 tourists arrived to registered accommodation
Arrivals to registered accommodation increased 48 percent compared to earlier year. Of all registered arrivals, 96.1 percent were domestic, and 3.9 percent were from foreign countries.
During December, domestic visitors stayed in registered accommodation in Kouvola on average 1.5 nights (-0.17) and foreigners 2.4 nights (+0.47).
Visitors
Visitors by region
Visitors by city
Visitors by postal code
Visitor nights
Visitor nights by region
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 459,000 euro
Total accommodation sales in December were 459,000 euro (+66,100). The share of Airbnb and Vrbo was 23.0 percent. Therefore, registered accommodation sales were 353,000 euro (+106,000) and non-registered sales 106,000 euro (-40,300).
Total January-December sales were 8.6 million euro and they increased 1.5 million euro from the previous year.
Average prices
December 2021
Amount |
Change |
jan-December 2021
Amount |
Change | |
---|---|---|---|---|
Adr (Non-Registered) | 198 € | 6.2 % | 166 € | -10.3 % |
Adr (Registered) | 97 € | -14.7 % | 94 € | -1.1 % |
Bed Night (Registered) | 70 € | 6.6 % | 54 € | -1.2 % |
Revpar (Non-Registered) | 60 € | -30.1 % | 79 € | -13.9 % |
Revpar (Registered) | 26 € | 6.7 % | 37 € | 4.0 % |
Total accommodation sales
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
12 accommodation establishments (+0)
510 rooms (+43)
1,100 beds (+30)
Room utilization 26.4 % (+5.3)
Unsold rooms 380
Bed utilization 16.8 % (+2.3)
Airbnb and Vrbo
93 accommodation establishments (-16)
82 apartments (-15)
210 rooms (-11)
Apartment utilization 30.3 % (-16)
Unsold apartments 57
Registered room utilization for establishments
Key indicators
Bed nights
Arrivals
Sales
Temperature
Rainfall
Sources: Airdna, Statistics Finland, Visitory Research Team
Torikatu 10
45100 KOUVOLA
Puhelin: 020 615 5295
More information available at the dashboard