Kuusamo
Accommodation and Travel Stats
March 2020
Kuusamo: Tourism in a nutshell
94,100
67,100
27,000
22,000
16,400
5,500
4.1 mill.
36
1,500
5,000
9 %
-5.1 °C
30 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.
Temperature
Rainfall
Registered bed nights increased 26 percent (February)
In February 2020, 94,100 bed nights were recorded in Kuusamo (+25.7 %), of which 67,100 nights were spent by domestic visitors and 27,000 nights by foreigners. Domestic bed nights increased 28 percent and foreign bed nights increased 21 percent. In total, bed nights increased 26 percent from last year's February.
Most foreign bed nights were recorded for travelers from United Kingdom (8,800 nights).
85,700 nights (+23.4 %) were spend by leisure visitors and 8,400 nights (+55.4 %) by business visitors.
Between January and February, 97,600 bed nights (+31.5 %) were recorded for domestic visitors and 59,400 (+9.2 %) for foreigners in Kuusamo, in total 157,000 (+22.1 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
Market share 5.1 percent (February)
Total of 1.8 million bed nights (+7.2 %) were recorded in the whole country, of which 1.2 million nights (+10.1 %) were spent by domestic visitors and 613,000 nights (+1.9 %) by foreigners.
The market share of Kuusamo out of total bed nights was 5.1 % (+0.7 percentage points), out of domestic bed nights 5.4 % and foreign bed nights 4.4 %.
22,000 tourists arrived to accommodation (February)
Arrivals to registered accommodation increased 24 percent compared to earlier year. Of all arrivals, 74.9 percent were domestic, and 25.1 percent were from foreign countries.
During February, domestic visitors stayed in registered accommodation in Kuusamo on average 4.1 nights (+0.16) and foreigners 4.9 nights (-0.29).
5,000 air travelers
The airport received a total of 5,000 passengers, which means air passenger arrivals decreased 44 percent.
Of local passengers, 21.5 % arrived from abroad, thus the share of domestic passengers was 78.5 %.
In addition, there were 6,300 passengers departing the airport (-32.5 %), therefore the total number of trips via the airport was 11,200.
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 4.1 million euro (February)
Registered accommodation sales in February were 4.1 million euro (+948,000).
Registered January-February sales were 6.6 million euro and they increased 1.6 million euro from the previous year.
Average prices
| February 2020 Amount |
Change |
jan-February 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 131 € | 3.7 % | 122 € | 8.5 % |
| Revpar (Registered) | 93 € | 7.4 % | 75 € | 14.3 % |
| Bed Night (Registered) | 44 € | 3.5 % | 42 € | 7.1 % |
Tax free sales +9.1 % (January)
Tax free sales increased nine percent from the previous year.
(Russians +11.0 %, Chinese +85.0 %, Japanese +516.4 %)
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (February)
Registered Accommodation
36 accommodation establishments (+2)
1,500 rooms (+155)
5,000 beds (+210)
Room utilization 70.8 % (+2.5)
Unsold rooms 430
Registered room utilization
Website's user sessions by language
Sources: Business Finland, Finavia, Finnish Meteorological Institute, Global Blue, Statistics Finland
Raportin tarjoavat Ruka-Kuusamo Matkailu ry ja Naturpolis Oy
