Laholm
Accommodation and Travel Stats

December 2018

Laholm: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 2,500
15 %
icon: sweden 2,200
21 %
icon: foreign 330
69 %
Visitors icon
Visitors
icon: star 1,100
26 %
icon: sweden 1,000
29 %
icon: foreign 91
26 %
Accommodation Sales icon
Accommodation Sales
icon: star 909,000 SEK
21 %
Average prices:
Night
361.10 SEK
29.20 SEK
Room
1,298.10 SEK
53.30 SEK
RevPAR
313.50 SEK
30.10 SEK
Capacity icon
Capacity
icon: establishment 12
20 %
icon: room 136
21 %
icon: bed 480
11 %
utilization icon
Utilization
icon: room 0.24
6 %
icon: bed 0.21
1 %
Weather icon
Weather
icon: rainfall 39 mm
78 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

2,500 registered bed nights

In December 2018, 2,500 bed nights were recorded in Laholm (-14.7 %), of which 2,200 nights were spent by domestic visitors and 330 nights by foreigners. Domestic bed nights decreased 21 percent and foreign bed nights increased 69 percent. In total, bed nights decreased 15 percent from last year's December.

350 rooms (-29.7 %) were booked by leisure visitors and 350 rooms (-18.3 %) by business visitors.

Between January and December, 117,000 bed nights (-15.5 %) were recorded for domestic visitors and 23,600 (+8.4 %) for foreigners in Laholm, in total 140,000 (-12.2 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent

Total of 3.4 million bed nights (+1.7 %) were recorded in the whole country, of which 2.7 million nights (+1.3 %) were spent by domestic visitors and 787,000 nights (+3.2 %) by foreigners.

The market share of Laholm out of total bed nights was 0.1 % (-0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

1,100 tourists arrived to accommodation

Arrivals to registered accommodation decreased 26 percent compared to earlier year. Of all arrivals, 91.7 percent were domestic, and 8.3 percent were from foreign countries.

During December, domestic visitors stayed in registered accommodation in Laholm on average 2.2 nights (+0.22) and foreigners 3.6 nights (+0.92).

Ferry arrivals from different harbors

Accommodation sales 909,000 SEK

Registered accommodation sales in December were 909,000 SEK (-243,000).

Registered January-December sales were 28.3 million SEK and they increased 328,000 euro from the previous year.

Average prices

= change at least 10 %
December 2018
Amount
Change jan-December 2018
Amount
Change
Adr (Registered) 1,300 SEK 4.3 % 1,400 SEK 8.4 %
Bed Night (Registered) 360 SEK -7.5 % 200 SEK 15.2 %
Revpar (Registered) 310 SEK 10.6 % 510 SEK 11.0 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

12 accommodation establishments (-3)
136 rooms (-36)
480 beds (-59)

Room utilization 24.2 % (+1.4)
Unsold rooms 103
Bed utilization 20.6 % (+0.25)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "laholm + keyword"

Google searches for "laholm" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Statistics Sweden, Swedish Meteorological And Hydrological Institute

More information available at the dashboard

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