Kuopio
Accommodation and Travel Stats

October 2020

Kuopio: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 32,400
14 %
icon: finland 31,700
11 %
icon: foreign 620
67 %
Top 3:
Poland
197
149 %
Germany
79
61 %
Slovakia
62
377 %
Visitors icon
Visitors
icon: star 18,100
25 %
icon: finland 18,000
23 %
icon: foreign 144
84 %
Top 3:
Sweden
26
86 %
Germany
24
67 %
Poland
17
70 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.7 mill. €
29 %
Average prices:
Night
54.00 €
11.50 €
Room
100.20 €
5.80 €
RevPAR
39.20 €
14.60 €
Capacity icon
Capacity
icon: establishment 22
5 %
icon: room 1,500
0 %
icon: bed 3,900
1 %
Weather icon
Weather
icon: temperature 6.7 °C
4.0 °C
icon: rainfall 81 mm
26 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

32,400 registered bed nights

In October 2020, 32,400 bed nights were recorded in Kuopio (-13.5 %), of which 31,700 nights were spent by domestic visitors and 620 nights by foreigners. Domestic bed nights decreased 11 percent and foreign bed nights decreased 67 percent. In total, bed nights decreased 14 percent from last year's October.

Most foreign bed nights were recorded for travelers from Poland (197 nights).

19,100 nights (-11.6 %) were spend by leisure visitors and 13,300 nights (-16.2 %) by business visitors.

Between January and October, 346,000 bed nights (-18.1 %) were recorded for domestic visitors and 20,500 (-61.3 %) for foreigners in Kuopio, in total 366,000 (-22.9 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 2.9 percent

Total of 1.1 million bed nights (-32.7 %) were recorded in the whole country, of which 1.0 million nights (-15.5 %) were spent by domestic visitors and 80,500 nights (-81.5 %) by foreigners.

The market share of Kuopio out of total bed nights was 2.9 % (+0.6 percentage points), out of domestic bed nights 3.0 % and foreign bed nights 0.8 %.

Bed nights comparison between regions

18,100 tourists arrived to accommodation

Arrivals to registered accommodation decreased 25 percent compared to earlier year. Of all arrivals, 99.2 percent were domestic, and 0.8 percent were from foreign countries.

During October, domestic visitors stayed in registered accommodation in Kuopio on average 1.8 nights (+0.25) and foreigners 4.3 nights (+2.2).

940 air travelers

The airport received a total of 940 passengers, which means air passenger arrivals decreased 92 percent.

Of local passengers, 4.3 % arrived from abroad, thus the share of domestic passengers was 95.7 %.

In addition, there were 880 passengers departing the airport (-92.9 %), therefore the total number of trips via the airport was 1,800 (-92.7 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

Ferry arrivals from different harbors

25,600 Russian travelers via eastern border

A total of 25,600 Russians arrived in Finland over the eastern border crossings.

  • Vaalimaa: 7,200 (-90.3 %)
  • Nuijamaa: 6,600 (-94.3 %)
  • Imatra: 3,500 (-92.5 %)
  • Vainikkala (train): 0.0 (-100.0 %)
  • Niirala: 5,300 (-76.8 %)
  • Vartius: 2,000 (-77.9 %)
  • Kuusamo: 59 (-87.1 %)
  • Salla: 43 (-98.4 %)
  • Raja-Jooseppi: 36 (-98.6 %)

Russian visa applications decreased 99 percent

There was a total of 900 visa applications to Finland made by the Russians. 51.5 percent were done at St. Petersburg's consulate.

Accommodation sales 2.4 million euro

Total accommodation sales in October were 2.4 million euro (-511,000). The share of Airbnb and Vrbo was 4.6 percent. Therefore, registered accommodation sales were 1.7 million euro (-704,000) and non-registered sales 113,000 euro (-20,600).

Total January-October sales were 26.3 million euro and they decreased 5.7 million euro from the previous year.

Average prices

= change at least 10 %
October 2020
Amount
Change jan-October 2020
Amount
Change
Adr (Registered) 100 € -5.5 % 108 € -0.1 %
Adr (Non-Registered) 91 € -0.9 % 96 € -3.5 %
Bed Night (Registered) 54 € -17.6 % 52 € -9.1 %
Revpar (Non-Registered) 44 € -3.2 % 47 € -12.3 %
Revpar (Registered) 39 € -27.1 % 46 € -26.6 %

Tax free sales +19.8 % (January)

Tax free sales increased 20 percent from the previous year.

(Russians +19.9 %, Chinese -90.7 %, Japanese -6.3 %)

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

22 accommodation establishments (+1)
1,500 rooms (+7)
3,900 beds (-25)

Room utilization 39.1 % (-12)
Unsold rooms 900
Bed utilization 27.2 % (-3.4)

Airbnb and Vrbo

167 accommodation establishments (-27)
135 apartments (-29)
270 rooms (-64)

Apartment utilization 48.3 % (-1.1)
Unsold apartments 70

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kuopio + keyword"

Google searches for "kuopio" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in October was 8.36/10 (-0.06).

Hotel customer satisfaction by nationalities

Hotel customer satisfaction comparison between regions

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Sources: Airdna, Booking.Com, Business Finland, Finavia, Finnish Border Guard, Finnish Meteorological Institute, Global Blue, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Research

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