Kymenlaakso
Accommodation and Travel Stats

September 2020

Kymenlaakso: Tourism in a nutshell

Bed Nights

21,600

9 %

20,000

2 %

1,600

62 %

Visitors

13,200

7 %

12,700

5 %

510

77 %

Accommodation Sales

1.3 mill. €

13 %

Average prices:

Night

60.00 €

2.50 €

Room

99.50 €

2.70 €

RevPAR

40.40 €

2.30 €

Capacity

3 %

1,000

7 %

2,500

4 %

Foreign Visitor Spending

989,000 €

77 %

Daily Visitors

643,000 €

Overnight Visitors

346,000 €

Weather

12.7 °C

1.3 °C

51 mm

5 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

21,600 registered bed nights

In September 2020, 21,600 bed nights were recorded in Kymenlaakso (-9.3 %), of which 20,000 nights were spent by domestic visitors and 1,600 nights by foreigners. Domestic bed nights increased two percent and foreign bed nights decreased 62 percent. In total, bed nights decreased nine percent from last year's September.

12,400 nights (-0.6 %) were spend by leisure visitors and 9,200 nights (-18.7 %) by business visitors.

Between January and September, 162,000 bed nights (-20.6 %) were recorded for domestic visitors and 18,400 (-61.8 %) for foreigners in Kymenlaakso, in total 181,000 (-28.4 %) nights.

Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.

Registered bed nights

Bed nights by country of arrival

Market share 1.8 percent

Total of 1.2 million bed nights (-32.3 %) were recorded in the whole country, of which 1.1 million nights (-12.3 %) were spent by domestic visitors and 87,000 nights (-83.1 %) by foreigners.

The market share of Kymenlaakso out of total bed nights was 1.8 % (+0.4 percentage points), out of domestic bed nights 1.7 % and foreign bed nights 1.8 %.

Bed nights comparison between regions

13,200 tourists arrived to accommodation

Arrivals to registered accommodation decreased seven percent compared to earlier year. Of all arrivals, 96.1 percent were domestic, and 3.9 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Kymenlaakso on average 1.6 nights (-0.05) and foreigners 3.1 nights (+1.2).

Ferry arrivals from different harbors

International = International cruise ships

23,800 Russian travelers via eastern border

A total of 23,800 Russians arrived in Finland over the eastern border crossings.

Vaalimaa: 6,300 (-90.9 %)
Nuijamaa: 6,100 (-94.0 %)
Imatra: 3,300 (-92.6 %)
Vainikkala (train): 0.0 (-100.0 %)

Niirala: 4,900 (-76.1 %)
Vartius: 1,900 (-75.9 %)
Kuusamo: 44 (-89.8 %)
Salla: 66 (-97.3 %)
Raja-Jooseppi: 34 (-98.6 %)

Russian visa applications decreased 99 percent

There was a total of 610 visa applications to Finland made by the Russians. 60.7 percent were done at St. Petersburg's consulate.

Foreign visitors and their consumption

The number of foreign visitors in September was 7,000 (-77.0 %). Out of them 5,000 were on a daytrip and 2,100 stayed at least for one night.

The cumulative number of foreign visitors between January and September was 107,000 (-63.1 %).

Total consumption of these visitors in Kymenlaakso in September was 989,000 euro (140 per visitor). Overnight visitors spent 346,000 euro and day visitors 643,000 euro. Between January and September the consumption was 14.9 million euro.

The figures are estimates and based on TAK Border Research results.

Accommodation sales 1.3 million euro

Registered accommodation sales in September were 1.3 million euro (-192,000).

Registered January-September sales were 9.7 million euro and they decreased 3.9 million euro from the previous year.

Average prices

= change at least 10 %
	September 2020 Amount	Change	jan-September 2020 Amount	Change
Adr (Registered)	100 €	2.8 %	102 €	2.4 %
Bed Night (Registered)	60 €	-4.0 %	54 €	-0.5 %
Revpar (Registered)	40 €	-5.3 %	40 €	-7.1 %

adr=average daily rate, revpar=revenue per available room (adr * utilization), bed night=accommodation sales per bed nights

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

28 accommodation establishments (-1)
1,000 rooms (-77)
2,500 beds (-115)

Room utilization 40.6 % (-3.5)
Unsold rooms 620
Bed utilization 25.8 % (-1.8)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kymenlaakso"

Global Google searches for "kymenlaakso + keyword"

Google searches for "kymenlaakso" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction by nationalities

Hotel customer satisfaction comparison between regions

Sources: Business Finland, Finnish Border Guard, Finnish Meteorological Institute, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Border Research

Kymenlaakson liitto
PL 2, 45101 KOUVOLA
Hovioikeudenkatu 6, 45100 Kouvola

More information available in the dashboard

Kymenlaakso Accommodation and Travel Stats