Krokom
Accommodation and Travel Stats
March 2020
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Krokom: Tourism in a nutshell
3,100
2,800
230
1,000
960
70
1.1 mill. SEK
17
105
260
0.27
0.42
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
3,100 registered bed nights
In March 2020, 3,100 bed nights were recorded in Krokom (-48.6 %), of which 2,800 nights were spent by domestic visitors and 230 nights by foreigners. Domestic bed nights decreased 48 percent and foreign bed nights decreased 51 percent. In total, bed nights decreased 49 percent from last year's March.
530 rooms (-31.3 %) were booked by leisure visitors and 220 rooms (-62.5 %) by business visitors.
Between January and March, 7,700 bed nights (-49.1 %) were recorded for domestic visitors and 810 (-51.2 %) for foreigners in Krokom, in total 8,500 (-49.3 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
1,000 tourists arrived to accommodation
Arrivals to registered accommodation decreased 41 percent compared to earlier year. Of all arrivals, 93.2 percent were domestic, and 6.8 percent were from foreign countries.
During March, domestic visitors stayed in registered accommodation in Krokom on average 2.9 nights (-0.53) and foreigners 3.3 nights (+0.65).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 1.1 million SEK
Registered accommodation sales in March were 1.1 million SEK (-961,000).
Registered January-March sales were 3.6 million SEK and they decreased 1.9 million euro from the previous year.
Average prices
|
March 2020
Amount |
Change |
jan-March 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 1,500 SEK | -1.8 % | 1,600 SEK | -8.4 % |
| Revpar (Registered) | 410 SEK | -31.7 % | 430 SEK | -20.7 % |
| Bed Night (Registered) | 370 SEK | 5.6 % | 420 SEK | 29.5 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
17 accommodation establishments (-2)
105 rooms (-22)
260 beds (-65)
Room utilization 27.0 % (-12)
Unsold rooms 77
Bed utilization 42.3 % (-23)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "krokom"
Global Google searches for "krokom + keyword"
Google searches for "krokom" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction by nationalities
Sources: Statistics Sweden
More information available at the dashboard