Kymenlaakso
Accommodation and Travel Stats

December 2019

Kymenlaakso: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 12,700
1 %
icon: finland 9,800
3 %
icon: foreign 2,900
13 %
Visitors icon
Visitors
icon: star 8,400
7 %
icon: finland 6,700
10 %
icon: foreign 1,700
1 %
Accommodation Sales icon
Accommodation Sales
icon: star 771,000 €
3 %
Average prices:
Night
60.70 €
2.40 €
Room
96.50 €
4.50 €
RevPAR
26.10 €
2.00 €
Capacity icon
Capacity
icon: establishment 25
0 %
icon: room 1,100
2 %
icon: bed 2,500
1 %
Foreign Visitor Spending icon
Foreign Visitor Spending
icon: foreign 4.1 mill. €
1 %
Daily Visitors
3.0 mill. €
Overnight Visitors
1.1 mill. €
Weather icon
Weather
icon: temperature 1.6 °C
3.6 °C
icon: rainfall 90 mm
34 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

12,700 registered bed nights

In December 2019, 12,700 bed nights were recorded in Kymenlaakso (-1.2 %), of which 9,800 nights were spent by domestic visitors and 2,900 nights by foreigners. Domestic bed nights increased three percent and foreign bed nights decreased 13 percent. In total, bed nights decreased one percent from last year's December.

6,300 nights (-9.6 %) were spend by leisure visitors and 6,400 nights (+8.7 %) by business visitors.

Between January and December, 235,000 bed nights (+8.4 %) were recorded for domestic visitors and 53,900 (-2.7 %) for foreigners in Kymenlaakso, in total 289,000 (+6.2 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.7 percent

Total of 1.8 million bed nights (+1.2 %) were recorded in the whole country, of which 988,000 nights (+2.2 %) were spent by domestic visitors and 789,000 nights (-0.0 %) by foreigners.

The market share of Kymenlaakso out of total bed nights was 0.7 % (-0.0 percentage points), out of domestic bed nights 1.0 % and foreign bed nights 0.4 %.

Bed nights comparison between regions

8,400 tourists arrived to accommodation

Arrivals to registered accommodation increased seven percent compared to earlier year. Of all arrivals, 80.0 percent were domestic, and 20.0 percent were from foreign countries.

During December, domestic visitors stayed in registered accommodation in Kymenlaakso on average 1.5 nights (-0.1) and foreigners 1.7 nights (-0.23).

Ferry arrivals from different harbors

Trips by Russian travelers over the eastern border increased six percent

A total of 311,000 Russians arrived in Finland over the eastern border crossings.

The share of southeastern border stations was 92.3 percent.

  • Vaalimaa: 83,100 (-2.1 %)
  • Nuijamaa: 124,000 (+13.2 %)
  • Imatra: 60,900 (+9.4 %)
  • Vainikkala (train): 19,900 (+21.0 %)
  • Niirala: 25,500 (+1.9 %)
  • Vartius: 10,100 (-0.2 %)
  • Kuusamo: 740 (+17.2 %)
  • Salla: 3,400 (-7.7 %)
  • Raja-Jooseppi: 3,200 (-1.4 %)

Russian visa applications decreased 12 percent

There was a total of 56,700 visa applications to Finland made by the Russians. 72.6 percent were done at St. Petersburg's consulate.

Foreign visitors and their consumption

The number of foreign visitors in December was 29,700 (-1.5 %). Out of them 22,800 were on a daytrip and 6,900 stayed at least for one night.

The cumulative number of foreign visitors between January and December was 378,000 (+4.8 %).

Total consumption of these visitors in Kymenlaakso in December was 4.1 million euro (138 per visitor). Overnight visitors spent 1.1 million euro and day visitors 3.0 million euro. Between January and December the consumption was 52.7 million euro.

Accommodation sales 771,000 euro

Registered accommodation sales in December were 771,000 euro (+21,900).

Registered January-December sales were 16.4 million euro and they increased 1.1 million euro from the previous year.

Average prices

= change at least 10 %
December 2019
Amount
Change jan-December 2019
Amount
Change
Adr (Registered) 97 € 4.9 % 99 € 7.5 %
Bed Night (Registered) 61 € 4.2 % 57 € 1.2 %
Revpar (Registered) 26 € 8.5 % 41 € 8.4 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

25 accommodation establishments (+0)
1,100 rooms (-27)
2,500 beds (+25)

Room utilization 27.0 % (+0.9)
Unsold rooms 780
Bed utilization 18.1 % (+0.3)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "kymenlaakso + keyword"

Google searches for "kymenlaakso" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

Hotel customer satisfaction comparison between regions

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Sources: Business Finland, Finnish Border Guard, Finnish Meteorological Institute, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Border Research

Kymenlaakson liitto
PL 2, 45101 KOUVOLA
Hovioikeudenkatu 6, 45100 Kouvola

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