Kuusamo
Accommodation and Travel Stats
September 2020
Kuusamo: Tourism in a nutshell
51,900
51,600
320
18,700
18,500
158
1.9 mill. €
40
1,500
5,400
8.4 °C
67 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Registered bed nights increased 27 percent
In September 2020, 51,900 bed nights were recorded in Kuusamo (+27.3 %), of which 51,600 nights were spent by domestic visitors and 320 nights by foreigners. Domestic bed nights increased 32 percent and foreign bed nights decreased 80 percent. In total, bed nights increased 27 percent from last year's September.
47,400 nights (+34.2 %) were spend by leisure visitors and 4,500 nights (-17.7 %) by business visitors.
Between January and September, 346,000 bed nights (-1.1 %) were recorded for domestic visitors and 71,400 (-23.7 %) for foreigners in Kuusamo, in total 417,000 (-5.9 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
Bed nights comparison between regions
18,700 tourists arrived to accommodation
Arrivals to registered accommodation increased 19 percent compared to earlier year. Of all arrivals, 99.2 percent were domestic, and 0.8 percent were from foreign countries.
During September, domestic visitors stayed in registered accommodation in Kuusamo on average 2.8 nights (+0.17) and foreigners 2.0 nights (-0.11).
1,700 air travelers
The airport received a total of 1,700 passengers, which means air passenger arrivals decreased 16 percent.
Of local passengers, 0.0 % arrived from abroad, thus the share of domestic passengers was 100.0 %.
In addition, there were 1,600 passengers departing the airport (-19.9 %), therefore the total number of trips via the airport was 3,400 (-18.1 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 1.9 million euro
Registered accommodation sales in September were 1.9 million euro (+383,000).
Registered January-September sales were 16.0 million euro and they decreased 653,000 euro from the previous year.
Average prices
| September 2020 Amount |
Change |
jan-September 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 89 € | -5.4 % | 104 € | 0.8 % |
| Revpar (Registered) | 44 € | 4.9 % | 42 € | -11.6 % |
| Bed Night (Registered) | 37 € | -2.1 % | 38 € | 2.1 % |
Tax free sales +9.1 % (January)
Tax free sales increased nine percent from the previous year.
(Russians +11.0 %, Chinese +85.0 %, Japanese +516.4 %)
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
40 accommodation establishments (+5)
1,500 rooms (+184)
5,400 beds (+660)
Room utilization 49.1 % (+4.8)
Unsold rooms 770
Bed utilization 31.4 % (+3.3)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "kuusamo"
Global Google searches for "kuusamo + keyword"
Google searches for "kuusamo" by search region
The occurrence of hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in September was 8.55/10 (+0.0).
Hotel customer satisfaction by nationalities
Hotel customer satisfaction comparison between regions
Sources: Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Global Blue, Statistics Finland
Raportin tarjoavat Ruka-Kuusamo Matkailu ry ja Naturpolis Oy
More information available in the dashboard